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Mazda3 to showcase CNG, Hybrid versions in Tokyo

Mazda has made huge gains in its competitive set with the introduction of its Skyactiv technologies, and the Japanese automaker appears to have no plans on slowing down. While we're still waiting for the Mazda6 Skyactiv-D diesel to go on sale in the US, Mazda announced that it will debut new Skyactiv-Hybrid and Skyactiv-CNG versions of the Mazda3 (standard US-spec model shown above) at next month's Tokyo Motor Show.
Matching up with what we heard earlier in the summer, the Mazda3 Skyactiv-Hybrid is intended for Japan only, but there are no details about this system regarding fuel economy, electric components or specs. Likewise, there are no details for the Mazda3 Skyactiv-CNG Concept, which is a bi-fuel version of the car running on both gasoline and compressed natural gas. As this car's name suggests, the CNG model is a concept vehicle, and there is no indication that Mazda plans offering such a model here in the US.
In addition to these two vehicles, Mazda will also have an Atenza (Mazda6) on display showing off some vehicle-to-vehicle (V2V) safety systems, called the ASV-5 (Advanced Safety Vehicle). Scroll down for Mazda's official press release.

Mazda reveals new 'Game Changers' advertising campaign

Looking to highlight its unique and sporty mindset, Mazda is getting ready to launch its biggest advertising campaign since "Zoom-Zoom" became its tagline in 2000. The new campaign, entitled "Game Changers," will begin in May, and rather than focusing on its sporty past - like it did with Zoom-Zoom early on - the new ads will look at recent advancements made in building its future, including Skyactiv technologies and its new diesel race program, both of which involve its excellent new Mazda6 sedan.
As a part of the ads, Mazda will showcase game changers from the sporting world, including Dick Fosbury who changed how competitors perform the high jump and Laird Hamilton, who redefined how surfers attacked big waves. It doesn't sound like Zoom-Zoom is going away, but "Game Changers" will definitely feature heavily in the Japanese automaker's marketing moving forward. A few examples of the new ad campaign are posted in our gallery, and the press release is available below.

2017 Mazda CX-9 offers three rows of turbocharged style in LA

With the introduction of the second-generation Mazda CX-9 at the Los Angeles Auto Show, the Japanese brand now has a stylish, modern crossover to fit just about any buyer's size requirements. And it's more than just a pretty face, thanks to a new 2.5-liter turbocharged engine under the hood. The latest CX-9 has all the styling traits of a modern Mazda with its shield-like grille and narrow headlights. The design execution lacks some of the curvaceous lines of models like the Mazda3, but the CUV gains a tougher look thanks to extra embellishment around its fenders. The interior looks equally attractive with brown Nappa leather and a combination of black and metallic trim. The CX-9 also introduces Mazda's Skyactiv-G 2.5T turbocharged four-cylinder that makes 250 horsepower and 310 pound-feet of torque. Power gets to the road via a six-speed automatic gearbox, and the CUV is available with the company's i-Activ all-wheel-drive system. Customers can also order an array of assistance tech, including adaptive cruise control, lane-keep assist, blind spot monitoring, and more. The CX-9 arrives this spring, but you can get a good look now in the gallery from LA. Related Video: All-New Mazda CX-9 Three-Row Crossover Debuts at 2015 Los Angeles Auto Show - CX-9 offers elevated experience with innovative technologies, new SKYACTIV-G 2.5T engine and premium, authentic materials - When the Mazda CX-9 made its world debut back in 2006, it was an epiphany: A midsize three-row crossover SUV that defied the conventional design cues and cumbersome driving experience expected of vehicles in its class. Despite being a large vehicle, CX-9 is, after all, still a Mazda. CX-9 quickly captivated the automotive industry, winning numerous accolades. Now comes the encore: the latest, grandest expression of KODO—Soul of Motion design yet and the high-end model of Mazda's new-generation lineup. Its cachet is elevated with a proud front fascia that cascades into crisp lines that flow to the rear. Its interior is nothing short of breathtaking, with available Auburn-colored Nappa leather, Japanese rosewood and aluminum. The focus was on authenticity; an experience rather than simply another commodity conveyance. With the new CX-9, engineers sought to instill driving dynamics befitting of a Mazda—agile handling, tight steering and a responsive, controllable powertrain. To do this, they found smart solutions to keep CX-9's structure light, yet rigid, with SKYACTIV Technology.