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Mercedes-Benz may create electric-only brand

Daimler's Mercedes-Benz division may follow in fellow German automaker BMW's footsteps by launching its own separate brand for electric vehicles, Hybrid Cars says, citing German publication Handelsblatt, which quoted people familiar with the process. Daimler's board may make the decision to go ahead with the plan as early next month. And the brand may officially be unveiled at the Paris Motor Show in September. Unlike BMW and the i brand, Mercedes would use its existing factories to produce the newly-branded vehicles instead of operating out of a separate one as the i brand does. The first vehicle under the brand is likely to be an SUV model based on the Mercedes-Benz GLC crossover vehicle and would start sales next year. The product line would be broadened further in 2020. Daimler declined to comment, according to Handelsblatt. Mercedes-Benz and BMW wouldn't be the only two German automakers with plans for more electric vehicle sales. Volkswagen has a plan to unleash as many as 20 electric vehicles and plug-in hybrids to the public by 2020, including the Phaeton and the Audi A8. On that note, reports surfaced last month that VW may build its own "Gigafacory" as it prepares to widen its plug-in vehicle push and bring down their costs. As for US sales, Smart sold 313 ForTwo Electric vehicles, down 43 percent from a year earlier. Meanwhile, BMW's i sales in the US fell 40 percent from a year earlier to 2,723. Currently, Mercedes-Benz's only two electric vehicles are the Mercedes B-Class Electric Drive and the Smart ForTwo Electric two-seat vehicle. In the meantime, take a look at Autoblog's First Drive of the B-Class Electric. Related Video: News Source: Handelsblatt, Hybrid Cars Green Mercedes-Benz smart Electric

2016 Mercedes-Benz C450 AMG Sport is not too hot, not too cold

Mercedes-Benz is moving to a new system for performance models, launching its AMG Sport line that will slot above the standard cars, but below the full-fledged Mercedes-AMG offerings. The perfect example of how this all looks can be seen with the C-Class – we've already driven (and enjoyed) the standard C300 and C400 offerings, and we're absolutely geeked to test the Mercedes-AMG C63. Slotting in the middle, though, is this new C450 AMG Sport, which makes its debut at the Detroit Auto Show this week. Power comes from the twin-turbocharged 3.0-liter V6 found in the C400, but output is increased to 362 horsepower and 384 pound-feet of torque – up from 329 and 354, respectively. That's all shuffled through the company's 7G-Tronic seven-speed automatic transmission, and sent to the road via 4Matic all-wheel drive. Hitting 60 miles per hour is said to take just 4.9 seconds, en route to a 155-mph top end. There's an AMG adaptive sport suspension with adjustable dampers (from the C63), and the interior and exterior aesthetics have been pumped up for a more sporting appearance. It all seems like a good fit, and we think it'll slot nicely in the middle of the already good C-Class range. Check out our fresh batch of lives images of the C450 above. Featured Gallery 2016 Mercedes-Benz C450 AMG Sport: Detroit 2015 View 12 Photos Related Gallery 2016 Mercedes-Benz C450 AMG 4Matic Image Credit: Live photos copyright 2015 Drew Phillips / AOL Detroit Auto Show Mercedes-Benz Luxury Performance Sedan 2015 Detroit Auto Show mercedes c450 amg sport

Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.