1996 Mitsubishi Lancer Evo 4 on 2040-cars

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Mitsubishi dealers would really like a truck to sell

While Mitsubishi is switching gears to focus on crossovers, that won't address a market that its dealers would like to be in. While answering questions from the press last night, Don Swearingen, executive vice president and COO of Mitsubishi's North American office, mentioned that its US dealers have a pickup truck high on their "shopping lists." In fact, he said that a truck is pretty much at the top. Mitsubishi does already have a small pickup truck it sells in foreign markets, badged as the Triton or L200. However, Swearingen said that just because dealers want a truck doesn't mean it's going to happen, citing various obstacles to bringing one to market. If, for example, Mitsubishi brought over the Triton, the company would have to go through the long, expensive process of certifying it for US safety and emissions regulations, not to mention making sure it fulfilled American buyers' demands. There's also the Chicken Tax, which levees a steep tariff on trucks built outside of the US and imported in. One possible way Mitsubishi could circumvent all of those issues, though, would be to leverage its new partnership with Nissan. Nissan already sells Frontier small pickups in the US, and Mitsubishi could simply redesign that model to suit its style. It's something that both companies are familiar with as well. Mitsubishi previously sold a restyled Dodge Dakota as the Raider, and Nissan allowed Suzuki to rebrand the Frontier to be sold as the Equator for a short time. It would certainly be a quick way to get into the truck market. However, Mitsubishi would also need to decide if such a product would actually be profitable, in addition to satisfying dealers. Related Video:

Nissan plans to slash May car output in Japan by 78%

TOKYO — Nissan plans to slash the number of cars it produces at home in May by 78% from last year, as the impact of the coronavirus shakes the troubled automaker which has already been struggling with falling sales. As global automakers reel from plunging sales amid lockdowns imposed in many countries to curb the spread of the virus, the hit is particularly severe for Nissan, whose profitability has been deteriorating as it grapples with the turmoil that followed the ousting of former Chairman Carlos Ghosn. Nissan plans to manufacture around 13,400 vehicles next month, according to documents seen by Reuters, compared with nearly 61,000 units made in May last year. The cut represents a big hit to Nissan's plant in Kyushu, southern Japan, which the automaker plans to operate on a single shift for much of this month and all of next month, due to a lack of demand for the Rogue Sport SUV crossover model, according to the documents, which are not public. Output will decline 70% from initial plans to build around 44,800 units. In June, domestic production will be cut to 33,700 vehicles, a drop from around 63,700 units last year, and down 43% from a previous plan for around 59,300. Nissan declined to comment on its production plans. The automaker has stopped production at its plant in Tochigi, north of Tokyo, since early April, and plans to keep output suspended through the end of May. Periodic stoppages at Nissan's Oppama plant in Kanagawa Prefecture have been common since earlier this month. The coronavirus pandemic has piled urgency on Nissan's efforts to downsize, after two years of falling sales, deteriorating margins and depleting cash reserves has forced the company to restructure. Nissan's management has become convinced that the company needs to be much smaller and its latest recovery plan due next month will likely assume a cut of 1 million cars to its annual sales target, senior company officials told Reuters earlier this month. Automaking partner Mitsubishi, also suffering from a cut to demand for its cars, is planning to slash domestic output by nearly one-third over the next two months. As both Nissan and Mitsubishi struggle with tanking sales, production plans show one bright spot: Nissan is planning an increase in production of the Nissan Dayz minicar model, which Mitsubishi manufactures for Nissan for the Japanese market. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Junkyard Gem: 2010 Mitsubishi Lancer Sportback GTS

The Mitsubishi Lancer was available in the United States from the 2002 through 2017 model years, and nearly all of those cars were four-door sedans. The exception was the Lancer Sportback, a name first applied to a 2004-only wagon version and then to a hatchback Lancer sold for the 2010-2014 model years. I'm always looking for unusual Mitsubishis during my junkyard travels, be they obscure examples of badge engineering, long-forgotten marketplace failures or confusing special editions. Here's a 2010 Lancer Sportback, found in a Denver self-service yard recently. The Lancer name has a lengthy history in the United States, but all of it during the 20th century involved Dodge models. For 1955 through 1959, the Lancer name was applied to hardtop versions of Dodge's Royal, Custom and Coronet. Then it was used for the Dodge-badged version of the Plymouth Valiant for 1961 and 1962, with the Dart name gradually squeezing the Lancer name to the side during that second year. Lancers returned to American Dodge showrooms as members of the extended K-Car family, with rebadged Chrysler LeBaron GTSs sold here for the 1985 through 1989 model years. Mitsubishi began building its own Lancers all the way back in 1973, and some of those cars were sold here during the 1970s and 1980s as Dodge Colts, Dodge Challengers, Plymouth Sapporos and Plymouth Arrows. Plenty of manufacturers have used variations of the "Sportback" designation over the decades, with one of the earliest being the Nissan Pulsar NX Sportbak. Buick sold Regal Sportbacks as recently as 2020, and Audi still uses the term here today. The "Liftback" name enjoyed prominence for quite a while but has faded from mainstream use in recent years, while the "Wagonback" appellation never caught on despite Geo's best efforts. The 2010 Lancer Sportback was available in two trim levels: GTS and Ralliart. The Ralliart got a turbocharged engine, all-wheel-drive and a six-speed dual-clutch automatic shared with the Evo; the GTS had front-wheel-drive and a five-speed manual as base equipment (this car has the optional CVT with paddle shifters). The engine is a 2.4-liter straight-four rated at 168 horsepower and 167 pound-feet of torque; the Ralliart had 237 horses and 253 pound-feet. The MSRP for the 2010 Lancer Sportback GTS was $19,190, or about $27,193 in 2023 dollars. This one appears to have endured some lean times during its final months or years on the road, with several field-expedient repairs performed with tape.