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Mini pokes fun at Anthony Weiner using fake Twitter account

Mini, never one to pass on a marketing opportunity, has pounced on the plight of embattled New York City mayoral candidate Anthony Weiner, who seems to have an issue with sending pictures of his genitals to young women. Observers will notice that this is the second time the unfortunately named Mr. Weiner has been in the spotlight for his picture messages.
Capitalizing on Weiner's alias, Carlos Danger, Mini has created an account on Twitter - @CarlosDMotor. With a note on the profile page listing "Danger" as the account's middle name, it's sent out just one tweet, containing the message, "Wanna get your hands on my stick?" Attached to the Tweet is a scantily clad Mini Cooper S, with a towel around its "waist" snapping a picture. Too soon? To borrow the brilliant pun from AdWeek, the "auto erotica" was the idea of Mini's marketing agency Butler, Shine, Stern & Partners. Click below for the full tweet.

Mini Hardtop's next generation could be smaller, electric-only

Mini has started developing the fourth-generation Hardtop it will release in the early 2020s. Many aspects of the car aren't set in stone yet, but the company's chief executive revealed his team is considering making the hatchback smaller than the current model by offering it only as an electric car. The cheeky Hardtop has ballooned in size since the first-generation model arrived in 2000. The current, two-door variant of the car (pictured) is eight inches longer, two inches taller, and about 250 pounds heavier than the original BMW-developed hatchback. Company boss Bernd Koerber told British magazine Auto Express that he's pushing his team to make the next Mini small again. Going electric-only would allow engineers to get close to the original Hardtop's footprint. An electric motor is more compact than a comparable gasoline-powered engine, and the battery pack can be cleverly integrated in a part of the car that doesn't extend its length. Whether Mini will manage to integrate a bulky battery pack into the Hardtop while shaving 250 pounds remains to be seen. "I would love to see Mini move back to the essence of clever use of space. That means the outer proportions on the core Mini Hardtop could be reduced. I can see that happening," Koerber explained. He added shrinking the hatchback wouldn't make it less practical. Auto Express speculated Mini might sell the current, third-generation Hardtop alongside its replacement for several years to satisfy motorists not interested in going electric. This strategy will become increasingly common during the 2020s; the Fiat 500 will soldier on in Europe after the launch of its battery-powered successor, and Porsche confirmed it will manufacture the first- and second-generation variants of the Macan side by side to give customers exactly what they're looking for. Going electric-only wouldn't be the cheapest, easiest way to replace the Hardtop. The firm can't use the BMW-sourced platform that underpins the recently-released Cooper SE because it's too big, so it would need to develop a new architecture specifically for it. Engineers would also need to figure out how to develop an electric follow-up to the John Cooper Works-badged hot hatch. None of these problems are insurmountable, but they're expensive to solve, so Mini's executives are giving themselves time to weigh the pros and cons of reinventing the heritage-laced British icon yet again.

2019 Mini Cooper Oxford Edition Drivers' Notes Review | Lots of fun for a select few

The 2019 Mini Cooper Oxford Edition is an interesting little model. It's available in both 2- and 4-door Hardtop configurations and aimed at and specifically for college students, recent grads, those in law or medical school as well as active duty or recently discharged or retired members of the military. No one else qualifies to buy one, which is a bummer, because the Oxford Edition is one smoking deal.  Not only does it undercut the price of a bare-bones Cooper, it packs in nearly $7,000 worth of features at no additional cost. That includes stuff like heated seats, a panoramic moonroof, parking sensors and 17-inch wheels. Power still comes from a turbo inline-three, and while an automatic transmission is standard, a six-speed manual is a no-cost option. While the standard Cooper has questionable value given the small size and relatively high price tag, the Oxford Edition is a far more compelling offering. Senior Editor, Green, John Beltz Snyder: This is such a joyful car to drive. It's quick, spritely and engaging. It feels great rowing through the gears, especially the way the car comes to life as you release the clutch in third gear. The car feels peppy in the low-to-mid rev range, but loses some steam as you climb to the top. The shifter is a little light, though, and it needs a firmer gate to keep you from accidentally shifting into reverse instead of first. There needs to be a more distinct feel from gear to gear in general. The clutch travel is long, but I don't mind it, and the high take-up point feels natural. The less-hot Minis of today feel much more refined than those of yore, while scorchers like the JCW remind me of the older, rawer Minis in their road-going manner, though with more contemporary design, tech and amenities. If I were to buy a Mini myself, it'd be a Hardtop like this — I don't need a lot of power to have fun, day to day, and this one is comfy. I wouldn't be eligible for the Oxford deal, which is a shame, because I really like this configuration, especially for the price. Associate Editor Joel Stocksdale: I almost completely agree with John, the regular Mini Cooper is exemplary of good, simple fun. It makes less than 140 horsepower and pound-feet of torque. That's not a lot of power, but it's enough that you can confidently floor it anywhere in public without breaking the law. And it feels nearly as eager and darty as the JCW, so you can keep your speed up as you rip it around corners.