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Mini reveals Untold, Resolute and Untamed special editions for 2023

Mini is aggressively stepping into the world of special editions for its 2023 model year lineup, and it’s revealing three of them today. They include the Untold Edition, Resolute Edition and Untamed Edition. Not all special editions are available on all models, but every model gets at least one special edition To our delight, all of these models are legitimately interesting in their appearance, so letÂ’s dive right into it. Mini Untold Edition The Untold Edition is specifically for the Clubman, and you can spec it on the modelÂ’s performance trims, including the S, S All4 and John Cooper Works. ItÂ’s the flashiest of the three special editions, and much of that can be attributed to the 18-inch “Refined Brass” and black two-tone wheels. This wheel is exclusive to the Untold Edition, and itÂ’s bound to turn heads. The exterior is done in Sage Green paint, but Mini has done something a little special to further separate the exterior from normal Clubmans by color-matching the plastic cladding to the exterior paint. This is done by dyeing it during production, and it visually lowers the ride height by giving the whole car a generally uniform color. Other trim pieces are done in either “Refined Brass” or glossy black to give a premium and sinister look. You get some intriguing hood and roof stripes, and the side scuttles are 3-D-printed with a unique pattern. Mini attacks the interior by installing leather seats in a paint-matching Sage Green with contrasting seams and piping. YouÂ’ll see Sage Green accents on the dash, and the air vents mimic exterior trim in Refined Brass. YouÂ’ll find “Untold Edition” logos in a few different places, like the steering wheel and side sills. The Mini Cooper S Clubman Untold Edition starts at $42,500. ItÂ’s based on the top-rung Iconic trim (just like the other special editions announced today), which means it comes loaded with most any option you might want. If you desire the JCW version, the price jumps to $49,750. Mini is allowing you to spec these special editions by just adding a separate option package onto the car. For example, a regular Clubman S is made into an Untold Edition via a $2,250 package. Mini Resolute Edition The Resolute Edition can be applied to the widest range of Minis, including the Cooper S Hardtop 2 Door, Cooper S Hardtop 4 Door, Cooper S Convertible and Cooper SE. Yes, this is the one you can get if you want the electric Mini SE.

J.D. Power: Mini, Lexus again offer most satisfying sales experience

JD Power has released its annual Sales Satisfaction Index Study, and once again Mini and Lexus have taken top honors. Overall, buyers are more satisfied with the auto-buying sales experience than they were last year, with those surveyed reporting an average score of 664 points on a 1,000-point scale. That's up from 648 in 2011. Dealer satisfaction also increased by five points over last year as well.
All told, Lexus brought home an index score of 737, which was high enough to put it atop the luxury brands for the second year in a row. JD Power says Infiniti came in second in that category with a score of 728 and Cadillac rounded out the podium with it's rating of 725. Speaking of Infiniti, that brand saw the single largest jump in sales satisfaction of any brand on the survey, popping up 52 index points over 2011.
Among mass-market brands, Mini ranked highest with a score of 712, followed closely by Buick with 706 and GMC farther down the line with 683. You can check out the full press release below for more information.

Mini pegs its future on crossovers, electric cars, and the Chinese market

Mini shed light on how its range of models will grow during the 2020s. It confirmed the longstanding rumors claiming it will expand its presence in the crossover segment, and it announced plans to launch more electric cars, including some that will be built in China through a joint-venture established with Great Wall Motors. Executives at the BMW-owned firm have approved what they describe as a realignment of the line-up that's primarily built on three pillars: electric technology, crossovers, and China. "Harnessing new target groups and sales markets will be crucially important for the future of Mini," stressed company boss Bernd Korber. As of writing, Mini's only entry into the crossover segment is the Countryman (pictured), which is well into its second generation, and its only electric car is a variant of the two-door Hardtop. It confirmed two more crossovers are in the pipeline. One is described as a being positioned in the small-car segment, and the other is billed as a compact model. The former will exclusively be available with an electric powertrain, while the latter will be offered with internal combustion engines, though some degree of electrification will almost certainly be available. Mini stopped short of providing concrete details about its future high-riders, and we don't know precisely when they'll be unveiled, but an earlier report sketches the outline of a battery-powered crossover that resurrects the Paceman nameplate and that's about as big as the BMW X1. Possibly called Traveler, or Traveller if product planners select the British spelling, the second model will reportedly ride on BMW's CLAR platform, meaning it will be the first Mini equipped with a longitudinally-mounted engine, and the brand's first rear-wheel drive car. Like its parent company, Mini realistically aims to give customers what it calls the power of choice. While electrification will spread across its line-up, it's not planning on phasing out gasoline- or diesel-burning engines in the near future. It pointed out internal combustion technology remains an ideal solution in some markets. Whether current members of the Mini range will be canned during the realignment is a point executives steered clear of. They confirmed the Countryman will sooner or later return for a third generation, but unverified rumors claim the open-top variant of the Hardtop will retire without a successor in February 2024.