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2016 Mazda2 won't come to the US

Hoping to get your hands on the new Mazda2? Don't get your hopes up too high, because the latest word has it that the new hatchback won't be available in the United States. According to the report from Automotive News, Mazda's US office has decided against bringing the new Mazda2 to American showrooms. This despite it being made just south of the border in Salamanca, Mexico. The reasons are apparently two-fold. For starters, Mazda sales offices around the world have been clamoring for larger allotments of the new 2, and the company can only supply so many. "We could have had it, but we would have had a number that didn't make much sense with 600 dealers and with the marketing it takes to launch a new car," Robert Davis, Mazda's senior VP of US sales operations, told AN. For another, Mazda is apparently not convinced the new supermini would resonate with US buyers, who are increasingly migrating towards crossovers. So Mazda is focusing instead on "products that make us and our dealers considerably more profit than a Mazda2 does." That doesn't mean the latest Mazda2 will be entirely out of our reach forever, though. The company's agreement with Toyota will see a sedan version sold in the US as the Scion iA. Mazda is also certifying it to US safety and environmental standards so that it can sell the 2 in Puerto Rico, which means that it wouldn't take much to change course and bring the hatchback into the US in the future: "It'll always be there if we need it," Davis told AN. Reached for comment, a spokesman for Mazda's North American operations told Autoblog that "The Mazda2 launch in the U.S. market is on hold in order to evaluate the B-Car segment and enable us the opportunity to focus on the launches of the refreshed Mazda6 and CX-5, and the all-new MX-5 roadster and CX-3 subcompact crossover SUV." That leaves the aforementioned CX-3 - which is, incidentally, based on the same architecture as the Mazda2 - as the smallest mainstream model that Mazda will offer Stateside.

Goodwood Festival of Speed celebrating Mazda this year [w/video]

Mazda gets to wear the crown and sash as the doubly honored marque for the Goodwood Festival of Speed this year. The Japanese brand will be the focus of the Central Feature, the sculpture that sits outside Goodwood House, and its race cars will be the focus on the lawn, where there will be at least one representative from "every era of Mazda's motor sport achievement." The theme for this year's event is "Flat-out and fearless: racing on the edge." The showcase, of course, will be the 700-horsepower, rotary-engined 787B that won the 24 Hours of Le Mans in 1991. It will run up the 1.6-mile Hillclimb while a Mazda challenger from the World Rally Championship runs the Forest Rally Stage, joining Andros Trophy ice racing and sportscar racing Mazdas. The festival happens from June 25-28 this year, and there's a press release with more details down below the video recap from 2014 and Mazda 787B Le Mans lap. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Le Mans-winning 787B to headline fantastic Mazda line-up at FoS 2015 Feb 18, 2015 -- Mazda is the only Japanese manufacturer to have won the world's most prestigious motor race – the Le Mans 24 Hours – and the victorious rotary-engined 787B, with its distinctive sound, is certain to be a crowd favourite as it winds its way up Goodwood's iconic 1.16-mile Hillclimb at the Festival of Speed this year. The 787B is part of a fabulous collection of racing and road machines that will be brought to the Festival by Mazda, in the year in which the company is also being honoured by the iconic Central Feature outside Goodwood House. Further motor sport success has been achieved in touring cars, the World Rally Championship, Andros Trophy ice racing and sportscar competition in the USA – in which Mazda's pioneering SKYACTIV-D turbodiesel technology is breaking new ground currently. In fact, every era of Mazda's motor sport achievement will be marked by some incredible competition cars both on the Hillclimb and the Forest Rally Stage as we celebrate the FoS theme 'Flat-out and fearless; racing on the edge'. The Moving Motor Show on June 25, will also showcase many of the key models from Mazda's current range.

Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we're headed. While seemingly innocuous at first glance, the ad, which can be seen below, shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road.
Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota. A representative from Mazda was not present despite the company's own currently available technology being used as the poster child for the issues being discussed.
According to Automotive News, Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don't work together to implement their own standards more quickly. Michael Robinson, GM's vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911.