1993 Mazda Rx-7 Ssm Twin Turbo on 2040-cars

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Mazda has no plans for an RX-9, despite ongoing rotary development

We know Mazda is capable of making wonderful cars in any form or bodystyle. It also likes to tease enthusiasts with promising concepts like the stunning RX-Vision. In news that's sure to raise the ire of enthusiasts around the world, it seems the automaker has no plans to follow through with a production version of that beautiful, Soul Red coupe. In fact, it doesn't look like Mazda is interested in building any sports car that would slot above the Miata. In an interview with Automotive News, Mazda CEO Masamichi Kogai responded with a simple "No" when asked if Mazda has plans for a larger sports car entry. Kogai was asked if Mazda has any plans for a production rotary. He said that the 1.5- and 2.0-liter engines in the Miata are more exhilarating. That's a debatable and subjective argument that thousands of rotary owners both past and present would likely disagree with. It's more likely that despite ongoing development of the Wankel, Mazda is still struggling to meet emissions standards. Despite the advantages of a rotary (high power-to-weight ratio, compact size, rev-happy nature), it's not very fuel efficient and struggles with emissions testing. Also, despite the prestige and attention a halo sports coupe could potentially bring, Mazda is a small, independent automaker that needs to focus on mass appeal. Creating an all-new design with a unique engine isn't cheap. Badging a non-rotary car as an RX would be sacrilege, so don't expect an RX anything anytime in the near future. Current RX owners should take a moment to lament. Their car probably needs another quart of oil anyway. Related Video:

2020 Mazda3 gets five-star overall rating from NHTSA

Mazda is adding another figurative piece of silverware for its heralded Mazda3, this time in the form of a five-star overall rating from the National Highway Traffic Safety Administration. The designation applies to both the hatchback and four-door sedan, and front- or all-wheel-drive versions. Mazda’s entry-level compact, which underwent a dramatic redesign for 2019, notched five-star ratings across the board: frontal crash, side crash and rollover crash tests. The Mazda3 has also been named Top Safety Pick+ by the Insurance Institute for Highway Safety, with top scores on all crash tests and ease of use of the LATCH child-seat system, but an acceptable rating for its headlights as the only slight ding. Mazda opted to make its i-Activsense safety technology system standard on the 3 for 2020. It covers NHTSAÂ’s recommendations of having forward collision warning, lane departure warning, crash imminent braking and dynamic brake support, and it adds features like blind-spot monitoring, driver attention alert, automatic on-off LED headlights and rain-sensing windshield wipers. The fourth-generation car also got a stiffer body with a 10-fold increase in high-strength steel and a revamped suspension. Mazda sold 50,741 examples of the Mazda3 last year, which made it the automakerÂ’s No. 2 nameplate, though well behind the CX-5, which moved 154,545 units. Sales in January were off 45.7% from the prior year, when the new version wasnÂ’t yet on sale, suggesting that despite its distinctive looks and accolades from the motoring press, the Mazda3 is fighting an uphill battle against crossover-dom. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.    

2014 Mazda Skyactiv Prototype looks ready for Daytona

With less than two weeks before the Mazda Skyactiv Prototype makes its race debut at the 2014 Rolex 24 at Daytona, the Japanese Zoom-Zoom brand brought its diesel-powered racer to the floor of the 2014 Detroit Auto Show.
The red prototype marks Mazda's return to prototype racing, and will campaign the inaugural Tudor United SportsCar Championship using a 2.2-liter, SkyActiv-D diesel engine. With 451 horsepower on tap and 580 pound-feet of torque, the racer should stand up well against a field of gas-powered competitors.
Should the Skyactiv win Daytona, it'll be a coup for Mazda. The racer is running an engine with over 50 percent of its parts drawn from the oft-delayed production Skyactiv-D. Head up top for our full gallery of images of the new Skyactiv Prototype. The 2014 Rolex 24 will be run from January 25 to 26.