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KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

2013 Mini John Cooper Works

Location, Location, Location
Back in February, Mini invited me to come try out its brand-new Paceman coupe-crossover-hatchback thing in Puerto Rico, and not long after, I spit out a Quick Spin detailing my impressions of the little-big two-door. But here's what I didn't tell you: Mini also let me loose on those fine, curvaceous, tropical roads in its hottest hatch, the John Cooper Works GP. And while that behind-the-wheel gigglefest would have no doubt made for a story laden with positive notes and warm regards, the truth is, I only drove it for 15 minutes, so I couldn't in good conscience offer much of a story to you. (European Editor Matt Davis also got a short stint behind the wheel of the GP late last year.)
So for the sake of due diligence, I buckled down and spent a full eight days with the JCW GP back home in Detroit, just as springtime was starting to stick here in southeast Michigan. But after my time with the Mini, I was wishing that I could have just been left with my GP memories from Puerto Rico, where I was pushing the little hotbox hard around smooth corners and flexing every one of its muscles to eke out the full JCW GP experience in only a short timeframe.

2014 Mini John Cooper Works Countryman All4

The standard Mini Countryman is a bit of an odd duck against the backdrop of 'normal' small crossovers like the Mazda CX-5 and the Ford Escape, but I sort of get it. Apply the same winning Mini formula to a CUV, and you get a smaller-than-average entry in the segment, one that is far more entertaining to drive than the norm, more stylish inside and out and pretty expensive when cross-shopped. That list of qualities doesn't appeal to all crossover shoppers, sure, but it intrigues a big enough list that the Countryman has reason for being.
Now, add the expensive John Cooper Works package to the Countryman's already niche goodies list, and Mini starts to lose me. So, I'm getting the softer suspended, taller, generally less dynamically joyful version of the brand's core values, but now you're charging me at least $35,000 ($13k more expensive than the basic, front-drive Cooper Countryman and $7k more than the MSRP of the Cooper S All4 version)? What's that? You're going to make it look like a garish, tippy-toed tuner car in the process? Take my money.
Or, actually, let me keep it. I can swing with a lot of the weirdness that Mini has to offer, but this car pushed me past my limit.