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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.

Nissan GT-R and Jaguar F-Type meet for time trial battle [w/poll]

It seems that the Jaguar F-Type Coupe R is the performance coupe du jour. First, Motor Trend challenged it against a Porsche 911 on video to see how it fared. Now, Autocar in the UK is pitting the Jag against the latest iteration of the Nissan GT-R around a small course in a time trial battle.
On paper, it certainly looks like the F-Type Coupe is the clear winner. The two performance cars boast the same 542 horsepower (at least by UK specs), but the Jaguar does it with more torque, less weight and an eight-speed gearbox, compared to the six-speed in the GT-R. That seems like an automatic recipe for victory. However, the Nissan claims a faster sprint to 62 miles per hour and all-wheel drive. Nobody wants to watch a video of the new car running away into the sunset, and once the two of them make it to the track, the playing field appears much more level.
So which would you rather have? Keep in mind, that while the GT-R is cheaper than the F-Type Coupe R by a few thousand pounds in the UK, in the US a base R starts at $99,000, and the Nissan has a base price of $101,770. Scroll down to watch the video, and then make your choice in the poll, below.

Robert Llewellyn fast-charges long-distance Leaf EV drive in UK

A British actor likely best known in his country for his role in the 1980s and 90s comedy series Red Dwarf has just made a pretty good case for driving green automobiles. Last week, Robert Llewellyn has completed an 862-mile round trip between London and Edinburgh in a Nissan Leaf and says he was able to save time by finding enough fast-charging stations the entire way, UK website Excite/Motoring says. Llewellyn, along with co-driver David Peilow, knocked out the London-to-Edinburgh leg in a single day, in part because of the British network of about 150 fast-charging stations. Llewellyn used his Twitter feed to update the general public of the two drivers' progress, noting that the first leg took about 13 hours. The round trip was completed January 26. Nissan can use all the positive publicity in can get, as UK sales of the all-electric vehicle failed to keep pace with the surging rate of demand in the US, where 2013 Leaf sales more than doubled from a year earlier to 22,610 units. In fact, in the UK, Nissan started offering incentives last month, things like free quick charging at Nissan dealerships, the ability to borrow gas-powered Nissans for free and free towing.