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Junkyard Gem: 1987 Mitsubishi Mirage L Hatchback

  Chrysler Corporation began selling Mitsubishi Colt Galants with Dodge Colt badging in North America all the way back in the 1971 model year, with many more rebadged Mitsubishis to follow in later decades. Soon after Mitsubishi developed the new front-wheel-drive Mirage for the home market in 1978, this car received Dodge Colt and Plymouth Champ badging on these shores. Sales were brisk, despite internal competition from the Simca-derived Dodge Omni/Plymouth Horizon. Starting in the 1983 model year, Mitsubishi began selling vehicles under its own badging here; at first, Americans could buy the Starion, Tredia, Cordia, and Mighty Max. For the 1985 through 1987 model years, the second-generation Mirage rolled out of North American Mitsubishi showrooms, doing sales battle with its near-identical Colt twins at the Dodge and Plymouth dealers. Here's one of those cars, found in battered condition in a Denver self-service car graveyard. This car didn't get much beyond 150,000 miles during its career, but those miles must have been hard ones. More likely, it spent long periods (maybe decades) sitting outdoors after being parked for the last time. Presumably, the driver's side was facing south and bore the brunt of many years of mile-high solar radiation. While the 1985-1987 Dodge and Plymouth Colts sold in huge numbers here, this generation of Mirage didn't catch on nearly as well with car shoppers. I hadn't seen an early Mirage in a junkyard for many years when I found this one. The "Big Nose Guy" icons on the HVAC controls appeared in all Mitsubishi-built cars sold here during the 1980s. Mitsubishi was (and is) a consumer-electronics behemoth, and so the high-end factory AM/FM/cassette rig in this car bears the same nameplates as the car itself. I couldn't get the hood open, but this car was almost certainly powered by an ordinary 4G Orion engine. The transmission is the five-speed manual, which was easier to use than the dual-range Twin-Stick four-speed but not nearly as cool. Starting in the 1989 model year, the Mitsubishi Mirage had to compete with three different badge-engineered siblings for sales: the Dodge Colt, the Plymouth Colt, and the Eagle Summit. On top of that, the first-generation Hyundai Excel and its Mitsubishi Precis twin were close cousins to the Mirage. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The 1980s really were the Golden Age of JDM Car Advertising.

2016 Mitsubishi Outlander Sport shows its new nose

You know, I always thought the Mitsubishi Outlander Sport was kind of attractive. Really. But I'm not sure I can say the same about this refreshed, 2016 model. The big change is up front, where the re-schnozzed Sport now has a weird mix of colors and trims going on. There's chunky chrome trim with black in the middle of the face. In some colors, it almost looks like the car's missing a panel. Elsewhere, the 2016 Outlander Sport's enhancements are mostly positive. There's a new steering wheel, 6.1-inch infotainment display, new color choices, and some fresh 18-inch wheels. That's about it for updates, though. Things are the same as they ever were under the hood, with either a 2.0- or 2.4-liter four-cylinder engine powering the Sport, offering up 148 and 168 horsepower, respectively. So it's better equipped, but I wish it still looked as good as the pre-facelift model. Nevertheless, the Outlander Sport does well for Mitsubishi, and hopefully potential buyers won't be too put off by that unfortunate nose. UPDATED FOR 2016 - 2016 Outlander Sport adds bold, sleek exterior design elements with Mitsubishi's "Dynamic Shield" front design concept - Interior enhancements add stylish accents to further Outlander Sport's value CYPRESS, Calif. Nov. 18, 2015 – Mitsubishi Motors North America, Inc. (MMNA) today unveiled the updated 2016 Mitsubishi Outlander Sport featuring a newly redesigned, bold exterior front fascia/grille. The brand's best-selling CUV is now equipped with Mitsubishi's "Dynamic Shield" front design concept adding a sleek, audacious element to a vehicle that already makes a statement of its own. "The Outlander Sport is a brand leader for Mitsubishi Motors, and we are excited to unveil this eye-catching 2016 model-year," said MMNA executive vice president, Don Swearingen. "The Outlander Sport has always been a fun vehicle that delivers on its promise of reliability and value, and the 2016 model year continues to do so with a great new family look that unifies the Mitsubishi CUV lineup." In addition to the new exterior design, the 2016 Outlander Sport is equipped with new power folding side mirrors with LED turn indicators, wheel lip moldings, auto-dimming rearview mirror with Homelink® and a new 18-inch alloy wheel design. Also new to the vehicle this year are three new exterior colors: Cool Silver, Diamond White Pearl and Quartz Brown.

Mitsubishi considering a small pickup for the United States

Mitsubishi hasn’t sold a pickup truck in the United States since the Mighty Max in the late 1990s, but there is mounting evidence that the brandÂ’s dry spell may end. At a recent vehicle launch, Carson Grover, the brandÂ’s director for product planning, said the company is considering a new pickup for the U.S. market but acknowledged the challenges involved with doing so. Reported by The Drive, Grover said pickup trucks were “another one of those things we want to try to figure out.” The problem with those ambitions is the Chicken Tax, a heavy 25% tariff on imported trucks. That insane percentage is why Toyota and Nissan build trucks here, and itÂ’s why we donÂ’t see cool foreign-market trucks like the Volkswagen Amarok. Mitsubishi will need a partner if it plans to bring a truck here, which it conveniently has in its Alliance partner, Nissan. The Frontier could form the basis for a Mitsu pickup, but GroverÂ’s comments suggest the automaker could have other plans. “The Ford Ranger, the old ranger, that was much smaller, had so much volume and was around so long.” He went to namedrop the Ford Maverick as well, which he said fills the small, affordable gap that the Ranger used to occupy. As The Drive pointed out, it might be possible for Mitsubishi to repurpose the existing Rogue platform for a small pickup, but Grover was careful to note that the company isnÂ’t making any announcements on the subject. As is the case with the vast majority of requests for comment on future product, Grover declined to elaborate but did say the company has taken notice of other trucksÂ’ popularity. A new American-market truck could further revitalize the Mitsubishi brand in North America. The automaker recently revived another of its iconic nameplates in late 2022 with Ralliart versions of all its vehicles. MitsubishiÂ’s motorsports arm made a name for itself in the World Rally Championship starting in the late 1980s, and some of the coolest cars to wear the brandÂ’s badge have also been stamped with the Ralliart name. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.