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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

Mercedes confirms first AMG Sport models for Detroit

If you're looking for a sportier Mercedes-Benz but can't quite make the leap to a full-on AMG model, we've got some good news for you: the German automaker is about to expand its performance portfolio with a more accessible AMG Sport range. Set to bridge the gap between a standard Mercedes fitted with an AMG Sports package and a complete AMG performance variant, models in the the new AMG Sport line will feature upgraded engines, suspensions and brakes. They'll even have "all-wheel drive as standard in selected markets" (almost certain to include ours). Affalterbach has confirmed that the first two AMG Sport models will debut at the upcoming Detroit Auto Show in January. Though it's not saying which models will hit the stage, the teaser image above suggests that one of them will be the new MLC crossover coupe (or whatever it'll be called under the new nomenclature), while the other is almost certain to be the new C450 AMG Sport sedan. The launch of the AMG Sport line is part of the brand's effort to double its 2013 sales figures by 2017 to top over 40,000 units per year globally. With the AMG Sport line joining the standard AMG and AMG S models, the sub-brand is considerably expanding its product portfolio to cater to more customers and budgets, and will give Mercedes a vehicle range to challenge Audi S models and the BMW M Performance range. MERCEDES-AMG UPS THE ANTE - Growth strategy aimed at new market segments - Doubling of global sales targeted by 2017 - Premiere of the new AMG Sport models at the North American International Motor Show in Detroit Affalterbach - The sports car and high-performance brand Mercedes-AMG will achieve a new sales record of well over 40,000 units globally this year. Its entry into the compact segment and the broadening of its product range have provided the Affalterbach-based company with access to new customer groups and secured success in established and new markets. New models developed entirely in-house, such as the SLS AMG and, more recently, the Mercedes-AMG GT, consolidate the brand's success story and place it firmly on course for sustained growth. "We are proud of these successes, as they provide the basis for the next stage of our growth strategy, which we are now launching," explains Tobias Moers, Chairman of the Board of Management of Mercedes-AMG GmbH.

Race recap: 2016 Australian F1 Grand Prix a rowdy start to season

The three brief Formula 1 tests ahead of the current season belied how much had gone on since the last race in November: Infiniti subbed out for Tag Heuer, Renault is back, the all new Haas F1 team, a revamped Manor, three brand new drivers and two returning drivers, a raft of regulation changes among the newly tilled soil. The four engine manufacturers spent a combined 67 tokens among the 138 in the kitty, Renault using just seven of their 32. The only conclusive proof to come from the annual intermission was the otherworldly capability of Mercedes-AMG Petronas. The Silver Arrows didn't even try the super- and ultra-soft tires, focusing on reliability instead of speed. The result? They ran more than 19 race distances, obliterating the lap totals of every other team. There are certainly a few people who enjoyed the complicated new rolling-elimination qualifying format fast-tracked to approval just a few weeks ago. They were wildly outnumbered by those who thought it was awful, including the same team heads who voted for it. We'd probably have to go back to the debacle at the 2005 Indianapolis Grand Prix for an equivalent fiasco when Michelin pulled its teams over safety fears, leaving six cars out of 20 to qualify. In Australia, within 24 hours of the conclusion of qualifying, the new format had itself been eliminated. Nevertheless, qualifying also taught us what didn't happen over the winter: any other team progressing enough to outduel Mercedes. After admitting that he dropped off after winning the championship last year, then getting questioned in the press for some dubious off-season activities, Lewis Hamilton proved he can still turn it on when he wants to. The Brit smoked the Albert Park track in 1:23.837, more than three-tenths of a second ahead of teammate Nico Rosberg in second place. Ferrari did make strides during the off-season, but only enough to keep the same gap it had to Mercedes last year: Sebastian Vettel lined up third, a half-second behind Rosberg, teammate Kimi Raikkonen another four-tenths back in fourth place. Max Verstappen said Toro Rosso is the best of the rest, the Dutchman taking fifth place in front of Felipe Massa for Williams in sixth and Toro Rosso teammate Carlos Sainz in sixth. Daniel Ricciardo – who wasn't smiling after qualifying – kept Red Bull and its new "Tag Heuer" engines in the conversation with eighth on the grid.