2005 Mercedes Benz Cl55 Amg on 2040-cars

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Mercedes trolls kids with uncrashable toy cars

Kids love crashing toy cars. Adults in the real thing, not so much. That's the angle behind Mercedes' latest ad, crafted to promote the company's latest safety systems. The video clip humorously posits what would happen if Mercedes gave out sets of toy cars with strong magnets in them that would prevent kids from crashing them into each other. Needless to say, the kids depicted are not amused by the endeavor. And neither would we have been when we were that age. But the point is nevertheless made. That point is to highlight the company's Brake Assist System Plus – Benz-speak for an automatic braking system – fitted in the new C-Class (among other models). The technology uses two radar systems – one mounted behind the three-pointed star in the grille and another in the front bumper – to detect other vehicles on the road, and, when necessary, apply the brakes. It'll also flash the brake lights to warn drivers behind. The inclusion of Cross-Traffic Assist applies the same measures at intersections, while Pre-Safe Brake adds pedestrian detection into the mix, as well. The creative campaign is the work of the Jung von Matt/Alster ad agency in Germany. And it strikes us as a clever way to showcase the system – or at very least, it looks better than some of the German automaker's previous attempts from ten years ago. Check it out for yourself in the video above.

Mercedes AMG GT3 racecar due in 2016

Our life with the Mercedes-AMG GT has only just begun, and a full life it looks like it will be. The latest in preposterous two-doors from AMG is launching in GT and GT S flavors, but a few more branches of the family tree are already planned: a racing entry for the FIA GT3 championship is scheduled to appear in 2016, giving the current SLS AMG GT3 another year to gobble up victories before it takes a drive across the Styx. More exciting for those who only suit up on Sunday for church, whispers are that a we'll also get a streetable version of the race car - not called "GT3" because that alphanumeric is owned by Porsche, but definitely aimed at its Stuttgart rival. AMG boss Tobias Moers told Autocar the objective for that car is "more power, less weight, better aerodynamics and different suspension but the targets should be the power to weight ratio, drivability, lap time and tremendous feel." Those targets will be aided by a carbon fiber weight-loss regime of up to 220 pounds and more power - perhaps 550 horsepower - from the currently "very understressed" engine. Supposing that still isn't enough for you, then the Black Series version should curl your toes, if you can wait until 2018 for it.

VW could look outside its own ranks for next CEO

Companies have two options when coming up with succession plans – hire within, or go outside its ranks. Either choice comes with advantages and disadvantages, to be sure. Hiring within means generally getting someone familiar with the company and its culture and traditions, while going outside is ideal if you're looking to shake things up and bring in fresh ideas. It's unclear which avenue the Volkswagen Group will go down when it comes time to replace its head man, Herr Professor Doctor Doctor Herr Martin Winterkorn, but he isn't ruling out a trip outside of Wolfsburg. Winterkorn has already given the reins of the VW brand to former BMW board member Herbert Diess, while Andreas Renschler, a former Daimler board member, is heading up VW's truck group. Now, Winterkorn has made some statements to a German weekly that indicate the most important thing about his successor isn't necessarily his (or her, though no women appear to be on the short-list) previous employer, Motoring.com.au is reporting, so much as his qualities as a leader and an engineering background. "A Volkswagen boss has to have a big affinity to our products. He needs to be close to customers and he needs to have a relationship with dealers," Winterkorn told Stern. "Like always, it depends on the personality and it also helps if the candidate is an engineer." Motoring throws out a couple of potential candidates from within, including Porsche boss Mathias Muller, Audi Chairman Rupert Stadler and engineering guru Ulrich Hackenberg, in addition to both Diess and Renschler. And while each candidate has a lot of potential, the only thing that's guaranteed right now is what Winterkorn has already said: "The decision about who will succeed me is not an easy one for the supervisory board."