2018 Mercedes-benz C-class Amg C 63 S on 2040-cars

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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Race recap: 2016 Australian F1 Grand Prix a rowdy start to season

The three brief Formula 1 tests ahead of the current season belied how much had gone on since the last race in November: Infiniti subbed out for Tag Heuer, Renault is back, the all new Haas F1 team, a revamped Manor, three brand new drivers and two returning drivers, a raft of regulation changes among the newly tilled soil. The four engine manufacturers spent a combined 67 tokens among the 138 in the kitty, Renault using just seven of their 32. The only conclusive proof to come from the annual intermission was the otherworldly capability of Mercedes-AMG Petronas. The Silver Arrows didn't even try the super- and ultra-soft tires, focusing on reliability instead of speed. The result? They ran more than 19 race distances, obliterating the lap totals of every other team. There are certainly a few people who enjoyed the complicated new rolling-elimination qualifying format fast-tracked to approval just a few weeks ago. They were wildly outnumbered by those who thought it was awful, including the same team heads who voted for it. We'd probably have to go back to the debacle at the 2005 Indianapolis Grand Prix for an equivalent fiasco when Michelin pulled its teams over safety fears, leaving six cars out of 20 to qualify. In Australia, within 24 hours of the conclusion of qualifying, the new format had itself been eliminated. Nevertheless, qualifying also taught us what didn't happen over the winter: any other team progressing enough to outduel Mercedes. After admitting that he dropped off after winning the championship last year, then getting questioned in the press for some dubious off-season activities, Lewis Hamilton proved he can still turn it on when he wants to. The Brit smoked the Albert Park track in 1:23.837, more than three-tenths of a second ahead of teammate Nico Rosberg in second place. Ferrari did make strides during the off-season, but only enough to keep the same gap it had to Mercedes last year: Sebastian Vettel lined up third, a half-second behind Rosberg, teammate Kimi Raikkonen another four-tenths back in fourth place. Max Verstappen said Toro Rosso is the best of the rest, the Dutchman taking fifth place in front of Felipe Massa for Williams in sixth and Toro Rosso teammate Carlos Sainz in sixth. Daniel Ricciardo – who wasn't smiling after qualifying – kept Red Bull and its new "Tag Heuer" engines in the conversation with eighth on the grid.

BMW M3 takes on Mercedes-AMG C63 S in track battle from Evo

Over the last few decades, BMW has firmly established an enviable reputation among automotive enthusiasts by making what many consider to be the very best sporty sedans and coupes in the world. Every few years, a new challenger appears from one of the German brand's long list of competitors, but the result always seems to be the same: Close, but no cigar. The latest challenger to BMW's on-track crown comes from Mercedes-AMG in the form of the C63 S sedan. The AMG has a lot more power, an excellent and balanced chassis and it looks beautiful. But is it good enough to outperform the latest BMW M3? We're not going to spoil it for you. Watch the latest Deadly Rivals video from Evo to find out which competitor comes out on top.