2006 Mercedes-benz R350 4matic Wagon 4-door 3.5l on 2040-cars

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Toyota and Mercedes begin the Super Bowl ad teases with dads and hares

Advertising Age says pregame buzz is where Super Bowl advertisers really build momentum for their Big Game commercials, so let the teasing continue. We've seen the 30-second spot for the Lexus NX, Mercedes-Benz and Toyota are next out of the tunnel with campaigns that focus on a fable and fathers, respectively. The Mercedes tease gets former NFL wide receiver Jerry Rice lining up a talking-heads debate with eight-year-old Andrew Hunter about whether Hunter's hare could beat a tortoise in a race, but it's a disaster before it even begins. In what will be a continuing storyline, a social media component lets people side with #TeamTortoise or #TeamHare, with "a Big Race viewing party" going to a lucky winner. Mercedes also promises there'll be a hero at the end, which we imagine will something in the Three-Pointed-Star family as opposed to the Testudinae or Leporidae families. Toyota's all about the biological family, rolling out a series of tweets and Vine videos showing off ex-NFL'ers and their kids to hype the "One Bold Choice Leads to Another" campaign for the Camry. The profiled paterfamiliae will be examples of those "who have contributed to their families' lives in bold ways." A 60-second spot during the pre-game will feature Paralympic athlete Amy Purdy, then those stand-up dads will get their own 60 seconds during the second quarter. The social media tag for this one is #OneBoldChoice. You can watch Mercedes' opening salvo above, and check out a Toyota tweet with ex-quarterback Kurt Warner below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Automotive News - sub. req., Mercedes-Benz, Toyota via YouTube (M-B), Twitter (Toyota) Celebrities Marketing/Advertising Mercedes-Benz Toyota Super Bowl Commercials Videos

2017 Infiniti QX30 price anounced ahead of September launch

The 2017 Infiniti QX30 will start at $30,945 for the base model and will max out at $39,495 for the Sport trim. The oversized hatchback will be available in six different trims: the QX30, QX30 Luxury, QX30 Premium, QX30 Sport, QX30 Luxury AWD, and QX30 Premium AWD. There will also be a 2017 QX30 Reservation Program for buyers interested in getting their hands on the car first. Buyers in the program will be able to choose from a selection of gifts to go along with their new QX30. The QX30 Luxury starts at $33,595, while its AWD variant is $1,800 more. The QX30 Sport, which is front-wheel drive only and is 0.6 inches lower than the rest of the lineup, is priced at $39,495. The QX30 Premium will start at $36,295 with the QX30 Premium AWD commanding an additional $2,400. All trims are powered by a 2.0-liter turbocharged inline-four that puts out 208 hp and sends power to a seven-speed dual-clutch gearbox. While the QX30 borrows a lot of components from the Mercedes-Benz GLA-Class, it's priced lower than its German counterpart. The Mercedes GLA250 starts at $33,775, while the GLA250 4Matic is priced at $34,775. The QX30 also comes in under the Acura RDX ($36,510), BMW X1 ($34,095), Audi Q3 ($34,625), and the larger Lexus NX 200t ($35,915). The QX30 will hit showroom floors in September.Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2017 Infiniti QX30 View 19 Photos News Source: InfinitiImage Credit: Infiniti Infiniti Mercedes-Benz Crossover Hatchback Luxury infiniti qx30

VW could look outside its own ranks for next CEO

Companies have two options when coming up with succession plans – hire within, or go outside its ranks. Either choice comes with advantages and disadvantages, to be sure. Hiring within means generally getting someone familiar with the company and its culture and traditions, while going outside is ideal if you're looking to shake things up and bring in fresh ideas. It's unclear which avenue the Volkswagen Group will go down when it comes time to replace its head man, Herr Professor Doctor Doctor Herr Martin Winterkorn, but he isn't ruling out a trip outside of Wolfsburg. Winterkorn has already given the reins of the VW brand to former BMW board member Herbert Diess, while Andreas Renschler, a former Daimler board member, is heading up VW's truck group. Now, Winterkorn has made some statements to a German weekly that indicate the most important thing about his successor isn't necessarily his (or her, though no women appear to be on the short-list) previous employer, Motoring.com.au is reporting, so much as his qualities as a leader and an engineering background. "A Volkswagen boss has to have a big affinity to our products. He needs to be close to customers and he needs to have a relationship with dealers," Winterkorn told Stern. "Like always, it depends on the personality and it also helps if the candidate is an engineer." Motoring throws out a couple of potential candidates from within, including Porsche boss Mathias Muller, Audi Chairman Rupert Stadler and engineering guru Ulrich Hackenberg, in addition to both Diess and Renschler. And while each candidate has a lot of potential, the only thing that's guaranteed right now is what Winterkorn has already said: "The decision about who will succeed me is not an easy one for the supervisory board."