2006 Sl500 5l V8 Pano Keyless Heated Cooled Seats Convertible Bose on 2040-cars

Auto blog

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Mercedes-Benz engines with 48-volt systems coming in 2017

As part of a big green push announced yesterday, Mercedes-Benz is jumping into the world of 48-volt power. The company will launch a new family of efficient gasoline engines next year and will begin rolling out 48-volt systems with it, likely in its more expensive cars first. Mercedes will use the 48-volt systems to power mild-hybrid functions like energy recuperation (commonly called brake regeneration), engine stop-start, electric boost, and even moving a car from a stop on electric power alone. These features will be enabled through either an integrated starter-generator (Mercedes abbreviates it ISG) or a belt-driven generator (RSG). (RSG is from the German word for belt-driven generator, Riemenstartergeneratoren. That's your language lesson for the day.) Mercedes didn't offer many other details on the new family of engines. There are 48-volt systems already in production; Audi's three-compressor SQ7 engine uses an electric supercharger run by a 48-volt system, and there's a new SQ5 diesel on the horizon that will use a similar setup with the medium-voltage system. Electric superchargers require a lot of juice, which can be fed by either a supercapacitor or batteries in a 48-volt system. Why 48-volt Matters: Current hybrid and battery-electric vehicles make use of very high voltages in their batteries, motors, and the wiring that connects them, usually around 200 to 600 volts. The high voltage gives them enough power to move a big vehicle, but it also creates safety issues. The way to mitigate those safety issues is with added equipment, and that increases both cost and weight. You can see where this is going. By switching to a 48-volt system, the high-voltage issues go away and the electrical architecture benefits from four times the voltage of a normal vehicle system and uses the same current, providing four times the power. The electrical architecture will cost more than a 12-volt system but less than the complex and more dangerous systems in current electrified vehicles. The added cost makes sense now because automakers are running out of ways to wisely spend money for efficiency gains. Cars can retain a cheaper 12-volt battery for lower-power accessories and run the high-draw systems on the 48-volt circuit. The industry is moving toward 48-volt power, with the SAE working on a standard for the systems and Delphi claiming a 10-percent increase in fuel economy for cars that make the switch.

Race Recap: 2015 Hungarian Grand Prix is Magyar for 'What a race!'

Every driver on the Formula 1 grid dreams of taking home the silverware, but only one driver each year can do it. Barring disaster in 2015 it looks like it's going to be Lewis Hamilton. The Brit has been so dominating at the front of the grid on Saturday, we can't see how he'll miss out on winning the second annual FIA Pole Position Trophy. That's the accolade introduced last season in another manufactured attempt to give drivers something to work for on Saturday, since the FIA felt leading into the first corner didn't have the pull it used to. Hamilton took his ninth pole of the season in Hungary for Mercedes-AMG Petronas with a crushing lap that put him almost six tenths ahead of his teammate Nico Rosberg in second. All Hamilton needs is one more spot at the top of the grid this season, and he's the Pole Position trophy winner. Thrilling stuff. Behind Rosberg the gaps stayed smaller, Sebastian Vettel in the Ferrari a little more than a tenth behind Rosberg, Daniel Ricciardo in the Infiniti Red Bull Racing less than four one-hundredths behind Vettel. We feel almost as vexed watching Kimi Raikkonen as he feels driving – he's finally got a good Ferrari, now he can't get a good weekend. The front wing broke on his car in Free Practice 1, then a water leak in Free Practice 3 robbed him of setup time on the soft tire. He lines up in fifth about two tenths behind Ricciardo. The slow, tight Hungaroring didn't agree with the Williams chassis, Valtteri Bottas the first of the Grove team drivers in sixth, his teammate Felipe Massa two places back. Between them is Daniil Kvyat in the second Red Bull in seventh. Teenager Max Verstappen put in a good showing in the Toro Rosso to grab ninth, while Romain Grosjean in a wriggling, squishy, sliding Lotus classified his appearance in Q3 at all as "a miracle." As for the race that followed, we don't expect to see another like it for a long time – it was the real thrilling stuff, one shock after another. The drama began after the first parade lap, when Felipe Massa lined up out of position and the start was aborted. The drivers did another parade lap, then lined up with everyone in place. Mercedes got swamped as soon as the lights went out. Vettel ran around both of them and led the race into the first turn, Raikkonen had come from fifth to third by Turn 1, then got the inside line on Rosberg through Turn 2 to take second place.