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Paul McCartney's Aston sells for $1.8M; Ringo Starr's old Mini goes to a Spice Girl

The Bonhams Bond Street auction in London was the place to be for fans of both The Beatles and automobiles as two cars once owned by former members of the band were up for auction. The first was an Aston Martin DB5 owned by Paul McCartney, and the second was a Mini Cooper owned by Ringo Starr. Both went for substantial sums, and the Mini went to an interesting owner. The Aston brought the big bucks, or pounds, since it was a British auction. The final price with premium was barely over $1.8 million, which fell smack in the middle of Bonham's estimate. It's an impressive price on its own, but more so when compared with its sale back in 2012. Back then it was painted in the same blue it had originally, and it only sold for $495,000, making this new sale more than three times higher. View 22 Photos The Mini went for much less, at just under $137,000 with premium. But the car went to an interesting owner, Geri Horner, nee Hollowell, whom you may know better as Ginger Spice of the Spice Girls. The Mini itself is interesting, too. Each of The Beatles owned a classic Mini at some point, but Ringo Starr's was unique because the flip-down tailgate was converted to a modern-style lift-up hatch incorporating the rear window. Reportedly the reason was so Starr could easily fit his drum kit in the back. It also featured a custom grille, driving lights, hood vents, and soft sunroof among other things. It even appeared on " Top Gear" in 2001. And before we forget, McCartney's DB5 also has " Top Gear" history in that it was owned by former host, Chris Evans. Related Video: Featured Gallery 1964 Aston Martin DB5 owned by Paul McCartney View 13 Photos Image Credit: Bonhams Celebrities Aston Martin MINI Auctions Coupe Hatchback Classics aston martin db5 the beatles

Volvo leads and Mini fails in JD Power's Tech Experience Index

New cars are basically rolling computers. Everything from the engine to the infotainment runs on a series of ones and zeros, and a lot of that technology requires input from the driver. So it's no surprise that JD Power has a study designed specifically to discern which bits of tech drivers love and which bits they loathe. "New technology continues to be a primary factor in the vehicle purchase decision," says JD Power's Kristin Kolodge, executive director of driver interaction & human machine interface research. "However, it’s critical for automakers to offer features that owners find intuitive and reliable. The user experience plays a major role in whether an owner will use the technology on a regular basis or abandon it and feel like they wasted their money." The J.D. Power 2020 U.S. Tech Experience Index (TXI) Study found that Volvo owners are happiest with the technology packed inside their vehicles, followed by BMW and Cadillac, all brands that JD Power classifies as premium. The highest-rated mainstream brand is Hyundai, followed by Subaru and Kia. As was the case with the organization's Initial Quality and APEAL studies, Tesla's numbers aren't officially included because they are the only automaker that has not granted JD Power approval to contact its owners in states that require it. Tesla's projected score of 593 would have put it in second place, right behind Volvo's score of 617. The lowest-ranked brand in the TXI Study is Mini, with Porsche right behind. Diving a little bit deeper, JD Power's findings suggest that the technologies new car buyers care most about are related to helping them see their surroundings better. Camera systems, including rear-view mirror cameras and ground-view cameras, scored highest in five of the six satisfaction attributes measured in the study. The technology that owners could really do without? Gesture controls. Owners who answered JD Power's survey say they don't use gesture controls much at all after initially trying them, and they don't really care if their next vehicle has them. We have to wonder if those responses might be what kept BMW out of the top spot. The TXI Study also found that owners are split on automated driving helpers, like lane-keeping assist and automatic emergency braking. JD Power suggests that owners may need more training on those systems before they learn to trust them. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences.

Mini unveils new, stripped down logo

Quirky British marque Mini is going with a ... less-than-quirky logo redesign, unveiling a "flat design" that it says is intended to focus on the essentials. It replaces the three-dimensional white-on-black logo that first appeared in 2000. Gone are the three-dimensional style, shading, gray tones and gray-on-black name of the previous version in favor of a stark contrast of black lines and the all-caps Mini name against a white background. It keeps the wings, which first featured on the iconic cars in the early 1960s, according to the Logos History blog, which has a comprehensive collection of logos stretching back to the brand's origins in 1959 under the British Motor Corp. and the Austin and Morris brand names. It also bears a visual similarity to the logo introduced during the mid-'90s. We're not saying the new logo was designed on an old PC using MS Paint, but it looks like it could've been. Parent BMW Group says the new logo combines stylistic elements from the early phases of the classic Mini "with a future-oriented appearance that focuses on the essentials" and a two-dimensional look "allowing universal application." (Meaning, cheaper to produce?) It'll appear on all new Mini models starting in March on the bonnet, the rear, at the center of the steering wheel and on the remote control.Related Video: Image Credit: BMW Group Design/Style MINI Coupe Sedan branding logo bmw group