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WM Motors releases renderings based on Mitsubishi photos

An interesting gaffe has reared its head as WM Motors has published the first images depicting its new car portfolio. The renders showing Chinese electric vehicle startup's future cars appear to have been based on Mitsubishi Outlander press photos, as discovered by Electrek's Fred Lambert. It is one thing to show mere renders of future cars – that is certainly widely accepted, as the cars are planned to be launched in 2018 at the earliest – but it's the background that gives away how the renders are based on doctored Mitsubishi shots. Details are shared between the Outlander and WM Motors' rendering, with wheels, mirrors and doorhandles directly lifted off the Mitsu; in practice, the comparison shots become a pastime of "spot the similarities." The SUV is said to be designed by a former Bentley and Volkswagen designer, Sam Sun, but it is not yet clear whether he meant the production vehicle to share its decorative rear diffuser panel with a Mitsubishi. Perhaps these were work images never really meant for official publication, as they handily show the SUV's dimensions on the road. In addition to Electrek, Google seems to also be on the game, as a reverse image search on the VM Motor shots produces Mitsubishi suggestions. According to Car News China, which circulated the images, WM stands for either Weltmeister (world champion in German), or weima in Chinese, which means a powerful horse. The company is spearheaded by Freeman Shen, formerly of Geely, and the Suzhou factory is planned to produce 50,000 cars per year starting in 2018. There is talk of the cars featuring Huawei connectivity technology, with the hardware being produced together with the German companies Bosch and Siemens. Related Video: Featured Gallery VW Motor Mitsubishi News Source: Electrek Green Weird Car News Mitsubishi Green Automakers SUV Electric

Mitsubishi's first US chairman since 2007 charged with revitalizing brand

Have a look at Mitsubishi North America's vehicle page and you'll find seven cars in four model lines: i-MiEV electric hatch, Lancer sedan, Lancer Evolution and Sportback, Outlander and Outlander Sport, and Galant sedan. The Galant has 3.9 tires in the automotive grave, and the only hope for mainstream excitement, the Eclipse coupe and Spyder, had hemlock poured down their crankcases last year. Increasing the quotient of bleak, the Lancer isn't due for a refresh until 2014, the coming Outlander PHEV will sell in miniscule numbers when it does arrive, a little sports car has been nixed and the only other Mitsu being considered for our landmass is the Colt, which, for its stellar fuel economy numbers, looks like a car designed by Pikachu. There's also that matter of declining NA market share in a rising overall market, Mitsubishi's piece of the total pie currently hovering around the 0.4-percent mark according to Automotive News.
The company has decided to do more about it, reassigning Executive Vice President and Head Officer of the Headquarters Product Projects & Strategy Group Gayu Uesugi to be the new chairman of Mitsubishi Motors North America. It will be the first time in five years that someone has filled the chairman position at MMNA.
The hope is that with Uesugi's 35 years with the company, his experience in the company's global product plan and his success in emerging market strategy, he's the man to "[develop] a product plan and growth strategy for the US market" that will put things right. Or at least better. He will work with Yoichi Yokozawa, who has been CEO of MMNA since last year. There are more details on the move in the press release below.

Mitsubishi scores record global operating profits

In the minds of many auto enthusiasts, Mitsubishi has become an afterthought. It has transformed from a company known for its turbocharged, all-wheel-drive rally machines into an automaker with a very boring lineup. Maybe we are being unfair, though. While the company doesn't have much of a performance presence anymore, the Japanese brand is doing quite well financially.
According to Reuters, Mitsubishi Motors had an operating profit of 123.4 billion yen ($1.2 billion) worldwide for the fiscal year that ended in March. That's twice as much as last year and a new all-time record for the Japanese automaker. It's even paying dividends to investors for the first time in 16 years, and its expected profit of 135 billion yen ($1.3 billion) in the new fiscal year matches a goal it had set for itself to achieve two years from now.
The automaker currently focuses much of its efforts on Southeast Asia, which accounts for about a quarter of its sales. It will put even greater attention there in the coming years with more local production, according to Reuters.