2011 Mitsubishi Lancer Evolution Gsr Awd Manual Trans Turbo on 2040-cars

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Mitsubishi NA gets new president and CEO

Last week, we told you that Mitsubishi will be getting a new global president, with Osamu Masuko stepping aside in favor of Tesuro Aikawa. The executive changes at the Japanese automaker are hitting closer to home, now, with official word that Mitsubishi Motors North America is getting a new president and CEO, as well. Effective March 1, Ryujiro Kobashi will take over for Yoichi Yokozawa, 49, who has been in charge since April of 2011. Yokozawa is headed back to Japan, where he will assume a spot in the company's corporate planning offices.
Kobashi, 53, has been with Mitsubishi since 1983 when he was fresh out of college. Previous to taking the top job in North America, he was installed as corporate general manager of the NA office at Mitsubishi's headquarters in Japan, where he coordinated regional operations for the US, Canada and Mexico. Before that, he held posts in planning, marketing, advertising and public relations for the company.
Kobashi takes over the company's North American operations at a pivotal time, when the region is finally showing signs of life after a prolonged period of stagnation. As Automotive News notes, Mitsubishi only sold 62,227 vehicles in the US in 2013, but that figure still represents an eight-percent increase. Its crossovers, the new-for-2014 Outlander and the two-year-old Outlander Sport have been selling relatively well, and the affordable Mirage subcompact is a new arrival at dealers.

Mitsubishi rolls out new Triton pickup [w/videos]

Of all the automakers producing pickup trucks these days, even among just the Japanese automakers, Mitsubishi might not spring to mind first. But maybe it should. The Diamond-Star company has been in the game now for 36 years, selling over four million pickups around the world. These days that comes down principally to the Triton, of which it sold over a third of a million units last year alone for a total of over 1.2 million produced since its introduction in 2005. Now, after nine years on the market, Mitsubishi has launched a new version.
Clearly drawing its stylistic influence (if not the hybrid powertrain) from the GR-HEV concept Mitsubishi showcased at the 2013 Geneva Motor Show, the new Triton aims to combine "the comfortable interior of a passenger car with the functionality and reliability of a pickup." It's more stylish, more comfortable and safer than the model it replaces, and comes in an array of configurations.
Buyers of the new Triton (known in some markets as the L200, among other nameplates it's worn over the years) will be able to choose between Single, Double and Club Cab variants. Powertrain choices will vary by market, but will be based around three engines: a 2.4-liter gasoline unit, a 2.5-liter turbodiesel and a new 2.4-liter turbodiesel with electronic valve timing.

The worst rally driver you've ever seen

Fast cars and excellent driving skills might be the easy answers when asking how to succeed in rally racing, but after watching this video, a good teammate is obviously an important aspect of this sport, too. During the 2013 Rally of Coimbatore in India, driver Samir Thapar and his co-driver, Vivek Ponnusamy, didn't seem to be on the same page as the two attempted to navigate the course in their Mitsubishi Lancer Evolution.
We'd probably hear drastically different stories if we talked to Thapar and Ponnusamy about this particular event, but you know things are bad when "stay on road" and "turn the wheel" are commands given by the co-driver (and yes, that's a man running for his life in the screen shot shown above). As it turned out, though, it seems like the Ponnusamy was justified in his concerns to take care of the racecar. Race results show that despite winning three of the seven stages, this team ultimately ended the race with a DNF.
Scroll down to watch the video, and even though it's been edited down from almost 40 minutes to less than four, we get the idea that it wasn't a pleasant experience for driver or co-driver.