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Mercedes-Petronas AMG W04 launched to little fanfare, lots of pressure [w/video]

No indoor cocktail hour for the launch of the W04, the newest chassis built by the Mercedes AMG Petronas Formula One team. Instead, Nico Rosberg and Lewis Hamilton spent a morning in photo and video sessions at the track in Jerez, Spain then paused a moment to introduce the car. The team will want the W04 to demonstrate the World Championship credentials of the team personnel and one of the team drivers, instead of the mostly humble performances we've seen over the past three years.
The W04 has been fitted with a new five-element front wing, pushrod front and pull-rod rear suspension, a second-generation Coanda exhaust and an "aggressively packaged" rear end. A small vanity panel, à la Infiniti Red Bull's RB9, covers the stepped nose.
Team principal Ross Brawn has called it "a clear step forward in design and detail sophistication," but as much as we truly respect Brawn's abilities and achievements, we heard him say similar things about the updated W03 last year before almost every race weekend from about mid-season. We really hope he's right this time, and so does the team's newest driver, Lewis Hamilton. We'll do our best to ignore the parallels of the Mercedes F1 team having signed a sponsorship deal with Blackberry, another company trying to find its way back to the top and still struggling, and just point you to the video below of the W04 in action.

Mercedes-Benz CLA stars in sweeping short with supermodel Karlie Kloss

The Mercedes-Benz CLA earned itself a spot on our list of the top five unveils of the 2013 Detroit Auto Show, and for good reason. The German luxury compact is the first small car from the Silver Arrow that looks suitably premium inside and out. Nowness.com has turned out a new video of the CLA featuring super model Karlie Koss in the lead role. We aren't entirely sure what the premise is, but from what we can tell, it looks as if the CLA comes to life and proceeds to be a giant jerk.
After Koss stops to take a closer look at a white horse, the CLA gives the supermodel the old stop-and-go treatment before leaving her on the side of the road. Eventually, the sedan makes nice, but Koss has to ride shotgun instead of taking the controls herself. You can check out the video below to see for yourself.

Roll like His Airness in this Mercedes SLR McLaren previously owned by Michael Jordan

Often called the greatest basketball player of all time, Michael Jordan also has an interest in fast machines, as evidenced by the recent announcement that he would be establishing a NASCAR team, 23XI Racing, together with Denny Hamlin and featuring Bubba Wallace behind the wheel. It's hardly surprising, then, that he would also be an owner of multiple supercars, many of which could be seen in the ESPN documentary The Last Dance. One of Jordan's previous supercars, this 2007 Mercedes SLR McLaren, is now up for sale on eBay Motors. Besides its celebrity provenance, this Mercedes SLR McLaren is special for another reason: It's the special 722 Edition, built to commemorate the 1955 Mercedes-Benz win at the Mille Miglia. That winning Mercedes-Benz 300SLR racer, piloted by Sir Stirling Moss and Denis Jenkinson, was car #722 (so designated because of its 7:22 a.m. start time). The SLR McLaren 722 Edition features a 650-horsepower supercharged 5.5-liter V8 engine and is able to accelerate from 0 to 62 mph in 3.6 seconds. Top speed is 209 mph. Good thing the front splitter and rear diffuser are modified for increased downforce at high speeds. The ride height also is lowered and the suspension stiffened compared to the regular car, and larger brake rotors are fitted. The interior brings leather and Alcantara upholstery along with gloss-finished carbon fiber trim. Special black wheels and subtle red "722" badges complete the picture. This car has 1,038 miles on the clock, so it must not have been in heavy rotation with Jordan's many other rides. At this writing, the car has a bid of $35,100 with the reserve not met. We'd guess bidding has a way to go before someone has a realistic chance of driving this baby home, since the Buy-It-Now price is $695,750. Featured Gallery Mercedes SLR McLaren ex-Michael Jordan Auto News Celebrities McLaren Mercedes-Benz Auctions Coupe Supercars