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Volkswagen's latest ad is not subtle | Autoblog Podcast #509

On this week's podcast, Mike Austin and David Gluckman are joined by special guest James Riswick, who has been driving a lot of new cars lately. All of them are discussed, plus a few more from Mike and David, and Mike rants a bit about a new VW Atlas commercial. The episode wraps up with the traditional doling out of Spend My Money buying advice, during which David briefly goes out into left field. (He's back now, don't worry.) The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #509 Topics and stories we mention GMC Sierra HD Mazda MX-5 Miata RF Mazda CX-5 Honda CR-V vs. Mazda CX-5 Mini Countryman Honda Clarity Fuel Cell Ford F-150 Raptor Lexus RC 200t VW Atlas "Luv Bug" commercial Used cars! Rundown Intro - 00:00 What we're driving - 02:43 Ad of the week - 41:40 Spend My Money - 49:14 Total Duration: 56:27 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Marketing/Advertising Podcasts Ford GMC Honda Lexus Mazda MINI Volkswagen mazda cx-5 ford f-150 raptor gmc sierra hd volkswagen atlas mazda mx-5 rf lexus rc 200t

Toyota, Honda, Nissan and more collaborating to increase fuel efficiency

Toyota, Honda, Mazda, Nissan, Subaru, Mitsubishi, Suzuki and Daihatsu have announced an alliance that will see a push to improve fuel economy from both gas-powered and diesel-powered engines by as much as 30 percent before the end of the decade.
The newly assembled Research Association of Automotive Internal Combustion Engines put the roughly $20-million project together, with the Japanese government committing to half the cost while the eight manufacturers will chip in the rest.
According to Automotive News, the automakers will team up and share basic research on internal-combustion engines in a bid to cut costs. Eventually, the results of the research will find its way into a production vehicle, although it's unclear just when we'll see the fruits of this partnership on the road.

50 engineers kept the rotary alive at Mazda for 8 years

The Mazda RX-Vision concept is one of the standouts at this year's Tokyo Motor Show thanks to a drop-dead gorgeous design and a revival of the Wankel engine. The fact that the rotary is still in development at Mazda is thanks to a dedicated group of 50 engineers. According to Automotive News, their dream for the last eight years has been to bring this storied engine design back to the street. It won't be easy. Because of its design, the rotary suffers from poor fuel economy and high emissions. Making the challenge even harder, Mazda reportedly only gives them a small budget, but they continue to chip away at the problem. "These 50 engineers want to develop the rotary engine, therefore they joined Mazda," company research and development boss Kiyoshi Fujiwara told AN. "If I stop the rotary engine, probably they want to leave." For the Skyactiv-R under the RX-Vision's svelte hood, the team reportedly started from the 16X rotary project. Dating back to 2007, that 1.6-liter engine was supposed to improve torque and fuel economy thanks in part to direct injection. After additional development, insiders even suggested that the engineers might have finally solved the powerplant's issues. However, Mazda never put the mill into production, and the RX-8 remains the company's last Wankel-powered model to be offered in showrooms. "We have a dream that one day, this design with a rotary engine will achieve a level that customers will accept," CEO Masamichi Kogai said to AN. Mazda is quite clear that the RX-Vision might never go on sale without a suitable rotary. Although if it does see production, the coupe would likely use a stiffened version of the Miata's chassis, AN reports. Before anyone can place an order, these 50 determined engineers still have a lot of work ahead of them. Related Video: