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Japan may aid carmakers facing U.S. tariff threat

TOKYO — Japan is considering giving carmakers fiscal support including tax breaks to offset the impact from trade frictions with the United States and a sales-tax hike planned for next year, government sources told Reuters on Wednesday. Going into a second round of trade talks with the United States on Sept. 21, Japan is hoping to avert steep tariffs on its car exports and fend off U.S. demands for a bilateral free trade agreement that could put it under pressure to open politically sensitive markets, like agriculture. "If the trade talks pile pressure on Japan's car exports, we would need to consider measures to support the auto industry," a ruling party official said on condition of anonymity because of sensitivity of the matter. The auto industry accounts for about 20 percent of Japan's overall output and around 60-70 percent of the country's trade surplus with the United States, making it vulnerable to U.S. action against Japanese exports. Japan's biggest automakers and components suppliers fear they could take a significant hit if Washington follows through on proposals to hike tariffs on autos and auto parts to 25 percent. Policymakers also worry that an increase in the sales tax from 8 percent to 10 percent planned for October 2019, could cause a slump in sales of big-ticket items such as cars and home. Prime Minister Shinzo Abe has twice postponed the tax hike after the last increase from 5 percent in 2014 dealt a blow to private consumption, which accounts for about 60 percent of the economy. To prevent a pullback in demand after the tax hike, the government may consider large fiscal spending later when it draws up its budget for next year, government sources said. "One option may be to greatly reduce or abolish the automobile purchase tax," one of the government sources said. The government is also considering cuts in the automobile tax and automobile weight tax to help car buyers, the source added. Reporting by Izumi Nakagawa and Tetsushi KajimotoRelated Video: Image Credit: Getty Government/Legal Isuzu Mazda Mitsubishi Nissan Subaru Suzuki Toyota Trump Trump tariffs trade

Mitsubishi rumored to plan a revival of the Lancer Evolution

To the dismay of countless hardcore enthusiasts and JDM fans, Mitsubishi long ago announced that it killed off its sports cars, such as the Eclipse and the legendary Lancer Evolution, to focus more on electric vehicles, hybrids, and SUVs. Rubbing salt in the wound even further was the fact that Mitsubishi repurposed its coveted Eclipse nameplate to a crossover. But now, there could be a light at the end of the tunnel. AutoCarUK reportedly received word that Mitsubishi could be bringing back the Lancer Evolution. There's no official word with the outlet citing anonymous sources, and there's still a cloud of doubt hovering, given Mitsubishi made its near-future trajectory fairly clear. But there could be a smidgen of hope that all is not lost with the tiny Japanese automaker. Should the word be accurate, the new Lancer Evolution XI — as it would likely be called since it would be the 11th-generation model — could get a potent 2.0-liter turbocharged four-cylinder powerplant lifted straight from the hot-hatch version of the Renault Megane known as the Megane RS. The same dual-clutch automatic would also find its way into the Evo, though Mitsubishi would supposedly be left to its own vices to develop an all-new S-AWC all-wheel drive system. The Renault Megane RS is quite the hot hatch, so its power and drivetrain wouldn't be out of place in a new Evo. It produces 296 horsepower and 295 pound-feet of torque. In comparison, the Mitsu's direct rival, the WRX STi, produces 310 hp and 290 lb-ft. But should Mitsubishi proceed, the company seeks to one-up Subaru's limited-edition WRX STi S209, which produces 341 hp and 319 lb-ft. Don't forget, Mitsubishi joined the Renault-Nissan alliance in 2016, and Nissan owns a 43% stake in Mitsubishi. There are even rumors that Mitsubishi could add in a new 48-volt electrical system, which could give the new Evo "mild-hybrid" capabilities. That basically adds an electric motor-generator somewhere on the engine or within the drivetrain that not only doubles as a gas-engine starter and an electricity generator, but a drive motor as well. A 48-volt system would also give the new Evo the ability to house more computing power to allow for more kinds of technology. The new Evo would also utilize the alliance's latest modular CMF-C/D F4 platform that's currently under cooperative development between Renault-Nissan-Mitsubishi.

Mitsubishi leaving US? No, it's doubling its marketing budget

We rarely hear any major news coming out of the National Automobile Dealers Association (NADA) annual meeting in Orlando, FL, but Mitsubishi executives found this a fitting place to announce a big push for increased advertising here in the US. A report in Automotive News states that the struggling Japanese automaker is returning to advertising in prime time television for the first time since 2005, with the push slated to begin in June and July for the launch of the 2014 Mitsubishi Outlander shown above.
Despite dwindling sales and a shrinking lineup, Mitsubishi's new North American chairman, Gayu Uesugi, has said on multiple occasions that the automaker has no plans to abandon the US market. Spending extra money on marketing and advertising should be a good start to help improve sales, but a lack of fresh and competitive products is also keeping showrooms empty. Aside from the new Outlander, the AN report says that Mitsubishi spokesman Roger Yasukawa said that a "yet-to-be-named subcompact" will arrive this year, which suggests the unnamed hatchback shown below (known elsewhere as the Mirage), could be heading to the US after its North American introduction at the Montreal Auto Show last month.