2008 Mitsubishi Eclipse Gs on 2040-cars

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Mitsubishi hopes to raise $2.5B with stock sale

Mitsubishi, which dates all the way back to 1870, is one of the oldest business collectives in Japan. Today, the various businesses that share the Mitsubishi name are largely independent of each other. The automotive unit, however, has fallen on hard times over the past few years.
Back in 2004 and 2005, Mitsubishi Motors sold billions of preferred shares to sister companies like Mitsubishi UFJ Financial Group, Mitsubishi Heavy Industries and Mitsubishi Corp. Now the automaker is preparing to buy back those shares, only to raise the capital, it's selling $2.5 billion worth of shares, simultaneously paying stock dividends for the first time in over 16 years.
The stock issue will reportedly include as many as 241 million shares at a value of $10.73 each. The move is part of a long-term reorganization being implemented by the automaker's president Osamu Masuko, and is expected to help the company double its net income and eliminate all outstanding preferred shares by the end of the fiscal year closing in March.

Mitsubishi Mirage fuel economy challenge winner duct tapes his way to 74.1 MPG

There's a lesson to be learned from the Mitsubishi Motors' Extreme MPG Hypermiling Challenge: if you want to get your 2014 Mirage to get over 74 miles per gallon, apply duct tape. During the recent event, which ran from Las Vegas, NV to Cypress, CA (where Mitsubishi has its North American HQ), a number of journalists were "allowed to make very minor modifications to their cars from production form." Their solution was to put some colored duct tape over some of the gaps in the front fascia sheetmetal as a way to try and reduce aerodynamic drag. A combination of expertly applied sky blue tape on a Kiwi Green Mirage and careful driving allowed About.com's Aaron Gold to reach 74.1 mpg in the contest. That beat out Popular Mechanics' Mike Austin (driving a Plasma Purple Mirage) and Autobytel's Joni Gray (Sapphire Blue) who tied for second with an average mpg rating of 68.5. The $12,995 car's official EPA fuel economy ratings are 37 city/44 highway/40 combined (continuously-variable transmission model). You can read the Autoblog review of the '14 Mirage here, check out the press release below and keep an eye out for a 30-minute video version of the event on Cars.TV soon. About.com's Aaron Gold Crowned the Winner in Mitsubishi Motors' Extreme MPG Hypermiling Challenge by Achieving an Amazing 74.1 MPG in his 2014 Mitsubishi Mirage Cypress, California, March 13, 2014 – Aaron Gold of About.com, with an astounding fuel efficiency of 74.1 mpg driving his Kiwi Green 2014 Mitsubishi Mirage, finished today with the highest MPG in the Mitsubishi Motors Extreme MPG Hypermiling Challenge. Following Aaron in the 275-mile trek from Las Vegas, Nevada to the Mitsubishi Motors North America, Inc. (MMNA) headquarters in Cypress, California was Mike Austin from Popular Mechanics in his Plasma Purple Mirage and Joni Gray of Autobytel in her Sapphire Blue Mirage. Amazingly, both Mike and Joni tied with an average fuel economy rating of 68.5 mpg. "This was such an exciting event, to have such knowledgeable colleagues in our industry to push the limit to see how high of an MPG can be achieved in our 2014 Mirage," stated Don Swearingen, Executive Vice President of MMNA. "I never figured I'd come in over 70 MPG!" said winner Aaron Gold of About.com. "All three of us kept our speeds down; I think keeping my eyes way down the road, planning ahead and avoiding sudden changes of speed was what gave me the edge.

The Mitsubishi GT-PHEV Concept offers an unsightly look into the automaker's future

It was only a few months ago that Mitsubishi teased the Grand Tourer Concept with an image of the SUV's side profile. Now that it's just a few weeks before the Paris Motor Show, Mitsubishi released some renderings of the GT-PHEV Concept that will influence the rest of the automaker's lineup for the future. Mitsubishi is touting the concept as a "high-end next-generation SUV." Styling may indeed be subjective, but the GT-PHEV Concept has a face that only a mother could love. There's a bit of Lexus-like hate-it-or-like-it in the fascia, and the rest of it looks similar to that of the eX Concept that was revealed last year. Both concepts have grille openings that resemble the letter X, three hexagonal fog lights on the sides, and tiny slivers for headlights. The side profile of the GT-PHEV Concept reminds us of a Land Rover Range Rover Evoque, which isn't such a bad thing. The back of the concept features a rakish design with thin wrap-around taillights that also look good. If you can get past the SUV's looks, you'll find comfort the GT-PHEV's powertrain to be an interesting look into the future. The concept features Mitsubishi's next-gen plug-in hybrid system, which is comprised of three electric motors (one in the front and two at the back), a regular internal combustion engine, and a high-capacity battery. The systems work together as a full-time four-wheel-drive system. On electric-only power, the GT-PHEV Concept can travel an estimated 75 miles, while the car's total range is roughly 746 miles. Mitsubishi claims the GT-PHEV Concept is a ground tourer capable of chewing away the miles with ease. And while the automaker didn't include any images of the vehicle's interior, Mitsubishi claims the concept has a cockpit-like interior that wraps around the front passengers. The interior leather color can also be found on the roof of the vehicle for a "classy" look. Mitsubishi continues to focus on SUVs and crossovers, but we doubt the automaker will put a vehicle that looks like the GT-PHEV Concept on the road. We think this concept is more for show, but it will probably be used as inspiration for the design of the next Mitsubishi Outlander. Here's hoping that face gets toned down some.