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Mini may have overexpanded, some models may not be replaced

Surprise, surprise. According to Edmunds, Mini may be looking to reduce the number of vehicles in its range, which has recently expanded to include a total of seven offerings (not to mention the copious varieties of configurations found within each line). When Mini relaunched in the early 2000s, it did so with one model, the Cooper Hardtop, and has since added the Convertible, Clubman, Countryman, Coupe, Roadster and Paceman. It looks like those ambitions of expanding the range to include up to 10 models may have been a bit optimistic.
"When we start to replace models, I think you will see that we won't replace every model exactly," Jim McDowell, Vice President of Mini USA, told Edmunds in an interview. The brand's core models right now are the Hardtop and Countryman, and of the roughly 66,200 vehicles that Mini sold in the United States last year, these two vehicles accounted for some 75 percent of total sales.
McDowell declined to mention any specific models that may not be replaced in the lineup's next generation, though our best guess is that ultra-niche vehicles like the Coupe (pictured) or Clubman. As for replacing some of the current models with new products, the only clear gap we can see in the brand's lineup is a smaller car like the Rocketman concept, though we've been told several times that a mini-Mini isn't going to happen. Be sure to let us know what Mini models you'd like to see kept or axed in Comments below.

2020 Mini Cooper SE First Drive | Little range, big fun

The all-electric Mini Cooper has been a long time coming. The company’s first step toward electrics began in 2008 with the experimental Mini E, a car that used a powertrain co-developed with an outside company and that had some major compromises. It didn't have a back seat, there was even less cargo space than a regular Mini and it wasnÂ’t available to purchase, being offered in limited numbers for a short lease. More than a decade later, the 2020 Mini Cooper SE is available for purchase or lease to anyone, and offers the complete Mini experience, with in-house BMW-Mini technology and fewer compromises. ThatÂ’s also how Mini is marketing the Cooper SE: The S in the name is there to tell you it's as much fun to toss around as the grin-inducing Cooper S. The blunted performance from extra weight and limited range might say otherwise, but from behind the wheel, this is a Mini worthy of its S, and not some fun-challenged economy-mobile. The powertrain uses the same electric motor youÂ’ll find in a BMW i3. It makes 181 horsepower and 199 pound-feet of torque, which is just 8 hp and 8 lb-ft less than the gas Cooper S. Weight is an issue for performance numbers, since the 3,153 lbs SE lugs around an extra 453 lbs compared with its gas sibling. That reduces its 0-60 mph time from 6.5 seconds to 6.9, and its top speed also drops to just 93 mph as a function of its single-speed transmission. But a half-second to 60 mph is less significant from behind the wheel. Simply put, the Mini Cooper SE feels sprightly. It has the electric motor trademark of instant throttle response, which is amplified by the more aggressive throttle setting in Sport mode. The other trademark is a big lump of torque, though not quite as much as the tire-torching Chevy Bolt EV or Hyundai Kona Electric. These characteristics make the Mini fun for squirting around town and for making passes on the highway. Power starts falling off if you keep your foot down, so on-ramps arenÂ’t as thrilling as the longer-legged gas Minis. Also impressive are the regenerative braking modes. The Cooper SE has a mild mode and an aggressive one, with the former feeling a bit like the engine braking in a manual-equipped gas car, and the heavy one making it easy to drive with one pedal. The extra weight doesnÂ’t hinder handling. In fact, there may be some incremental improvements, as the electric Mini has a 50/50 front/rear weight distribution, better than the front biased gas Minis.

BMW's DTM champ swaps rides with Mini's Dakar winner

BMW may not race in F1 any longer, and it doesn't compete with Audi and Porsche in the LMP1 class at Le Mans. It even shut down Mini's short-lived effort on the World Rally Championship. But that doesn't mean it doesn't race at all. In fact it's the current reigning champion both in DTM and at Dakar. So to highlight its varied motorsport programs, the German automaker had two of its top drivers swap rides. German driver Martin Tomczyk, who won the DTM title in 2011 and now drives for BMW, took to Nasser Al-Attiyah's Mini All4Racing Countryman on the sand dunes of Dubai. Meanwhile the Qatari driver, who has won the Dakar Rally two times now, took to the wheel of Tomczyk's BMW M4 DTM around Oschersleben in Germany. They even repeated the game of musical chairs at Hockenheim over the weekend. If anything, the promo clip shot by Red Bull just goes to show how different the varied racing machinery can be, and the challenges posed to racing drivers switching between disciplines. But lessons aside, it's a cool clip, so check it out above. Two champions swap cockpits: Martin Tomczyk drives the MINI ALL4 Racing, Nasser Al-Attiyah the BMW M4 DTM. Munich (DE), 1st May 2015. From asphalt to sand and back again: BMW DTM driver Martin Tomczyk (DE) and MINI ALL4 Racing ace Nasser Al-Attiyah (QA) both entered unfamiliar territory and took each other's cars for a test drive. As part of a video shoot for BMW Motorsport Premium Partner Red Bull in Dubai (AE), Tomczyk, a proven master of his trade on asphalt as the 2011 DTM Champion, took the wheel of the MINI ALL4 Racing, with which X-raid has won the famous Rally Dakar the last four years. During DTM testing in Oschersleben (DE), Al-Attiyah was given the opportunity to drive Tomczyk's BMW M Performance Parts M4 DTM. Two wins at the Rally Dakar are just some of the successes the rally driver from Qatar has had to date. He followed up his first victory in 2011 by winning in the MINI ALL4 Racing in January 2015. "Driving the MINI ALL4 Racing through the sand and over the dunes in Dubai was a fascinating experience and was so much fun," said Tomczyk. "The car has an incredible amount of torwue – and the test in the dunes was an amazing adrenalin rush even for an experienced race driver such as myself. It's totally different to driving on a circuit.