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Mitsubishi Mirage configurator is alive

Well, here's the butter knife Mitsubishi is bringing to the subcompact gun fight. It's called the Mirage, and its configurator has just gone live on Mitsubishi's consumer page, allowing those that absolutely must have a brand-new car for not a lot of money (and have never heard of the Nissan Versa, Mazda2, Chevrolet Spark or Ford Fiesta) to build their perfect example.
Prices start at $12,995 for a base DE model with a five-speed manual transmission and $14,195 for the up-market ES with the same transmission. A 74-horsepower, 1.2-liter engine is the sole powerplant. Both trims feature a continuously variable transmission for an extra $1,000 and a range of eight exterior colors, while black is the sole interior color.
Fully loaded with all the assorted packages - there are 10 on the ES model, adding things like navigation, a backup camera and LED ambient lights - the Mirage checks out at $19,540. Feel free to have a go at the configurator yourself.

F1 champ Nigel Mansell is selling Mitsubishis in Jersey

Formula One drivers have a pretty short shelf life, so when they're done racing in grands prix, retired pilots can have a whole second career ahead of them. Jody Scheckter, for example, runs an organic farm. Niki Lauda started an airline. Most move on to other racing series, provide television commentary during race broadcasts, or start their own racing teams. But not Nigel Mansell: he's got a Mitsubishi dealership. Situated on Jersey – not New Jersey, but the British channel island – Mansell Mitsubishi is run by Nigel and his son Leo. It grew out of the service station the Mansells opened fourteen years ago, and out of the Mansell Collection, a used car dealership based in an old Art Deco movie theater, but recently expanded into selling new cars recently with the acquisition of a franchise. The Japanese brand may seem a bit of an odd choice, especially now that it's getting away from performance models and putting more emphasis on plug-in electrics. After all, Nigel won his 1992 Formula One World Championship in a Renault-powered Williams, before that raced for the likes of Ferrari and Lotus, and won the CART title on his debut season in a Lola-Ford. But the Mansells are adamant that they wanted a volume brand, not to deal with the high-priced exotics with which the name might be more readily associated. After all, there are only 100,000 or so people residing on the isle of Jersey, which wouldn't make for a very big customer base for high-end machinery. He and Leo (with whom he raced at Le Mans a few years back) even participated in a two-day training session for new franchisees, where few initially recognized the former champ. And they've got plans to expand as well. But the biggest draw may very well be the star factor, and the Mansells haven't shied away from playing it up, displaying memorabilia from Nigel's racing career around the showroom. After all, the prospect of being taken on a test drive by a former F1 champion may be enough to bring new customers into the showroom who might not have otherwise.

Mitsubishi ASX is French for Outlander Sport

Mitsubishi has revealed the Euro-version of the same Outlander Sport model that debuted with updates earlier this year at the New York Auto Show. No, the French do not call it the Royale Sport (with cheese), but rather the ASX.
The crossover has received a range of aesthetic and engineering tweaks, including revised interior fabrics. Designers have also abandoned the old rotary knob switch for the vehicle's all-wheel-control system in favor of a pushbutton interface, though the largest change to the recipe comes in the form of a reworked multi-link rear suspension. Powertrain options remain unchanged, however, with a total of three engine mills on deck, including a 1.6-liter gasoline engine with 115 horsepower mated to a five-speed manual transmission in two-wheel drive configuration.
Those hunting up a little more traction can step up to a 1.8-liter diesel with 147 horsepower and 221 pound-feet of torque paired with a six-speed manual and the buyer's choice of either a two-wheel-drive or four-wheel-drive system. A low-CO2 1.8 diesel is also available with 114 horsepower. You can check out the full press release below for more information.