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Mitsubishi says it will make money from EVs

The Mitsubishi i-MiEV is the lowest-cost plug-in vehicle available in the US. The spartan EV's small price tag shouldn't lead you to believe the company doesn't see dollar signs where there's a plug. Mitsubishi says that electric vehicles are one of the three profitable segments that have helped the company get back into the black. The other two are light trucks and crossovers. We suspect that the resounding success of the Outlander PHEV played a bigger role in this than the i-MiEV, but you never know. Mitsubishi Motors Corp president Tetsuro Aikawa told Automotive News that the company will keeps its focus on those three segments and ease back on sedans and performance cars. To that end, the Outlander Plug-In Hybrid will come to the US next April, many years after it went on sale in Japan and Europe. The vehicle will fit well with Mitsubishi's plans to shift its strategy to SUVs and CUVs here. Related Video:

Mitsubishi Outlander PHEV delayed until early 2016 in US

The Mitsubishi Outlander Plug-in Hybrid has been a noteworthy success for the Japanese brand with over 33,000 sales sold worldwide as of the summer of 2014. Unfortunately, the electrified crossover has seen continual delays for its planned North American debut. The latest news about the model pushes back its launch even more. The Outlander PHEV now isn't slated to go on sale in the US until roughly April 2016, according to Mitsubishi North America Executive Vice President Don Swearingen in Automotive News. Dealers are clamoring for the plug-in hybrid crossover, though. "That is going to be a vehicle that really sets us apart from the competition," said Ryan Gremore, 2015 chairman of the Mitsubishi National Advisory Board, to AN. Multiple postponements have plagued the Outlander PHEV in arriving to the US. It was once rumored to launch here in the fall of 2014, but a battery shortage pushed the date to 2015. Subsequently, a California mandate to fit a sensor to monitor degradation of the lithium-ion batteries caused another delay until late 2015 or early 2016. In foreign markets, the Mitsubishi CUV plug-in offers a 12-kWh battery and electric driving range of about 30 miles. However once sales actually begin, the US version is supposed to be completely different with a retuned hybrid system, which could alter these figures. The styling and interior are also supposed to see a change, possibly like the attractively reskinned PHEV Concept-S from the 2014 Paris Motor Show.

Mitsubishi Lancer, Outlander Sport named 2013 IIHS Top Safety Picks

The Insurance Institute for Highway Safety has added a pair of Mitsubishi models to its ever-growing list of 2013 Top Safety Picks, giving the prestigious safety award to the 2013 Outlander Sport and Lancer (sedan and Sportback). Both models make a return visit to the list, but with 117 cars now on the list and IIHS crash standards getting tougher just about every, this is big news for the small Japanese automaker.
Among small SUVs, the Outlander Sport is just one of nine vehicles in this segment to be named a Top Safety Pick, while the Lancer's name is surrounded by 28 other compact coupes, sedans and hatchbacks in the highly competitive small car segment. The Top Safety Pick status does not apply to the Lancer's Ralliart or Evolution variants, and neither the Outlander Sport nor the Lancer were subjected to the new small frontal offset crash test that would have resulted in the new Top Safety Pick+.
Scroll down for Mitsubishi's press release.