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Mercedes harkens back to tortoise and hare for AMG GT Super Bowl spot

With just six automakers scheduled as advertisers during this year's Super Bowl, they sure aren't trying to keep things a surprise ahead of the kick off. After already teasing its spot days ago, Mercedes-Benz is the latest to fully reveal a minute-long commercial for the game. The whimsical ad modernizes Aesop's age-old fable about the race between the tortoise and the hare with a dose of muscle from the 2016 Mercedes-AMG GT S. The spot, titled Fable, starts exactly as you would expect, with a forest full of animals congregating to watch the boastful hare race the steady tortoise. Although, this race apparently takes place in Germany because the turtle eventually stumbles upon the AMG factory and its latest twin-turbocharged sports coupe. The commercial isn't quite as gripping as Mercedes' 2013 Super Bowl ad for the CLA-Class with Kate Upton and Willem Dafoe as the devil, but the new one might be an opportunity for much of the audience to see the GT for the first time. See for yourself, above.

Cigarette Racing unveils the AMG GT S-inspired 50-foot Marauder

The Cigarette Racing stand at the Miami Boat Show this morning hosted the latest in the eight-year collaboration between Mercedes-AMG and Cigarette Racing: the AMG GT S parked next to the fast-boat it inspired, the Cigarette Racing 50 Marauder GT S Concept. The vinyl ester resin and fiberglass go-fast boat is more than a matching Solarbeam yellow paint job with the coupe that inspired it. Like other carmakers who have partnered with companies outside the industry - such as Nissan's recent tie-up with NASA - there's an exchange of technology involved; Cigarette said that working with AMG on composites and bonding helped them drop 1,000 pounds off the Marauder GT S Concept compared to the standard Marauder twin-engine, which comes in at 14,200 pounds. Customers who order standard Marauders can request the weight reduction (for a price), but we were told that unless they plan to spend most of their time above 100 miles per hour, the extra weight contributes to a smoother ride. Mercedes head designer Gordon Wagener penned the exterior paint job and worked with Cigarette to design the cockpit trim, which would have seen him in familiar surroundings: Cigarette Racing owner Skip Braver is a long-time AMG customer, and the boat company based its bespoke department on the AMG Design Studio in Affalterbach. Every one of its boats is handbuilt in its factory in Opa-locka, Florida using some of the same processes seen in automaking, like bar codes to track the progress of hulls and components, computer controlled paint samples with digital files that can be sent around the world for matching, and doing all the stitching in-house to keep tabs on quality control. The engine compartment holds two, nine-liter, four-valve, DOHC, quad-cam, twin-turbocharged Mercury Racing engines with all-aluminum blocks, each one of them good for an electronically-limited 1,550 pound-feet of torque, and either 1,350 horsepower or 1,550 horsepower depending on whether you run regular 91-octane fuel or 116-octane race fuel. So yes, that's 3,100 hp and 3,100 lb-ft at once, if you go all out. Mercury says they're the most powerful powerful emissions-certified gas-powered marine engines you can buy. The engines don't have knock sensors, though, so you have to turn a key to register the kind of fuel you're putting in, and you can switch from one to the other when two 150-gallon tanks are down to 10-percent full.

Daimler and Geely collaborate to develop 'a highly efficient modular engine'

BERLIN — German car maker Daimler said on Tuesday it will cooperate with China's Geely to build next-generation combustion engines for use in hybrid vehicles. Efforts to share development costs come as the growth potential for combustion engines faces the twin threat of the COVID-19 crisis and stricter fuel-efficiency and emission rules. "The companies plan to develop a highly efficient modular engine," a spokesman for Daimler said, adding that it would be used in hybrid drivetrains and manufactured in Europe and China. Geely declined to comment. The modular engine will be used in cars under different marques at Geely and Daimler, a person familiar with the matter said on condition of anonymity as the companies are still in the early stages of developing the engine. News of the alliance was a surprise to Daimler's works council at its factory in Untertuerkheim, which specializes in electric and gasoline powertrain assembly. "We are speechless. There was not even a discussion about potential alternative manufacturing locations," said Michael Haeberle, the works council chief for Untertuerkheim. "We have the ability to build four-cylinder engines in Untertuerkheim, but there were no talks about it." Daimler said German factories will be retooled gradually to add electric drivetrains production. Most of the next-generation combustion engines will be made in China, business daily Handelsblatt reported. The alliance with Geely, which owns a 9.69% stake in Stuttgart-based Daimler, means that parts of Daimler's existing partnership with Renault could be pared back. A Renault source told Reuters that the Daimler-Geely project does not mean an end of cooperation between Daimler and Renault. Citing Daimler sources, Handelsblatt said the Daimler-Geely pact would save the German carmaker a "triple-digit million sum" — implying an amount above 100 million euros ($119 million) and less than 1 billion euros. Green Mercedes-Benz Volvo Hybrid Daimler Geely