2006 Mazda Mx-5 Miata Grand Touring Convertible Bose 17" Loaded 6-speed Leather on 2040-cars

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Fiat reconsidering Mazda-based Alfa Romeo roadster? [w/poll]

Alfa giveth and Alfa taketh away. With apologies to Job (he has gone through a lot, after all), that's how things are looking at the Italian automaker - whether it's the promise of new products or its impending return to the North American market. But it's especially true when it comes to new roadsters.
While Alfa Romeo is expected to unveil the 4C Spider at the Geneva Motor Show this week, reports are now suggesting that its other roadster project is being called into question. That project is a joint venture between Fiat and Mazda, which was set to produce a version of its next MX-5 Miata as an Alfa Romeo, and was even changing the design to accommodate Alfa's requirements.
Now it appears, however, that the whole project in doubt. The problem seems to stem from Sergio Marchionne's pronouncements that, as long as he's in charge, there won't be an Alfa Romeo built outside of Italy.

Mazda won't build new Mazdaspeed3 or 6 based on current models

It's sad news but not entirely unexpected: According to a Motoring interview, Mazda doesn't intend to build high-performance versions of the latest Mazda3 and Mazda6. Instead, it will wait for the next generations of those cars to arrive before applying the Mazdaspeed treatment. When the future performance models do eventually arrive, expect them to take a step upmarket compared to the last ones. In the meantime, the Japanese brand will focus its engineering resources on the next-generation Skyactiv engine family, according to Mazda's North American operations president and CEO Masahiro Moro. "Our research and development department is 100 percent focused on delivering Skyactiv generation two and if we don't have this we don't have any other derivatives," Moro told Motoring. Once the new engines arrive around 2017, Mazda's engineers can start to develop performance versions. "MPS or performance model or a sort of iconic model of the future will be a little bit later at this stage," Moro said. Moro is already thinking about the direction for the future performance vehicles. He calls the previous Mazdaspeed3 "childish" and thinks it's time to go a different way. "Mazda brand has become more mature, more upscale, more sophisticated, and we have a new transition of the brand to relate that direction," he said. Rumors last year suggested that Mazda might introduce a new Mazdaspeed3 (speculative rendering above) as a concept at the 2015 Frankfurt Motor Show. It would have reportedly used the CX-9's 2.5-liter turbocharged four-cylinder tuned to 295 horsepower and an all-wheel-drive powertrain. The vehicle never appeared, though. The current Mazda3 and Mazda6 arrived in 2014, so a new generation of each wouldn't arrive until around 2020. That would put Mazdaspeed derivatives at 2021 or later. In short, it will be a while. For customers that have the Driving Matters attitude now, Mazda still offers the award-winning MX-5 Miata as a convertible and soon with an impressive folding hardtop. Plus, Fiat will sell its own versions of the car with 160 hp. We wouldn't mind if Mazda turned up the heat a little by introducing something like the Racing concept from last year's Tokyo Auto Salon, though. Related Video:

Mazda on sales upswing in Europe but won't build there

Auto sales in Europe have been a tricky proposition for some years, but Mazda has seen some success on the backs of the CX-5 and new Mazda6. According to a report form Automotive News Europe, though, that doesn't mean we should be looking for the Japanese manufacturer to set up production operations there.
Mazda's European CEO, Jeff Guyton, explained to AN that "Our intention is to have manufacturing scale. That gives you scale economy and quality through repeatability." In other words, a big honking plant in one part of the world is preferable to a half dozen small factories building the same vehicles.
European sales for Mazda are up 5.4 percent in the first half of 2013, with 74,000 units sold. That kicked the Zoom-Zoom brand's market share up from one to 1.2 percent. Small gains, but gains nonetheless. According to Guyton, Mazda would need to sell 200,000 units of just one model in Europe for local production to make sense. Mazda's best European year saw 320,000 units sold across the entire range.