2011 Mitsubishi Lancer Es Sportback Hatchback 4-door 2.0l on 2040-cars

Auto blog

MotorWeek remembers a better time for Mitsubishi performance

Dodge still knows how to create an capable performance car – look at the Hellcats, for example – but the same isn't true for Mitsubishi. With the Lancer Evo's demise, we don't expect driving enthusiasts to clamor for any of the Japanese automaker's other products. Things used to be different, though. As MotorWeek found in its new Retro Review, the 1991 Mitsubishi 3000GT VR4 and its sibling, the Dodge Stealth R/T Turbo, were impressive sports coupes in their day. Dodge and Mitsubishi packed a bevy of cutting-edge tech into the coupes. In these trims, both sported all-wheel drive, four-wheel steering, an adjustable suspension, active exhaust, and automatic climate control. The 3000GT VR4 upped the ante even more with active aero parts at the front and rear. Their 3.0-liter twin-turbo V6 was good for 300 horsepower and 307 pound-feet, which were good numbers at the time. This pair put all their gizmos to good use, too. MotorWeek compares the all-wheel-drive system's grip levels to a Porsche 911 Carrera 4. When was the last time you heard any favorable similarity between a Mitsubishi and a Porsche? The Stealth R/T Turbo and 3000GT VR4 came from a special time for Japanese sports coupes, when every brand had a halo model. Whether you were looking at Nissan 300ZX, Mazda RX-7, Toyota Supra, or even the Acura NSX, there was a lot to like on the market. MotorWeek's latest Retro Review offers a great reminder of that period.

Mitsubishi ready to pull Evo's plug

We have all manner of unofficial metrics in the auto industry. No doubt you've heard some of them, like the butt dyno. Another popular measure is the smiles-per-dollar index - how entertaining is a car versus its price. Cars like the Mazda MX-5 Miata, Scion FR-S and Mini Cooper S, for example, score quite highly, while vehicles like the BMW M5 or Audi RS7 are great to drive, but score lower because of their much higher price tags. For a long time, the king of the smiles-per-dollar index was arguably the Mitsubishi Lancer Evolution X, which blended hair-raising thrills for the price of a well-equipped Ford Fusion Titanium.
Now, it looks like the Evo will need to hand over its title, as this generation of the rally-derived rocket is likely to be Mitsubishi's last - at least for a while. There's been no mention of just when production of the current car will end, so if you're in the market, we'd suggest trying to find a dealer with inventory ASAP. The news comes from the automaker's Japanese mothership, which says the brand will instead focus on utility vehicles and EVs. While there are no direct plans for a successor, an Evo XI as it were, the door remains open for a different kind of beast, according to Mitsubishi.
"Mitsubishi Motors does not have any plans to design a successor with the current concept, as a high-performance four-wheel drive gasoline-powered sedan," said Namie Koketsu, a spokesperson for Mitsubishi, according to Automotive News. "Mitsubishi Motors will explore the possibilities of high-performance models that incorporate electric vehicle technology."

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question