2009 Mini Cooper Clubman S Navigation Gps Heated Seats on 2040-cars

Auto blog

Mini may have overexpanded, some models may not be replaced

Surprise, surprise. According to Edmunds, Mini may be looking to reduce the number of vehicles in its range, which has recently expanded to include a total of seven offerings (not to mention the copious varieties of configurations found within each line). When Mini relaunched in the early 2000s, it did so with one model, the Cooper Hardtop, and has since added the Convertible, Clubman, Countryman, Coupe, Roadster and Paceman. It looks like those ambitions of expanding the range to include up to 10 models may have been a bit optimistic.
"When we start to replace models, I think you will see that we won't replace every model exactly," Jim McDowell, Vice President of Mini USA, told Edmunds in an interview. The brand's core models right now are the Hardtop and Countryman, and of the roughly 66,200 vehicles that Mini sold in the United States last year, these two vehicles accounted for some 75 percent of total sales.
McDowell declined to mention any specific models that may not be replaced in the lineup's next generation, though our best guess is that ultra-niche vehicles like the Coupe (pictured) or Clubman. As for replacing some of the current models with new products, the only clear gap we can see in the brand's lineup is a smaller car like the Rocketman concept, though we've been told several times that a mini-Mini isn't going to happen. Be sure to let us know what Mini models you'd like to see kept or axed in Comments below.

2014 Mini Cooper Clubvan

A Premium Van For The Modern-Day Milkman
We first saw the Mini Clubvan at the Geneva Motor Show in March 2012, then in December again at the Los Angeles Auto Show. Based on a stock Mini Clubman, the Clubvan's dimensions are identical, while all side windows aft of the middle pillar are blocked out from the inside with handy polycarbonate liners (read: fancy plastic) and have body color skin on the outside, while the rear windows are tinted to boot. It looks like a van and works like a van, so it must be a van. A Mini-van, though.
Where is Mini going with this relatively low-cost (to the company) product line extension? The chief market for this nimble little hauler is cities in Great Britain where they were frequently in bygone days identified as milk delivery vans. These days, though, there are - even in the US now - lower cost smaller urban delivery vans from Ford, Ram and Nissan. Therefore, the spin is that the Mini Clubvan is designed to cater to smaller boutique firms in need of making a fashionable impression while delivering the goods to people living in penthouses and such. Think: Florists, caterers, and so on.

Mini Hardtop's next generation could be smaller, electric-only

Mini has started developing the fourth-generation Hardtop it will release in the early 2020s. Many aspects of the car aren't set in stone yet, but the company's chief executive revealed his team is considering making the hatchback smaller than the current model by offering it only as an electric car. The cheeky Hardtop has ballooned in size since the first-generation model arrived in 2000. The current, two-door variant of the car (pictured) is eight inches longer, two inches taller, and about 250 pounds heavier than the original BMW-developed hatchback. Company boss Bernd Koerber told British magazine Auto Express that he's pushing his team to make the next Mini small again. Going electric-only would allow engineers to get close to the original Hardtop's footprint. An electric motor is more compact than a comparable gasoline-powered engine, and the battery pack can be cleverly integrated in a part of the car that doesn't extend its length. Whether Mini will manage to integrate a bulky battery pack into the Hardtop while shaving 250 pounds remains to be seen. "I would love to see Mini move back to the essence of clever use of space. That means the outer proportions on the core Mini Hardtop could be reduced. I can see that happening," Koerber explained. He added shrinking the hatchback wouldn't make it less practical. Auto Express speculated Mini might sell the current, third-generation Hardtop alongside its replacement for several years to satisfy motorists not interested in going electric. This strategy will become increasingly common during the 2020s; the Fiat 500 will soldier on in Europe after the launch of its battery-powered successor, and Porsche confirmed it will manufacture the first- and second-generation variants of the Macan side by side to give customers exactly what they're looking for. Going electric-only wouldn't be the cheapest, easiest way to replace the Hardtop. The firm can't use the BMW-sourced platform that underpins the recently-released Cooper SE because it's too big, so it would need to develop a new architecture specifically for it. Engineers would also need to figure out how to develop an electric follow-up to the John Cooper Works-badged hot hatch. None of these problems are insurmountable, but they're expensive to solve, so Mini's executives are giving themselves time to weigh the pros and cons of reinventing the heritage-laced British icon yet again.