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Mazda shows lightweight MX-5 Spyder and Speedster at SEMA

Ever since Mazda dropped the first teaser on us last week, we've been looking forward to seeing what it had in store for us at SEMA this year. Now we've seen it what Mazda has dubbed the MX-5 Spyder and MX-5 Speedster, and they were worth the wait. The Spyder goes vintage with a silver paintjob and a brown top stretched overhead. It also has an aero kit, grille, and tonneau cover done up in carbon fiber, rides on 17-inch wheels, and features a natural leather interior. The blue Speedster, meanwhile, goes for the stripped-down, wind-in-your-hair experience. It has no roof or windshield, just a tiny deflector at the front of the dashboard. It's dropped an inch closer to the ground on an adjustable coilover suspension with 16-inch alloys, and features a center-exit exhaust. Carbon fiber helps trim 250 pounds from the curb weight, along with a stripped out interior trimmed in Alcantara. Both look pretty slick, and disappoint only in so far as they (like so many of their predecessor concepts) won't be heading for production. If they were, we'd be hard pressed to choose between the two. Which would you go for? Mazda Reveals Extreme Lightweight Design Concepts at 2015 SEMA MX-5 Concepts Display Two Different Takes on Staying True to Pure, Lightweight Sports Car Philosophy LAS VEGAS (November 3, 2015) – Mazda revealed two design concepts today at the SEMA Show in Las Vegas, based on its all-new 2016 MX-5 Miata—MX-5 Spyder and MX-5 Speedster—demonstrating two vastly different takes on lightweight, open-air performance. Lightweight. Fun-to-drive. Roadster. Those three tenets have served as the foundation for the Mazda MX-5 Miata since its 1989 introduction and continue to serve the new fourth-generation model. Focused, lightweight engineering is a guiding principle of every Mazda vehicle made with SKYACTIV Technology, allowing for greater efficiency, improved performance and agile handling dynamics. But what if that sense of lightweight performance were taken to the extreme? What if Mazda's North American designers harkened back to vintage roadsters to create thoroughly modern, bespoke concepts for what a lightweight performance car should be The results would be the MX-5 Spyder and MX-5 Speedster concepts. "Both MX-5 Spyder and MX-5 Speedster are uncompromising designs that highlight the core strengths of MX-5," said Ken Saward, design manager, Mazda North American Operations.

Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Mazda engineers urging execs for more RWD models

According to Edmunds, Mazda engineers are pressuring the company to create more rear-wheel-drive models, in an effort to better differentiate itself from its rivals. This push is reportedly coming from middle and senior engineers within the company, and these folks at Mazda believe this rear-drive strategy would allow the automaker to produce more distinctive, fun to drive cars. Mazda discontinued the rear-drive (and rotary-engined) RX-8 a few years ago, leaving the MX-5 Miata as the company's only RWD offering.
As enthusiasts, we're fully on board with Mazda offering more rear-drive cars, but unsurprisingly, the company's top management isn't exactly keen on the idea - and with good reason. First and foremost, the cost associated with redesigning fresh architecture for new models would be very high, and considering the fact that Mazda hasn't exactly been raking in the dough lately, an expensive new venture like this doesn't make a whole lot of sense. What's more, Mazda's latest front-drive models - the Mazda3, Mazda6 and CX-5 - have been very well-received, and are helping the company gain sales momentum.
But that doesn't mean there aren't other options. Edmunds reminds us that Mazda is already partnering with Alfa Romeo on the next-generation Miata, and if this collaboration is successful, perhaps the relationship could bear additional fruit. After all, Alfa Romeo is said to be working on returning to its rear-wheel-drive roots, so Mazda's engineers might be able to make a case for more RWD goodness after all.