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2020 Mini Cooper S E caught completely uncovered at photo shoot

Thanks to one of our spy photographers, the wait to see Mini's latest electric car is now over. The 2020 Mini Cooper S E was caught completely uncovered during an apparent photo shoot, probably for press and marketing materials. The finished car isn't all that different from the regular 2019 Mini Cooper hatchback and convertible, but it does have a few unique features. From the front you'll immediately notice the filled-in grille. It's bisected in the middle by a highlighter yellow stripe that contains a small opening, just like on the concept. It's basically the inverse of a gas-powered Mini's grille. There's also a circular medallion attached to the grille indicating its electric powertrain. The only other exterior changes include the electric logo debossed in the fuel-filler door, which is obviously now a charging port cover, and the wheels, which are smaller versions of the asymmetric pieces seen on the concept. Otherwise the metal body panels, bumpers, lights, windows and everything else on the body is taken directly from the regular Mini hatch. Since Mini is taking official photos of the car, we expect it's pretty much finished and ready for launch very soon. That would be in keeping with Mini's statement that the car would launch this year. The Frankfurt Motor Show this fall would be a possibility for the release, but we wouldn't rule out something even earlier. Details about the powertrain are scarce. We'd love to see similar specs to the 2009 Mini E, which made 204 horsepower and 162 pound-feet of torque, and had a range of around 150 miles. That said, reports indicate the 2020 Mini Cooper S E will borrow the drivetrain from BMW's i3, which would mean 168 hp, 184 lb-ft, and a range of around 114 miles from a 33.8-kWh battery pack. We'll find out for sure soon enough.

Mini takes center stage on the Sphere in Las Vegas

When media theorist Marshall McLuhan famously said that “the medium is the message,” he wasnÂ’t referring to The Sphere in Las Vegas, but it would have fit perfectly into his philosophy. For example, thereÂ’s this: to introduce its advertising campaign for the new 2025 Countryman Electric model, the folks at Mini will employ the 366-foot-tall and 516-foot-wide out-of-this-world Sphere to debut creative images and videos “revealing” the new vehicle. “We wanted to think of this campaign as an art piece, not as an ad,” said Rob Lambrechts, Chief Creative Officer at Pereira OÂ’Dell, MiniÂ’s ad agency on the project. “People are coming to Sphere to have fun and be entertained, so we needed to integrate MINI in the least intrusive way possible.” Least intrusive? McLuhan mightÂ’ve asked whether the idea would draw more attention to the medium or would it amplify the intended message. At any rate, the car rendered on the Sphere is pretty nifty. In Vegas, a town not lacking in spectacular landmarks, the free-standing Sphere has dominated the visual landscape since it opened in September. The structure was funded in part by James Dolan, who oversees a family empire that includes Madison Square Garden and Radio City Music Hall, the Knicks and the Rangers. DolanÂ’s over-the-top investment, with its 700,000 square feet of programmable video screens, cost $2.3 billion to build. As for the new Countryman, the all-electric SUV will start at $46,195, including destination of $995, when it goes on sale. Output is rated at 313 horsepower and 363 pound-feet of torque. Range on a single charge is estimated at 245 miles, and the 0-60 time is 5.6 seconds. It can be reserved now. The Countryman S All4 and JCW are expected to begin reaching dealers in the spring with the electric versions coming a few months later. Mini's takeover of Sphere will run until December 2, with a special four-hour takeover on December 1. McLuhan, to finish the thought, believed that people should observe not only the media itself but "the ways in which each new medium disrupts tradition and reshapes social life." Viva Las Vegas. Related video: Video Marketing/Advertising MINI Crossover SUV Electric

BMW strategy gets green with future i8 Roadster, PHEV Mini

Recent concepts like the Vision Next 100 have signaled BMW's plan to become a leader in automotive tech in the near future, but the Bavarian automaker added some concrete details to that strategy during the company's annual press conference. The business promises there are updated i models and more plug-in hybrids on the way, and a vehicle called the iNext could bring an autonomous EV to the road early next decade. Before we see any completely new vehicles, look for BMW to refine its current green models. Later this year, the i3 will get a larger battery capacity, which will increase the hatchback's range. After seemingly endless teasing, the BMW i8 Roadster will finally arrive in 2018, according to a slide during the conference. The company will also launch a plug-in hybrid Mini, but it didn't give a specific arrival date. At the beginning of the next decade, BMW will also introduce a fully autonomous i model. At the beginning of the next decade, BMW will also introduce a fully autonomous i model, which it currently calls the iNext. "BMW iNEXT heralds the next era of mobility," company CEO Harald Kruger said. "This symbol of our technology leadership will demonstrate how we will bring the future of mobility into series production." BMW refers to its research into autonomous driving as Project i 2.0. Just as the initial development of the i models led to better EV tech and innovations in carbon fiber, the new undertaking should result in improvements to networked motoring and driverless tech for the iNext. The company plans to focus on high definition digital maps, sensor technology, cloud technology, and artificial intelligence. The company's product plan for the i range doesn't show any vehicles between the i8 Roadster in 2018 and the iNext early next decade. Perhaps the new model is the fruition of the many rumors about a family-oriented i5. As BMW eyes the future, it still sees the combustion engine as an important tool for the present, and there are still more traditional models to look forward to. Without offering any details, BMW promises more M models are under development. The larger X7 CUV will also arrive soon, and there'll possibly be even more crossovers, too. "We are also taking an in-depth look at the additional potential of this highly attractive segment," Kruger said.