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The Scaldarsi Emperor I is a Mercedes-Maybach S600 taken to 11 on the bad-taste scale

The custom car world is filled with vehicles designed by people that don't know when to quit. The Scaldarsi Emperor I, shown here in all its awful rose-gold glory, appears to have been designed by an enthusiast of the KFC Double Down. It's a hideous creation and we can't let it pass without saying so. We also can't look away. Scaldarsi's so-called "artists" have thoroughly reworked what was a perfectly wonderful Mercedes-Maybach S600. In addition to the 24-karat rose gold accents, the company has crafted a new front fascia and modified the side and rear treatments. Inside, the general S600 shape remains, but new leather and wood cover nearly every surface. Your insane imagination will not be tamed, as there are 24 colors for the leather, 24 types of animal hides, 78 types of wood, and 16 exterior body colors available. The result, at least in the publicity shots, is a mix of awkward textures and seats that look like a pile of colorful marshmallows. Those interested in purchasing an Emperor I can option custom-engraved champagne glasses, matching tote bags, and even an Emperor Edition Rolex watch. If the standard key fob is too common for your taste, they'll make you one custom. Watch out for that Scaldarsi logo, though – it looks mean enough to rip through your pocket and take a chunk out of your leg. We will give Scaldarsi credit for wisely letting Brabus handle the power. The Emperor I uses the 6.3-liter twin-turbocharged V12 from the Brabus Rocket 900. This 888-horsepower monster is a tuned version of the V12 AMG uses in the S65, SL65, and G65. The Emperor I has an estimated 0-60 mph time of just 3.7 seconds, which is quick enough to leave stoplights before anyone recognizes you behind the wheel. Scaldarsi is asking a mere $1.5 million for each of 10 examples being created. If you miss out on the Emperor I or are some kind of twisted completist that needs one of each, this just the first in a series of customs the company will offer. Next up is the Emperor II (a Mercedes-AMG S65 Coupe), which will be followed by the Emperor III (Bentley Bentayga), Emperor IV (Mercedes-AMG G65), and Emperor V (Bugatti Chiron). Lord help us all. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Gordon Murray, F1-driven production and .. the Pontiac Fiero

Gordon Murray's design and engineering chops are unquestionable. But does his carmaking approach owe something to the short-lived Pontiac Fiero, a scrappy little car program that emerged from GM against serious resistance? Murray had a Formula One career that ran from 1969 to 1991, with stints at Brabham ('69 to '86) and McLaren ('87-'91), that resulted in several shelves' worth of trophies for the cars he was instrumental in designing. He moved on to McLaren Cars, the consumer side of things, where, during his tenure from 1991 to 2004, he helped design the McLaren F1 and the Mercedes-Benz SLR McLaren, two cars that took learnings from his two decades in Formula One. What do all of these cars have in common? Three things: They are light. They were built in limited numbers. And they were (and are) exceedingly expensive—when the McLaren F1 debuted in 1994, it stickered at $815,000. Murray went on to establish Gordon Murray Design in 2007. GMD has created some interesting concept vehicles, such as the diminutive T.25 city car (94.5 inches long, 51.1 inches wide and 55.1 inches high), and the OX, a lightweight truck for the developing world that packs like an IKEA shelf and is working toward realization through a worthy crowdfunding campaign established by the Global Vehicle Trust. Now he has created a vehicle manufacturing company, Gordon Murray Automotive, that will use manufacturing methods that he developed under the moniker "iStream." Unlike a unibody, there are the "iFrame," a cage-like construction made with metallic components, and the "iPanels," which are composite. The panels aren't simply a decorative skin; they actually provide structure to the vehicle. Presumably this has something of the F1 monocoque about it. Going back to the three elements, (1) this arrangement results in a vehicle that can be comparatively light; (2) Murray has indicated that his manufacturing company will be doing limited-run production; and (3) to launch Gordon Murray Automotive they are going to be building a flagship model, about which Murray said, "With our first new car, we will demonstrate a return to the design and engineering principles that have made the McLaren F1 such an icon." Which seems to imply that it will be on the pricey side. According to the company's verbiage, "iStream forges an entirely new production method that defies conventionality with its Formula One-derived construction and materials technologies." It also sounds a whole lot like ...

Mercedes-Benz G500 4x4 is a 6x6-2 [w/video]

In terms of truly badass off-roaders, it doesn't get much cooler than the Mercedes-Benz G63 AMG 6x6. After all, the thing has three axles powering six wheels, not to mention an AMG-tuned V8 that makes the truck pretty much unstoppable. Call it an exercise in excess, if you will, but we call it super cool. And now, at the 2015 Geneva Motor Show, Mercedes is showing off a slightly less outrageous version of its insane off-roader, called the G500 4x42. And by "slightly less outrageous," we pretty much mean, "with one fewer axle." Sure, there have been some other changes, too – namely under the hood, where the AMG's twin-turbo 5.5-liter V8 has been removed in favor of a new, twin-turbo 4.0-liter V8, good for 422 horsepower and 450 pound-feet of torque. Off road, this thing should be a freaking beast. It can ford depths up to 39 inches, the approach angle is 53 degrees, departure is 54, and the breakover is 47. Talk about all-terrain. Plus, it looks freaking cool, with 22-inch wheels on 325/55-series tires (which can be swapped for a set of 18-inch wheels on 37-inch beadlock tires). We even love the lime green paint it wore upon debut, and are kind of sad the Geneva showcar is painted in this less-awesome silver. Either way, it's certainly a creation to behold. Check it out. Near-series show car G 500 4x42: The G-Class Squared Stuttgart, Feb 21, 2015 -- Only a G-Class can be better than a G-Class. This is the credo followed by the developers with the Mercedes-Benz G 63 AMG 6x6, and they are now stepping up a gear with the G 500 4x42. The basic recipe for this overcomer of everything is simple: take the superior all-wheel-drive powertrain including portal axles from the 6x6 – take away one axle – and blend it all with a newly-developed variable chassis and the series-production G-Class body. A large pinch of V8 power with 310 kW (422 hp), a set of 22-inch 325/55 R 22-sized wheels, carbon-fibre body parts and then just gourmet ingredients from the seductive designo Exclusive range for the interior – and the 5-star menu for all off-road enthusiasts is ready. A new addition to the extreme G-Class model family: the G 63 AMG 6x6 has a model brother in the form of the G 500 4x42. The near-series show car is a new highlight in the superlative-rich history of the G-Class and blends all the advantages of the model series.