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Apple lends prestige to a new Mercedes-Benz music system

Not often does Apple offer its name to products or technologies that emerge from beyond the walls of Fortress Cupertino. Could a partnership with Mercedes-Benz signal the start of something new? Mercedes’ new audio system unveiled this past weekend centers on the integration of Apple MusicÂ’s Spatial Audio with Dolby Atmos surround — a music enhancement generally heard in headphone-listening environments — in selected (and optional) Burmester audio systems. Plans are to offer the components initially in the Mercedes-Maybach S-Class, the S-Class as well as the EQE, EQE SUV, EQS and EQS SUV. No prices for the options were announced. Also partnering in the project is the Universal Music Group, one of the worldÂ’s leading music publishers. According to Mercedes, the Dolby tech “empowers musicians and audio engineers to place discrete audio elements or objects in a three-dimensional sound field, which goes beyond the capabilities of standard stereo productions. The system adapts to any playback environment, meaning fans can listen to music with unparalleled clarity that matches the artist's original vision in the studio.” We would expect no less from 31 speakers in a Maybach, powered by a pair of amps churning out 1,750 watts. Imagine Keith Richards cranking guitar through 31 speakers in an enclosed car cockpit. Almost three out of four music consumers say that they listen mostly in a car, says Mercedes Chairman Ola Kallenius. ”Through this exceptional partnership, we are giving our customers the extraordinary in-car audio experience they expect from Mercedes-Benz,” he said. “Both Apple and UMG share our vision and values and, together with Dolby, we will create a seamless and unique experience for our customers." Partnerships between automakers and audio companies have become common in recent years, and there have been mixed results from systems attempting to create a "surround sound" experience that goes beyond stereo. Bose put its systems into General Motors cars decades ago, and others followed, including Bowers & Wilkins, JBL and even the legendary McIntosh. Most recently, famed Italian speaker designer Sonon faber found a home in Maserati's new Grecale, and British speaker maker KEF is working with Lotus.  

The Mercedes G-Class gets the full Maybach treatment before the curtain finally closes

Like the hotdog and soda combo at Costco or the official website for the 1996 movie Space Jam, the Mercedes-Benz G-Class has soldiered on nearly unaltered since its birth. Sure, there have been variants like the wonderfully over-the-top G63 6x6, but the G-Wagen is essentially the same squared-off SUV with rifle-bolt locks and doors with enough mass to support a minor gravity field. Spy shots show a replacement is finally on the horizon, but based on the leaked YouTube video above and Instagram post below, it looks like the current model is going to get the full Mercedes-Maybach Landaulet treatment before the curtain finally closes. While there has been no official word from the automaker, all signs point to a genuine Mercedes-Maybach product. The vehicle is badged as a G650, which falls in line with other current V12-powered Mercedes-Maybach products. The Maybach name and badge are found in all the expected places. The license closely matches other Mercedes German-manufacturer plates. The carbon fiber fender flares and portal axles look like they were taken from the G550 4x42. The latter means, despite the increased wheelbase, this new model should still be a formidable off-road machine. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. While we can't see the interior, look for the typical Maybach treatment. That means high-quality leather surfaces throughout and an increased focus on rear seat comfort and convenience. If this is indeed a G650, it's packing a 6.0-liter twin-turbocharged V12 under the hood that churns out 630 horsepower and 737 pound-feet of torque. The partial convertible top is what gives this the Landaulet moniker. According to the text on this Instagram post, there will only be 99 examples produced. Look for a full reveal in the next few months. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Detroit Auto Show prankster 'damages' hundreds of thousands of dollars of cars

Obtaining credentials for an auto show is generally a pretty selective process, especially at one of the world's premier shows, like Geneva, Los Angeles or Detroit. That didn't stop online prankster Dennis Roady from getting credentialed for the 2015 North American International Auto Show on behalf of a Russian YouTube channel to cover the show. While he wasn't brought on strictly to cause mischief, Roady couldn't help but have some fun at the expense of the product specialists during the serious business of covering the show. He took to an app called "Dude, Your Car," which allows Apple iPhone users to take snaps of vehicles and then edit them to add some serious, but fake, dents and scratches. Naturally, the pranking session was caught on video, where you can enjoy the sight of poor product specialists freaking out over damage to vehicles ranging from the Mercedes-Maybach S600 to the Audi R8 and a lovely Dodge Challenger. Take a look. News Source: howtoPRANKitup via YouTube, The Detroit News Humor Detroit Auto Show Audi Dodge Mercedes-Benz Coupe Luxury Performance Videos Sedan 2015 Detroit Auto Show prank