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'Qashqai' so hard to pronounce even Nissan is poking fun at it

In the US, there aren't a lot of vehicle names that are very difficult to pronounce. Maybe the Volkswagen Touareg might trip up a few people, but by and large, we've got it pretty easy. Our friends in Europe, though, have a bigger challenge, thanks to vehicles like the Nissan Qashqai. Yes, Qashqai.
Like the Touareg, the Qashqai draws its name from a nomadic people. While Nissan isn't making up words, then, it's still not an easy name to pronounce. Top Gear host Jeremy Clarkson routinely calls it a kumquat, for example. According to Nissan, though, it's pronounced "Cash'kai".
To get its point across as the second-gen Qashqai, the close cousin of the US market Rogue, prepares to launch in Australia, Nissan set up a little event at a coffee shop. Customers would place their orders, only to have the spelling of their names butchered rather badly. On the other side of the cup, there's a message from Nissan and the Qashqai.

Next Nissan GT-R to take cues from GT-R LM Nismo Le Mans entry

For those wondering why Nissan named its coming Le Mans Prototype the GT-R LM Nismo, colliding the two worlds of sports car and prototype racing, an article in Autocar might have the answer. The deeper union is explained by saying that the next-generation GT-R will use "hybrid technology that will closely align it" with the GT-R LM Nismo.
The point could be further driven home by the fact that the GT-R LM Nismo will begin its FIA endurance racing campaign next year, and the next GT-R is due to debut next year as a 2016 model. The expectation is that it will use a hybrid system possibly dubbed R-Hybrid and perhaps developed by Williams. Just like performance car makers Ferrari and Audi, Nissan wants its racing efforts to pay off with road car technology, company vice president Andy Palmer saying they "want to link technological linkages between future evolutions of the GT-R and evolutions of what we do in LMP1, and the two do go in both directions."
The bigger question is, with the GT-R getting hybrid assistance, will it also get the weight gain that usually comes with it? Enthusiasts would love to see the trend reversed, especially on a car that's already no lightweight.

Nissan backing off IDx, BladeGlider and Infiniti Eau Rouge amid focus shift

Nissan and Infiniti are officially under the microscope after their presentations at the 2015 Detroit Auto Show focused on the new Titan pickup and Q60 Concept, but lacked any and all mention of allegedly production-bound examples of the Q50 Eau Rouge, IDx and BladeGlider EV concepts. Automotive News reports that the lack of info on the three concept cars, which had previously heralded a more performance-minded Nissan/Infiniti, has signaled a shift in priorities at the Japanese company. Instead of driver-oriented models, emphasis is seemingly being focused more on volume offerings. Nissan was subject to a pair of high-level executive departures last year, with both Andy Palmer and Johan de Nysschen departing for Aston Martin and Cadillac, respectively. Both execs were strong proponents of more driver-oriented offerings, with Palmer championing the compact, rear-drive IDx coupe and de Nysschen backing the high-performance Q50 Eau Rouge. While Palmer has been mum on his former employer's alleged move away from performance, de Nysschen made headlines last month after calling out a Nissan vice president in a Facebook post saying he "heard a rumor that Noboru Tateishi is going to cop-out and shelve the Eau Rouge project now that I'm not there to pressure him," while adding that the VP has "more enthusiasm for 'driver's aid's,' apparently, than 'driver's cars.'" AN reached out to Infiniti, with North American VP Michael Bartsch telling the publication that no decision had been reached about the Eau Rouge and that the company was more focused on rebuilding its core portfolio. Featured Gallery Nissan IDx Nismo View 34 Photos Related Gallery Infiniti Q50 Eau Rouge Concept View 24 Photos Related Gallery Nissan BladeGlider Concept View 22 Photos News Source: Automotive News - sub. req.Image Credit: Nissan, Infiniti Rumormill Infiniti Nissan Coupe Luxury Performance Sedan infiniti q50 infiniti q50 eau rouge nissan bladeglider concept