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United States
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Auto blog
Mitsubishi wants to bring a plug-in hybrid Montero to the US
Fri, 27 Dec 2013As Mitsubishi's turnaround takes hold, we can talk less about the company's survival in the US market and more about what kinds of products we might see in the future: there's a hybrid Evo on the way and its joint venture with Renault-Nissan will deliver a C-segment sedan. Furthermore, it might even deliver a dividend to its shareholders next year.
In addition to Mitsubishi announcing its intent to focus on SUVs, pickup trucks and crossovers, company president Osamu Masuko gave an interview to Automotive News saying that the plan is for model lines to have two or three power train options: gas, plug-in hybrid, diesel. Believing that fuel economy standards will force the expansion of the plug-in hybrid market, Masuko wants to bring a PHEV Pajero to the US (the Montero in our market) because it will restore the brand's place in the full-size SUV segment with a well known nameplate, and help the company reach its goal of making PHEVs 20 percent of its product offering.
We love the idea of a new Montero - and we hope there's a traditional gas model that would come with the PHEV - the question is what would it look like? The Concept GC-PHEV we saw at the 2013 Tokyo Motor Show could offer clues, but with Masuko listing the SUV as the company's second most popular model behind pickups, how daring could designers get with it? On the other hand, if you compare the Concept PX-MiEV shown at Tokyo in 2011, the similarity to the production Outlander is more than one might expect for a crossover that's become a major seller for the brand. With an introduction due in 2015 or 2016, we shouldn't have to wait long to find out. Regrettably, there's still no word on the return of a Mitsubishi pickup truck.
Recharge Wrap-up: Tesla owner's garage makeover, Lucid signs deal with LG Chem
Wed, Dec 21 2016A Tesla owner has remodeled his garage to resemble a Tesla showroom. The Model S owner, who also runs Teslainventory.com, painted one wall a very specific shade of red, mounted a Tesla logo on it, and even bought the same table and stools used in some showrooms. He also documented the transformation, and gives tips on how other fans can give their own garage a makeover. Check it out in the video above, and read more at Electrek. Lucid Motors will source lithium-ion batteries from LG Chem. Lucid's batteries will use proprietary cell chemistry developed in partnership with LG. Lucid also has a battery supply deal with Samsung SDI for its first vehicle, but says it could use batteries for other companies through its own supply business, or for specific performance variants of its electric sedan. "The differing performance attributes available from the two cell suppliers provide Lucid with maximum flexibility to select the best cell for each application," Lucid says. Read more in the press release, or at Green Car Congress. Nissan, Renault, and Mitsubishi will share an electric vehicle platform. As other automakers are building their own mass market EVs, these three are teaming up in order to be able to offer their own models at prices competitive to their gasoline powered counterparts. According to the Nikkei, EVs from the three companies will all use the same platform as the upcoming 2018 Nissan Leaf, and will share motors, inverters, and batteries. Read more from Reuters, or at Green Car Reports. Related Gallery Lucid Motors EV Prototype News Source: Electrek, YouTube: DAErik, Lucid, Green Car Congress, Reuters, Green Car Reports Green Automakers Mitsubishi Nissan Tesla Renault Green Automakers Green Culture Electric Videos recharge wrapup
Question of the Day: Most heinous act of badge engineering?
Wed, Dec 30 2015Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question