2013 Mini Clubman Cooper on 2040-cars

Auto blog

Mini might build a sedan because it's running out of shapes

Rumors suggest we could soon see a Mini with a trunk to haul your junk. Autocar cites unnamed insiders who claim the sedan is part of the brand's plan for upmarket growth. There's even a possibility the new model could use the Riley moniker in reference to the Elf (pictured above) from the 1960s, which was a Mini with a tiny trunk. The Mini sedan would use BMW's front-wheel-drive platform that underpins the X1 and Clubman and might share the wheelbase and frontend styling with the Clubman as well, according to Autocar. Mini's execs think the four-door would perform especially well in North America and China, where there's less demand for hatchbacks. Ralph Mahler, vice president of Mini's product management, hinted at the possibility of the four-door to Autocar. "For example, in Asia and the US, the sedan segment is very big. This is very interesting to us, of course," he said. Mahler admits that many people don't know about the Mini-based vehicles with trunks from the '60s, like the Riley Elf, so it would be hard to market the new model on that heritage. This could be the perfect time to add a Mini sedan to the lineup, and it might not be a completely new idea for the brand under its BMW stewardship; a rumor from 2012 shows that Mini's bosses considered a four-door at least once before. The company launched new versions of its Hardtop, Convertible, and Clubman, and even added four-door and all-wheel-drive versions of the Hardtop to further blur the lines between that car, the Clubman, and the Countryman. The next-generation Countryman crossover should debut later this year, and the brand reportedly cancelled the Superleggera Vision roadster and Rocketman compact, as Mini has chosen to go big with its new models and its lineup breadth. There are only so many versions of a hatchback a company can make, and the short-lived Mini Coupe wasn't exactly a huge success. If Mini is going to try a new body style, a sedan actually makes some sense, even if we'll probably prefer the look and practicality of the hatches. Related Video:

Mini Cooper Hardtop will soon receive its biggest makeover in two decades

Now well into its third generation, Mini's retro-styled Hardtop has been around since BMW rebooted the brand 20 years ago. Stylists and engineers are working on the fourth-generation model, and the company revealed the cheeky hatchback is in line to receive its most significant makeover to date. Mini boss Bernd Korber told Autocar that the project's motto was "don't screw with an icon," which means the fourth-generation Hardtop will keep the heritage-inspired design that has characterized it for the past two decades. And yet, it will be drastically different than the model that's currently in showrooms. It will be smaller, though it likely won't be as tiny as the original Mini from 1959, and it will showcase a purer approach to design. The idea of a smaller, lighter Mini has us wondering if the new Hardtop could take some inspiration from the 2011 Rocketman concept. "What you'll see in 2023 is that we've clearly modernized it by taking a big step -- the biggest step in the last 20 years -- but it will be unmistakably a Mini," Korber affirmed. He said the Hardtop is to the Mini brand what the 911 is to Porsche; it's the stylistic cornerstone of the range, the model that sets the beat that other models dance to. Balancing the need to move the Hardtop forward with the desire to honor tradition is a challenging task, according to the brand. We don't know where its stylists drew the line yet, or whether the next-generation Hardtop will borrow styling cues from other cars in the company's past, like the square-front Clubman launched in 1969. Mini told Autocar it's defined by more than design; it cited proportions, a compact feel, and a friendly personality as key ingredients in the Hardtop's recipe, which hints at what to expect -- and, significantly, what not to expect. Mini shifted the Hardtop's evolution into high gear several years ago.  "Mini started out as a brand that was very clean in terms of design. There were only four switches and one dial [inside]. We somehow moved away from that, because so many more functionalities have entered the vehicle. Let's say that would be our goal, to arrive back at something that would be as clean and simple as the original but offers the modern technology and safety features of today's cars," BMW Group design director Adrian van Hooydonk told us in 2018. "Bigger changes are around the corner, but it will still be a little bit retro," he added.

BMW, Sixt carsharing making money most places

The DriveNow carsharing service, which is a partnership between BMW and Sixt, is growing quite rapidly. "We've been surprised about the explosion of new subscriptions, which has helped boost revenue," says Sixt CEO Erich Sixt. The number of DriveNow users has increased from 215,000 at the end of last year to 300,000 today. Sixt says that DriveNow has been profitable in cities in which it has been established for over a year. Perhaps encouraged by its unexpected success, DriveNow is set to expand even further. The service is currently available in five German cities, as well as in San Francisco, California, and the involved parties are considering a five-year plan to expand to 25 more cities in Europe and the US. Still, Sixt expects DriveNow to report a "small-to-medium, single-digit" loss for this year, according to Sixt CFO Julian zu Putlitz. It's no big deal, just the result of startup costs in new areas. Sixt, which is Germany's largest car rental company, also reported that its own second-quarter income rose 12 percent to $37.7 million, while sales rose 7.6 percent to $585.78 million. DriveNow uses a membership and pay-per-minute model that allows customers to rent BMW and Mini vehicles as they need them. The service also acts as a way to let potential customers try out the vehicles and familiarize themselves with the brands before they buy cars of their own at some point. Depending on the location, DriveNow's fleet includes the BMW 1 Series, ActiveE and X1, as well as several Mini vehicles like the Cooper, Clubman and Countryman. Featured Gallery 2012 BMW ActiveE: First Drive View 31 Photos News Source: BloombergImage Credit: Copyright 2014 AOL Green BMW MINI car sharing profit revenue drivenow sixt