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The most or nothing: Mercedes-Maybach S650 Cabriolet pushes the luxury limits

After the introduction of the Mercedes-AMG GT Roadster at the Paris Motor Show this fall, we informed you that Mercedes-Benz has a convertible conundrum, a surplus of drop-tops that seemingly threatens to self-cannibalize within the brand's ever-proliferating lineup. Benz's head of design, Gorden Wagener, who spends much of his time in Southern California, argues it's not a problem: Each convertible, in its ideal construction, would intrinsically vanquish any issues. "The bad is the enemy of the good," he said, not exactly quoting Nietzsche. Now, the three-pointed star brand has upped the top-down ante, with the unveiling this week at the Los Angeles auto show of the Mercedes-Maybach S650 Cabriolet, a vehicle so opulent, it sits in price and position atop the uber-luxury brand's current top-of-the-line offering, the $247,900 Mercedes-AMG S65 Cabriolet. View 24 Photos "Mercedes-AMG is our performance brand so it's all about performance stuff," says Wagener in a one-on-one interview on the roof of a Beverly Hills mansion just before the new car is unveiled. "Of course, Maybach has power, too, but it's the ultimate in luxury. So it's more on that side. And for me in the interior, it's the haute couture of the automobile, so we tried to up that a little more with details. And on the exterior, it's a more superb appearance up front, more chrome, more rich, and of course we tried to up that branding even more. The S-Class is the best car in the world, we consider, I always thought we could raise the Mercedes brand. And it's the same with the S convertible." Why does Mercedes-Benz need a flagship atop its flagship? Because, when climbing the mountain of automotive luxury there is always the customer who, when he or she reaches the pinnacle, wants more. A car brand, especially one with deep pockets and luxurious heritage like Mercedes, can always further gild the automotive lilies, creating a step up for those for whom the brand's motto, The Best or Nothing, is a literal life credo. "It's always our job to make it better," Wagener says. "Each little detail, the wood, the wood under cover of the cabriolet, the leathers. All the super luxury details that make a luxury car into a super luxury car. The key is to make a modern luxury design and not a traditional luxury design. There is definitely a market for traditional luxury, but we always wanted to have Mercedes, Maybach in particular, as a modern luxury car.

Daimler cutting Mercedes and Smart prices by 18% in Switzerland

Automakers including Daimler and PSA are now offering substantial discounts in Switzerland to make it more affordable for Swiss customers to buy their cars, according to the latest from Bloomberg. The move, instituted by two of Europe's largest automakers, comes in response to the surprise decision last week by the Swiss National Bank to suddenly abandon its longstanding policy of capping trading of the Swiss Franc to 1.20 francs per euro. The policy has sent the value of the franc soaring, making imports into Switzerland less expensive while increasing the value of its exports. The discounts being offered by the automakers could therefore be viewed more as price adjustments to better match the changing currency value rather than an actual incentive. But whichever way you look at it, a new Mercedes or Smart will now cost Swiss buyers 18 percent less than the list price, while Peugeot and Citroen dealers in the Confoederatio Helvetica are chopping 1,000 francs ($1,144) off the price of a new passenger car or 1,500 francs ($1,716) for a new commercial vehicle. Conversely, high-end Swiss watchmakers like Rolex and Patek Philippe are looking at increasing their prices to keep up with the currency fluctuation, particularly in Japan, where the yen has dropped 17 percent against the franc in the past few days. News Source: BloombergImage Credit: Sandro Campardo/Keystone/AP Mercedes-Benz smart Car Buying Citroen Peugeot switzerland

Fastest cars in the world by top speed, 0-60 and quarter mile

A claim for the title of “Fastest Car in the World” might seem easy to settle. ItÂ’s actually anything but: Are we talking production cars, race cars or customized monsters? And what does “fastest” even mean? For years, car publications have tended to define “fastest” in terms of an unbeatable top speed. ThatÂ’s distinct from the “quickest” car in a Usain Bolt-style dash from the starting blocks, as with the familiar 0-60 mph metric. Professionals often focus on track lap times or elapsed time-to-distance, as with a drag racer thatÂ’s first to trip the beam of light at the end of a quarter-mile; or the 1,000-foot trip of nitromethane-powered NHRA Top Fuel and Funny Car dragsters. Something tells us, however, that you're not seeking out an answer of "Brittany Force rewriting the NHRA record books with a 3.659-second pass at a boggling 338.17 mph." For most barroom speed arguments, the focus is firmly on cars you can buy in showrooms, even if many are beyond the financial means of all but the wealthiest buyers and collectors. Here are some of the enduring sources of speed claims, counter-claims, tall tales and taunting dismissals that are the lifeblood of car enthusiasts – now with EVs adding an unexpected twist to these passionate pursuits.   Fastest from the blocks: 0-60 mph Thirty years ago, any car that could clock 60 mph in five seconds or less was considered extremely quick. Today, high-performance, gasoline-powered sedans and SUVs are routinely breaking below 4 seconds. As of today, the 2023 Dodge Challenger SRT Demon 170 crushes all with a 0-60 mph time of just 1.66 seconds. That's simply absurd, but keep in mind the Demon was engineered with the single-minded purpose of going fast in a straight line. It's also important to realize that direct comparisons are difficult, because not all of these times were accomplished with similar conditions (prepped surfaces, adjustments for elevation and so on). The moral here is to take these times with a tiny grain of salt. After the Dodge, the Rimac Nevera comes in with an officially recorded 0-60 mph time of just 1.74 seconds. EVs crowd the quickest list, with the Pininfarina Battista coming in a few hundredths slower (1.79 seconds) than the Nevera and the Lucid Air sapphire (1.89 seconds) right after that. Eventually, you arrive to the Tesla Model S Plaid, which has a claimed 1.99-second 0-60 mph time, though instrumented testing by Car and Driver shows it accomplishes the deed in 2.1 seconds.