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Mercedes has already booked 30k orders for new S-Class

When Toyota snags 30,000 Corolla orders over a three-month span, it's entirely possible we're in the midst of a global economic collapse and that the end is nigh. That's because the scale for Toyota is so very large. Mercedes-Benz, on the other hand, operates on a much smaller scale, particularly when we talk about its higher-end models, like the S-Class.
In 2012, Mercedes sold 65,000 of its flagship sedans in Germany and the EU. That's 178 units per day, for 365 days. Based on that, you can imagine the excitement at Stuttgart when it accepted 30,000 orders for the new S-Class in just three months. That's an average of 333 per day on a continent with a notoriously shaky economy. Now, admittedly, this enthusiasm could wane as the refitted S-Class becomes more common and Mercedes achieves market saturation in Europe's many chauffeur and livery services, but Mercedes isn't choosing to look at it that way.
"The new S-Class has already jumped back into the lead in terms of new vehicle registrations in Germany and its neighboring European countries," Mercedes-Benz head of sales and marketing, Ola Kaellenius, said in a statement last week.

The first trailer for Top Gear's 24th season shows a hands-free drag race

In the excitement over Amazon's new motoring show, it's important to remember that there's a certain series from the BBC that's attempting to get its mojo back for a 24th season. Yes, we're talking about Top Gear. Since Chris Evans' departure earlier this year, Top Gear news has been relatively sparse, particularly as The Grand Tour and its hosts Jeremy Clarkson, James May, and Richard Hammond seized headlines. But on Christmas, watchers of the series' YouTube channel caught a glimpse of the first scene from the next season. Featuring hosts Matt LeBlanc, Chris Harris, and Rory Reid in what looks like a trio of old, dilapidated cars. We're thinking TG is running a taxi comparison. There's a London black cab and a Mercedes-Benz W210 – a favorite of European cabbies – but we aren't sure where Harris' boxy wagon fits in. Did the Volvo 850 Estate ever serve as a livery vehicle? But it's the basis for this comparison that's weird, because the hosts appear to be having a no-hands drag race. The cars veer off in different directions, traveling across what looks like a snow-covered dirt lot. We're assuming hilarity ensues. And while we don't quite know what they're hoping to accomplish, we are looking forward to watching it go down. Top Gear's 24th season doesn't have an official air date, and the video ends only with a cryptic "Coming Soon." Expect to hear more in the next few months.

YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

After Sunday's big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation's water cooler on Monday, and it's got some preliminary stats to share in the lead up to kickoff.
As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.
Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views - six million and counting - among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi's Prom commercial (3.3M views), fourth goes to Volkswagen's slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco's commercial (3.2M views). You can watch all five in order below.