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A realistic approach to fixing Mitsubishi

There are going to be a lot of words written about what Nissan needs to do with Mitsubishi in the coming months and years in the interest of turning the brand around. After Nissan's purchase of a controlling stake in the diamond star brand, there's been more interest in Mitsubishi thanks to the potential of platform sharing and plenty of cash from Nissan-Renault to get the juices flowing again. But, while some have been doing their best to advocate for the return of the 3000GT, Evolution, and even the Starion - Many of these posts forget the reality of the market we live in today. As much as we like to look back fondly at the sports coupes of the '90s, a byproduct of the insane cash flows all the Japanese manufacturers had at the time, the reality of today puts a much greater emphasis on what is most-boring; Crossover SUVs, alongside mid-size and compact sedans. We do need to ask a fundamental question, how much Mitsubishi is enough to be able to continue to call the cars Mitsubishis? Aside from slight product revisions and reconfigurations, Mitsubishi (at least in North America) has been largely dependent on the same GS platform and 4B1 engines that date back to their long-time partnership with Chrysler (and Hyundai) in the mid '00s. Admittedly, the chassis and engines have served the company well, underpinning a wide variety of vehicles sold around the world, and seeing quite a few revisions to at least attempt to keep products competitive. But, the GS chassis is old, heavy, and severely out of date - and when matched to the underpowered 4B1 series engines - make for largely uncompetitive offerings in the market. While something like the Outlander Sport is indeed interesting compared to a Honda CR-V, it is by no means the smart choice in the segment. So, going forward, unless Mitsubishi has had a skunkworks of sorts developing their chassis and engine replacements over the past few years, what exactly are they planning to do for their bread-and-butter models? I think the straightforward answer is without a doubt the Nissan North America parts bin. With so many of their models selling well, and for the most part, are reasonably well-reviewed, it would be quite simple to adapt the chassis and powertrain to Mitsubishi's liking to create a high-volume alternative to what is currently available now.

Nissan shares slide 5% after report Renault exploring stake reduction

TOKYO — Shares of Nissan Motor Co slumped 5% on Monday, their biggest fall in more than a month, following a report that top shareholder Renault may consider lowering its stake in the Japanese automaker. Bloomberg reported on Friday that Renault may consider lowering its Nissan shareholding as part of plans to separate its electric vehicle business. The French car maker has been pushing ahead with plans to split its electric and combustion-engine businesses in an attempt to catch rivals such as Tesla and Volkswagen On Friday, Renault said all options were on the table for separating the electric vehicle business, including a possible public listing in the second half of 2023. Any plans would be subject to approval from alliance partner Nissan, Renault finance chief Thierry Pieton said, adding the Japanese automaker was "in the loop" as Renault weighed up its options. Renault and Nissan have declined to comment on the report. Shares of Nissan fell to 509.8 yen in Tokyo, marking their biggest one-day decline since early March and underperforming an almost 2% drop in the Nikkei index. The car makers' two-decade-old alliance, which includes Mitsubishi Motors, was rocked by the 2018 ouster of alliance founder Carlos Ghosn amid a financial scandal. They have since pledged to pool more resources. In January they said they would work more closely together to make electric cars. They detailed a $26 billion investment plan for the next five years. But their unequal relationship has long been a source of friction in Japan. Renault owns 43.4% of Nissan, which in turn has a 15% non-voting stake in its shareholder. Renault bailed out Nissan two decades ago, but is now the smaller automaker by sales. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Earnings/Financials Green Mitsubishi Nissan Renault

Junkyard Gem: 1990 Mitsubishi Mirage Sedan

In the early 1970s, Chrysler (lacking funds to develop a brand-new subcompact for the American market) began importing Mitsubishi Colt Galants and putting Dodge Colt badges on them. Chrysler's relationship with Mitsubishi deepened over subsequent decades, with numerous Mitsubishis sold here with Dodge, Plymouth, Chrysler, and Eagle badging. That didn't stop Mitsubishi Motors from selling some of the very same vehicles, though, once sales of Mitsubishi-badged cars and trucks began here in the 1983 model year. Starting in 1979, Colt badges moved over to the front-wheel-drive Mirage, with the Mirage itself appearing here for the 1985 model year. Here's one of those cars, a rare 1990 sedan in a Denver self-service yard. In 1990, Americans could choose between four near-identical versions of this car sold by different marques: the Mitsubishi Mirage, Dodge Colt, Plymouth Colt, and Eagle Summit. The MSRP on the '90 Mirage sedan was $8,559 (about $15,015 in 2022 dollars) and the prices of the other three were so close as to make no real difference; customers could just shop for the best rebates and financing. Americans couldn't get this generation of the Dodge/Plymouth Colt as a sedan, though Canadians could. Most of the Mirages and Summits sold here were hatchbacks, but Mitsubishi and Eagle dealers probably wanted something to compete with the Civic and Corolla sedans of the era. Mitsubishi certainly got its money's worth out of the 4G aka Orion engine family! This is a 1.5-liter SOHC 4G15, rated at 81 horsepower. The early Hyundai Excel (and its Mitsubishi-badged twin, the Precis) got a version of this engine. If you bought the Mirage Turbo, you got a DOHC version displacing 1.6 liters and blasting out 135 horses (but it was only available here until 1989 and just as a hatchback). That 81 horsepower was even less fun than it sounds, in this case, because the original buyer of this Mirage skipped the standard-equipment five-speed manual and paid extra for the three-speed automatic. It has air conditioning, with the "Econo" mode that was so popular among 1980s Japanese cars. Not quite 100,000 miles passed beneath its wheels during 32 years of service. At some point, a set of Mercury Tracer hubcaps was slapped on the unsightly steel wheels. The lug holes don't line up, but who's going to notice? Sold out of the now-defunct Ehrlich dealership in Greeley, Colorado, back when you could buy an Isuzu or a Nissan on the same lot.