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Mitsubishi CA-MiEV and GR-HEV concepts peek out before debut

We're getting a look at the two star Mitsubishi concept cars from this year's Geneva soiree, just ahead of the official debut for both. As suits Mitsubishi's ever-deepening interest in electrified vehicles, the brace of concepts both make use of electric drive: the CA-MiEV being a pure electric vehicle and the GR-HEV using a diesel-electric powertrain.
The CA-MiEV concept car may look a bit like a photoshopped Toyota Prius, but in fact the car employs a new electric motor and battery system from Mitsu. We're told that the EV has a theoretical range of 186 miles, which is nearly double the range of most EVs on the market today and approaches Tesla territory. The vehicle is larger than the company's current i-MiEV, and would seem to point the way forward for a more mainstream production EV from Mitsu.
The second concept, a rather odd-looking pickup truck called the GR-HEV, has a diesel engine, electric motor, all-wheel drive, and Mitsubishi's Super All Wheel Control. The front fascia bears a version of the grille we've seen on the new Outlander PHEV, with more radically raked (sort of "smiling") lighting elements.

Mitsubishi AR Concept continues a wacky, wonderful tradition [w/video]

Mitsubishi enjoys a long history of thinking outside the literal box when it comes to designing minivans and people movers. Remember the Mitsubishi Van, a.k.a. Delica? How about the Chariot, better known to us as the Colt Vista? The Expo and Expo LRV, the twin models that succeeded it? These were all left-of-center takes on the MPV genre, and while they never sold in large volumes, we can't help but look back at them with a mix of bemusement and respect for their oddball character. Who knows? A production version of this AR Concept could be next.
According to Mitsubishi, "the comfort of a minivan and active personality of an SUV are merged at the highest levels" in the Concept AR. Us? We just think this mild hybrid concept looks kind of neat, even if it's just putting on off-road airs with its elevated ride hight, faux skid plates and black-lipped wheel wells.
Hardware-wise, this Active Runabout is less showcar and more 'real world,' with the front wheels drawing their power from a 134-horsepower, 1.1-liter turbocharged three-cylinder engine paired with a 10-kW electric motor used as a belt starter generator (read: mild hybrid). A continuously variable transmission handles shifting duties.

Mitsubishi boss confirms new Mirage for US; i EV enduring dismal sales

By March, Mitsubishi expects to have sold just 55,000 cars in the US this fiscal year. That's a tiny sum - by comparison, Honda has sold over 276,000 Civic models thus far this year - and that's just one vehicle, not an entire brand. Mitsubishi president Osamu Masuko recognizes this is not a tenable position, and he's hoping the company will shift 80,000 units next fiscal year. Warding off speculation, Masuko has repeatedly stated that his company will not retreat from the US market like competitor Suzuki.
We reported on one part of Masuko's plan, the updated Outlander, and now he has confirmed that the small Mirage will be sold in the US beginning next September. The cut-price hatchback is selling well enough that Mitsu's Thailand plant is at its full capacity of 150,000 cars. "And even at that level it's not keeping up with orders," Masuko tells Automotive News. Masuko went on to say the plant would be expanded next year to handle an extra 50,000 units. We can also expect the Outlander plug-in early 2014.