2012 Mini Cooper Countryman Fwd 4dr S on 2040-cars

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BMW recalls 6,073 units of i3 and Minis to replace airbag

BMW is replacing the passenger's side front airbag module on 6,073 vehicles in the US because of a supplier's manufacturing issue with the part. The affected models include the: 2014-2015 i3; 2014-2016 Mini Hardtop 2 Door Cooper and Cooper S; 2015-2016 Hardtop 2 Door John Cooper Works; and 2015-2016 Hardtop 4 Door Cooper and Cooper S. Because the airbag components aren't made correctly, they might not deploy with enough restraint in a low-speed collision. BMW isn't aware of any accidents or injuries from the problem, but this is still obviously a safety concern. According to company spokesperson David Buchko to Autoblog, customers will be notified about the issue by mail in November. As always, dealers will perform the replacements at no cost to owners. Related Video: RECALL Subject : Passenger Frontal Air Bag May not Deploy Properly Report Receipt Date: OCT 07, 2015 NHTSA Campaign Number: 15V628000 Component(s): AIR BAGS Potential Number of Units Affected: 6,073 All Products Associated with this Recall Vehicle Make Model Model Year(s) BMW I3 2014-2015 MINI COOPER 2014-2016 MINI COOPER S 2014-2016 MINI JOHN COOPER WORKS 2015-2016 Details Manufacturer: BMW of North America, LLC SUMMARY: BMW of North America, LLC (BMW) is recalling certain model year 2014-2016 MINI Cooper S and MINI Cooper two-door vehicles, 2015-2016 MINI John Cooper Works and MINI Cooper S and MINI Cooper four-door vehicles and 2014-2015 BMW i3 vehicles. Due to a manufacturing error, the passenger frontal air bag may not deploy properly in a low speed crash. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 208, "Occupant Crash Protection." CONSEQUENCE: In the event of a vehicle crash, an air bag that does not deploy properly increases the risk of injury to the front seat passenger. REMEDY: MINI and BMW will notify owners, and dealers will replace the passenger frontal air bag module, free of charge. The recall is expected to begin on November 20, 2015. Owners may contact MINI customer service at 1-866-825-1525 and BMW customer service at 1-800-525-7417. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov. BMW Statement: BMW has informed NHTSA of its intention to voluntarily recall approximately 923 BMW i3 vehicles to replace the passenger-side front airbag module.

Mini adding new driver assist systems to future models

With all the recent news about automated vehicle technology (from Ford, Nissan and Toyota, among others), Mini is bringing some not-so-groundbreaking tech into its products to better keep the driver connected to the car. Other than stating that these new technologies will roll out in future models, there is no telling when we could see them starting to show up, although our best guess is the 2015 Mini Cooper.
Two of the more notable technologies that Mini will introduce include a head-up display system (shown above) and the "city braking" system to work in conjunction with collision warning and passenger detection. The automated braking system is made possible with the forward-mounted camera, which is also used for adaptive cruise control, auto-dimming headlights and a street sign detection system (to relay speed limit and traffic sign info to the driver). A new parking assist feature helps drivers find a properly sized parking spot, and then drivers can take advantage of the backup camera.
Mini obviously isn't the first to introduce these technologies, but it might be among the first to bring such a large number of advanced safety features into a car priced under $30,000 - though there is no telling how much these options will cost. The automaker has issued a brief press release for its upcoming driver assist systems, which is posted below.

Mini pokes fun at Anthony Weiner using fake Twitter account

Mini, never one to pass on a marketing opportunity, has pounced on the plight of embattled New York City mayoral candidate Anthony Weiner, who seems to have an issue with sending pictures of his genitals to young women. Observers will notice that this is the second time the unfortunately named Mr. Weiner has been in the spotlight for his picture messages.
Capitalizing on Weiner's alias, Carlos Danger, Mini has created an account on Twitter - @CarlosDMotor. With a note on the profile page listing "Danger" as the account's middle name, it's sent out just one tweet, containing the message, "Wanna get your hands on my stick?" Attached to the Tweet is a scantily clad Mini Cooper S, with a towel around its "waist" snapping a picture. Too soon? To borrow the brilliant pun from AdWeek, the "auto erotica" was the idea of Mini's marketing agency Butler, Shine, Stern & Partners. Click below for the full tweet.