2012 Mini Cooper S Clubman Wagon 3-door 1.6l on 2040-cars

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Mini Superleggera Vision Concept keeps us hangin' on [w/video]

Mini's Superleggera Vision Concept may not be a Paris Motor Show debut, but this is the first time we've seen this stunning all-electric roadster in the metal, having been first shown on the tony shores of Lake Como at Villa D'Este in May. While it's small in stature, it's still big on both presence and detail, from its overall stubby yet sleek proportions to its Union Jack taillamps, Jaguar-esque rear fin and elegant rearview mirrors.
We still don't know much more about what powers this Touring Superleggera coachbuilt showcar, as any powertrain specifics are conspicuous by their absence, but we'd welcome both a pure electric version and something powered by the BMW/Mini turbocharged three-cylinder currently making the rounds in the new Mini Cooper.
Last we heard in September, any decisions on a production future for the Superleggera Vision have been tabled, with word being that a further six months of study is planned before Mini decides to greenlight or nix the project. We'd love to tell you that the fact that it's here in Paris is a great sign, but we wouldn't believe us, either.

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Mini and John Cooper Works floating hub caps are factory fresh accessories

Much of the allure of a Mini is tied to its iconic style and design. Beyond the legendary shape of the Mini Cooper, the company is heavy into unique details that celebrate the brand's heritage. Features such as Union Jack taillamps scream, "Look, I'm British!" while a new accessory inches even closer to the nose and says, "Look, I'm a Mini!" Literally, these new self-leveling hub caps read, "MINI" or "John Cooper Works."  Floating, or self-leveling, hub caps are not new, but they're new to the Mini Original Accessory store. For those who are unaware, these items use weights in the front of the center cap and a "flexible connection to the wheel hub extension" to keep the outermost part of the cap in one position. That position keeps whatever script is written on the cap horizontal and visible to all onlookers.  Mini says the standard wheel covers are easily removed and can quickly be changed out for these floating caps. The Mini cap takes uses a simple black background with chrome trim and script while the John Cooper Works caps have a black background, red outline, and silver, black, and red logo in the center. Both options are available for order at Mini dealerships, Mini partners, or at Mini's online shop for about $78 (Mini) or $93 (JCW). Auto News Design/Style MINI Parts and Accessories Performance