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Report: Lincoln getting all of Mercury's ad dollars

Now that the curtain has closed on Mercury, Ford Motor Company will redirect all of its marketing dollars for the oft-overlooked brand to the Blue Oval's luxury outpost, Lincoln. In speaking to Automotive News, the chairman of the Lincoln National Dealer Council, Bob Tasca, Jr., said, "You'll see a lot stronger presence in the advertising of Lincoln in 2011."
Lincoln spokesperson Christian Bokich reminded AN that the automaker is "preparing the way for seven new or significantly refreshed vehicles" that will be launched over the next four years, and the largest ad blitz in 2011 will focus on the refreshed MKX crossover, as well as the MKZ sedan and its hybrid counterpart. Following that, Lincoln has plans to launch a completely overhauled version of its Navigator SUV, an all-new C-segment vehicle and the overhauled 2013 MKZ, which Tasca says will be "strikingly different from its Ford Fusion sibling."
[Source: Automotive News - sub. req. | Image: John Neff/Autoblog/AOL]Read | Permalink | Email this | Comments

Ford recalls 382k vehicles across six campaigns

Ford needs to repair a total of 381,633 vehicles in North America across six newly announced campaigns, including five safety recalls and one compliance recall. By far the largest of these campaigns covers the 342,271 examples of the 1998-2003 Windstar to double check an earlier recall repair. Among these, 283,413 are in the US and 58,858 are in Canada. The combination of corrosion and stress can cause cracks in the rear axle and eventually lead to the part to snap completely. The company reports a small number of accidents might be connected to this, but there are no injuries. The minivans were recalled for this issue back in 2010, and it was investigated by NHTSA. According to Ford's latest announcement, the reinforcement brackets on some of these models might not have been installed correctly. This time, dealers will perform an inspection. Minivans with incorrectly installed brackets will get a new rear axle. The rest of the owners will be offered a deal to replace the part at a reduced cost. The next largest campaign covers 36,857 examples of the 2015 F-150 to fix a problem with the adaptive cruise control. Specifically, there are 33,481 affected trucks in the US, and 3,376 in Canada. According to Ford, "when passing a large, highly reflective truck" the radar in the system can misidentify a semi as being in the same lane as the pickup. The collision warning system would then activate, slowing the F-150. There's one report of an accident with this happening but no injuries. The fix is simply an update to the adaptive cruise control module software. Ford also has a recall for 1,477 examples of its 2016 F-53 and F-59 stripped chassis models, and they're all located in the US. A manufacturing issue might allow the trucks to shift into reverse without the driver first applying the brakes. There are no reports of any accidents from this, though. To repair the problem, the models get a new transmission shift control bracket and an adjustment to the shift cable. The Blue Oval's safety compliance recall covers 708 examples of the 2016 Fusion and Lincoln MKZ, including 658 of them in the US, 28 in Canada, and 22 in Mexico. On these models, a manufacturing problem with the fuel tank could allow it to crack in a crash, which isn't allowed under federal rules. There are no reports of accidents, injuries or fires. The fix will be a new fuel tank for all of them. The company is also repairing 251 units of the 2015 Taurus and Lincoln MKS, plus the 2016 Explorer.

New Forza 6 car pack will let you race the Pontiac Aztek

Just in time for this weekend's Rolex 24 Hours of Daytona, the new Alpinestars Car Pack for Forza Motorsport 6 on the Xbox One lets you slip into the driver's seat of last year's winner. If you want to take something much weirder for a spin, the collection also includes a 2005 Pontiac Aztek. The download is available now for $6.99. The Ford #02 Chip Ganassi Racing Riley Mk XXVI Daytona was in a four-car battle early in last year's race, but it eventually was victorious. Forza Motorsport 6 also challenges drivers who download the car to a new Rivals event around Daytona, and the fastest people could win Alpinestars prizes. If you're nostalgic for a classic Daytona racecar, this pack includes Mercury #15 Whistler Radar Cougar XR-7. The V8-powered beast won the IMSA GTO class in the 24-hour event in 1990. It should be fun around the game's longer road courses like Road Atlanta. This collection also has an eclectic mix of vehicles that aren't racecars. The controversial Aztek and the equally-controversial 1996 Subaru SVX take their places beside a lineup that offers drivers three eras of performance cars – a 1967 Sunbeam Tiger, 1974 Toyota Corolla SR5, and 1992 Alfa Romeo Milano Quadrifoglio Verde. The video below shows all of them in action. Race to the Finish Line with the Alpinestars Car Pack for Forza Motorsport 6 By Xbox Wire Staff posted on January 27, 2016 at 8:00 am With the racing season set to kick into full gear during this weekend's Rolex 24 Hours of Daytona race, Forza fans now have a chance to get their own taste of endurance racing glory with the Alpinestars Car Pack for Forza Motorsport 6, available on Thursday, Jan. 28. Leading off the pack of seven cars is last year's 24 Hours of Daytona winner, the 2015 Ford #02 Chip Ganassi Racing Riley Mk XXVI Daytona Prototype. The prototype will be fielded in this weekend's race, which begins at 2 p.m. EST on Saturday, Jan. 30 and can be viewed live on Fox Sports 1 in the U.S. The Alpinestars Car Pack features six additional cars, each with a unique pedigree all its own. From the 1990 Mercury #15 Whistler Radar Cougar XR-7 – also a competitor in Daytona 24 Hour events of years past – to the inimitable 2005 Pontiac Aztek (famous more for its fictional owner than its performance), this pack has something for every kind of car fan. Forza Motorsport 6 is the only game where players can drive last year's Rolex 24 Hours of Daytona winner on the recently remodeled Daytona International Speedway.