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Mercedes S-Class Magic Body Control ad is clucking awesome

This is a new ad from Mercedes-Benz. At no point does it show an automobile. Instead, it stars animals, but not the sort you might normally see in car commercial. This ad is all about chickens. It is bizarre, to say the least, with Diana Ross and the Supremes belting it out in the background, but it all kind of comes together when you realize just what Mercedes is hawking (yeah, pun intended).
It's for the manufacturer's Magic Body Control, found on the new S-Class. The system basically analyzes the road and prepares the suspension accordingly, leading to a ride that is, in the words of our own Chris Paukert "nothing short of spooky." You can read about it in our full review of the 2014 S550. Take a look below for the 53-second spot.

The Scaldarsi Emperor I is a Mercedes-Maybach S600 taken to 11 on the bad-taste scale

The custom car world is filled with vehicles designed by people that don't know when to quit. The Scaldarsi Emperor I, shown here in all its awful rose-gold glory, appears to have been designed by an enthusiast of the KFC Double Down. It's a hideous creation and we can't let it pass without saying so. We also can't look away. Scaldarsi's so-called "artists" have thoroughly reworked what was a perfectly wonderful Mercedes-Maybach S600. In addition to the 24-karat rose gold accents, the company has crafted a new front fascia and modified the side and rear treatments. Inside, the general S600 shape remains, but new leather and wood cover nearly every surface. Your insane imagination will not be tamed, as there are 24 colors for the leather, 24 types of animal hides, 78 types of wood, and 16 exterior body colors available. The result, at least in the publicity shots, is a mix of awkward textures and seats that look like a pile of colorful marshmallows. Those interested in purchasing an Emperor I can option custom-engraved champagne glasses, matching tote bags, and even an Emperor Edition Rolex watch. If the standard key fob is too common for your taste, they'll make you one custom. Watch out for that Scaldarsi logo, though – it looks mean enough to rip through your pocket and take a chunk out of your leg. We will give Scaldarsi credit for wisely letting Brabus handle the power. The Emperor I uses the 6.3-liter twin-turbocharged V12 from the Brabus Rocket 900. This 888-horsepower monster is a tuned version of the V12 AMG uses in the S65, SL65, and G65. The Emperor I has an estimated 0-60 mph time of just 3.7 seconds, which is quick enough to leave stoplights before anyone recognizes you behind the wheel. Scaldarsi is asking a mere $1.5 million for each of 10 examples being created. If you miss out on the Emperor I or are some kind of twisted completist that needs one of each, this just the first in a series of customs the company will offer. Next up is the Emperor II (a Mercedes-AMG S65 Coupe), which will be followed by the Emperor III (Bentley Bentayga), Emperor IV (Mercedes-AMG G65), and Emperor V (Bugatti Chiron). Lord help us all. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Race Recap: 2015 US Grand Prix was wet, wild, and historic

Hurricane Patricia made landfall in Mexico this weekend, and made her presence known throughout the South. For two of the three days of the grand prix weekend it rained non-stop in Austin, so badly on Saturday that qualifying had to be postponed until Sunday morning, and then it only stayed dry enough to conduct the first two sessions. At the end of a tricky, slippery Q2 Nico Rosberg had put his Mercedes-AMG Petronas on the front row, one tenth ahead of teammate Lewis Hamilton. The German had done the best he could to keep his hair-thin chances of a World Championship fight alive. Daniel Ricciardo lined his Infiniti Red Bull Racing chassis in third ahead of teammate Daniil Kvyat, both drivers having moved up a place because Ferrari driver Sebastian Vettel took a ten-spot grid penalty for using a fifth engine and dropped to 13th. Continuing the two-up theme, Sergio Perez and Nico Hulkenberg were fifth and sixth for Force India. After that came variety: Felipe Massa in seventh for Williams, Max Verstappen for Toro Rosso in eighth, Fernando Alonso looking good in the rain for McLaren in ninth, and Romain Grosjean for Lotus in tenth. When the lights went out, Turn 1 set the tone. Pole position is on the outside line at Circuit of the Americas, and Hamilton had got himself far enough under Rosberg by the time the two got up the hill that Rosberg had to stick to the outside through the corner. At the corner exit Hamilton used the entire track, pushing Rosberg wide, their cars touching. As Rosberg left the track and dropped back to fourth, Hamilton radioed to the team to say the contact was unintentional. The two Mercedes' and two Red Bulls animated the front. Rosberg passed Ricciardo at the end of a Virtual Safety Car period employed to let the marshals clean the debris at Turn 1. Kvyat started chasing down Hamilton until the Russian ran wide and let Rosberg and Ricciardo through, then Rosberg ran wide on the next lap to let Ricciardo through. On Lap 15, Ricciardo passed Hamilton through the esses to take the lead. After the first round of pit stops the Aussie still had the lead, followed by Rosberg, Kvyat, Hamilton, and Vettel. Then Rosberg got around to take the lead and Vettel closed in on Hamilton as the Brit duked it out with the Russian. Rosberg showed excellent speed, building up a nine-second gap on Ricciardo, but a Safety Car period erased that when Marcus Ericsson had to park his dead Sauber on the inside of the track after Turn 10.