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Maybach could become Mercedes-Benz sub-brand

When you're arriving in a twin-turbocharged, twelve-cylinder Maybach limo, there's no reason you should ever have to be late. Except, maybe, to make a fashionable entrance. But up at the corporate level, the entire Maybach brand is being slowed down as critical decisions about its future are being undertaken.
Last week, we reported that a decision on what path Maybach would take going forward would be due at the start of next month, but the latest reports indicate that the timeframe has been extended as further options are being considered.
The previous options under consideration were twofold: either relaunch the brand with production outsourced to Aston Martin - which suddenly finds itself with excess production capacity - or shut it down completely. And those are still two very real options. Word has it that Aston has put together four concept cars for the Daimler brass to consider, all based on the next-generation S-Class platform (and thankfully not the old one).

Mercedes-Maybach G650 Landaulet is the ultimate safari machine

Update: A Mercedes representative has informed us that the Mercedes-Maybach G650 Landaulet will not be available in the United States. The text has been updated to reflect this. Vehicles such as the Mercedes-Benz G63 AMG 6x6 and G500 4x42 are all well and good, but they have one key issue: They simply aren't extravagant enough. Now we know that sounds insane because one of those vehicles has six driven wheels and the other is available in tennis-ball green. But they must not be decadent enough because Mercedes went a step further with the new Mercedes-Maybach G650 Landaulet. While the most obvious change here is the soft-top, which will make this perfect for the wealthy to view wildlife on private safaris, we should start under the hood. The previous two monster G-Wagens made do with lowly V8s. This one features a twin-turbocharged V12 making 630 horsepower and 738 lb-ft of torque. Like its predecessors, this G650 uses a four-wheel-drive system with front, center, and rear differential locks, and sends power to solid portal axles front and rear. These axles move the differential and drive axles above the wheel centers for additional ground clearance. Inside, the rear passengers will be in the lap of luxury, even while the driver is navigating particularly harsh terrain. The soft top can be electrically raised or lowered, as can a glass partition to the driver's compartment. The two individual rear seats can be fully reclined, and leg rests deploy from below, taking full advantage of the truck's long wheelbase. This would likely make for an amazing vehicle for stargazing. The passengers also have access to folding tables, 10-inch LCD displays, and heated, cooled, and illuminated cup holders. Only 99 of these G650s will be built. Mercedes will show the SUV at this year's Geneva show, and it will hit the market this fall. Mercedes hasn't announced pricing, but expect it to be exorbitant. Not that matters for American buyers, since a Mercedes representative told us it won't be offered in the States. For buyers in countries where the G650 will be available, they will have the option of four interior color schemes, three soft-top colors, and four paint hues. Related Video:

The most or nothing: Mercedes-Maybach S650 Cabriolet pushes the luxury limits

After the introduction of the Mercedes-AMG GT Roadster at the Paris Motor Show this fall, we informed you that Mercedes-Benz has a convertible conundrum, a surplus of drop-tops that seemingly threatens to self-cannibalize within the brand's ever-proliferating lineup. Benz's head of design, Gorden Wagener, who spends much of his time in Southern California, argues it's not a problem: Each convertible, in its ideal construction, would intrinsically vanquish any issues. "The bad is the enemy of the good," he said, not exactly quoting Nietzsche. Now, the three-pointed star brand has upped the top-down ante, with the unveiling this week at the Los Angeles auto show of the Mercedes-Maybach S650 Cabriolet, a vehicle so opulent, it sits in price and position atop the uber-luxury brand's current top-of-the-line offering, the $247,900 Mercedes-AMG S65 Cabriolet. View 24 Photos "Mercedes-AMG is our performance brand so it's all about performance stuff," says Wagener in a one-on-one interview on the roof of a Beverly Hills mansion just before the new car is unveiled. "Of course, Maybach has power, too, but it's the ultimate in luxury. So it's more on that side. And for me in the interior, it's the haute couture of the automobile, so we tried to up that a little more with details. And on the exterior, it's a more superb appearance up front, more chrome, more rich, and of course we tried to up that branding even more. The S-Class is the best car in the world, we consider, I always thought we could raise the Mercedes brand. And it's the same with the S convertible." Why does Mercedes-Benz need a flagship atop its flagship? Because, when climbing the mountain of automotive luxury there is always the customer who, when he or she reaches the pinnacle, wants more. A car brand, especially one with deep pockets and luxurious heritage like Mercedes, can always further gild the automotive lilies, creating a step up for those for whom the brand's motto, The Best or Nothing, is a literal life credo. "It's always our job to make it better," Wagener says. "Each little detail, the wood, the wood under cover of the cabriolet, the leathers. All the super luxury details that make a luxury car into a super luxury car. The key is to make a modern luxury design and not a traditional luxury design. There is definitely a market for traditional luxury, but we always wanted to have Mercedes, Maybach in particular, as a modern luxury car.