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2019 Mazda3 First Drive Review | Defining the term 'fun to drive'

Fun to drive. The phrase gets blasted from seemingly every car commercial, magazine ad, and influencer account – overused that it has lost all meaning. So when Mazda, a small firm that actually does make cars that are fun to drive, talks about their most compelling trait it gets lost in the cacophony of ad spends. However, we're here to tell you that yes, while it's difficult to quantify, some cars are objectively more fun to drive than others, and the all-new 2019 Mazda3 is — and this is a very technical term — a freakin' blast. At Mazda's behest, we took a 2019 sedan up Angeles Crest Highway just outside of L.A. With plenty of yellow signs, tight sequences of banked curves and elevation changes, it's the platonic ideal of those serpentine mountain roads you see in car commercials. The instant the Mazda3 reaches the windy roads, it glides in like an otter diving into the sea. Lively and graceful, it dances along a ribbon of asphalt more naturally than any compact sedan we've driven since the advent of drive-by-wire. The steering is not only direct and true, but possesses an extraordinary ability to maintain trajectory. From the moment you turn in, you never need to make adjustments to the steering wheel until the front tires are straight again. The car goes exactly where you intend, always. That's not hyperbole, but an amazing feat of engineering. In nearly every other vehicle, even those that purport to be sports cars, unless you're incredibly familiar with the machine and know the road like the back of your hand, minor mid-corner corrections are an inevitability. With the 3, you get it right on the first try. Now imagine you're on strip of canyon pavement with lots of short switchbacks in varying radii coming up fast, one right after another. The 3 links them all together with pure ease, and soon you're developing a rhythm through the curves. While other cars charge, the Mazda flows. The car's poise is particularly evident as momentum shifts from one direction to another, what Mazda chassis engineer Dave Coleman termed "transience." In most cars passengers are tossed around the cabin like mannequins, but the 3 cuts out the turbulence, its body engineered to move in a smooth undulation. At the midpoint of the transition, there's even a moment of weightlessness before the car tucks into the next turn and the seat seems to scoop you up and carry you onward.

2016 Mazda CX-3 First Drive

If there's any doubt in your mind about the importance of B-segment crossovers, consider this: our review of the 2016 Mazda CX-3 arrives on your screen less than 24 hours after our first test of the 2016 Honda HR-V. Both of these vehicles are hugely important entries for their respective automakers. And while they take a similar shape and will compete head to head, the truth is, they're very different products. The HR-V is a knockout because of its excellent packaging and added versatility over Honda's own Fit and Civic. It's a wholly competent product, and we imagine it'll be one of, if not the best-selling vehicle in the class. In terms of being desirable for customers, it checks all the necessary boxes: frugal, functional, efficient, and affordable. Mazda takes a similar approach, but focuses instead on its key strength of offering cars that are great to drive, and look damn good. What's more, the CX-3 won't have to share showroom space as the HR-V does with the Fit – the all-new Mazda2 isn't slated for the US right now. Instead, the new CUV will serve as an entry point into the brand. Because of this, Mazda is betting big on the CX-3. That all starts with a product that's appealing to the eye. Design director Derek Jenkins says Mazda "didn't want to do the funky route" with its compact CUV – a nudge to the Nissan Juke and Fiat 500X, right there. Instead, the CX-3 uses the Kodo design language that Mazda has perfected since its production debut on the CX-5 in 2012. Across the board, the company's products look incredible, and the CX-3 is right at home amongst Mazda's latest beauties. Notice the long hood with a flowing character line that runs over the front fender and down the body side, chiseled off at the end with tight rear proportions and a small overhang. Huge arches draw focus to the premium 18-inch wheels found on our Grand Touring CX-3, but swallow up the 16-inch rollers used on lesser models. The glass area is kept to a minimum, but visibility from inside is still quite good. Details like the LED accents in the head- and taillamps look premium and aggressive. From all angles, this is an attractive crossover. It's a bold, dynamic entry in a class filled with cutesy, oddball, and bland designs. Underneath the CX-3 is the Skyactiv chassis found in the new Mazda2. At 168.3 inches long, 69.6 inches wide, and 60.7 inches tall, the CX-3 is smaller than the Mazda3 in every dimension except height.

The spirit of these 7 weird Mazdas lives on in today's cars

HIROSHIMA, Japan — When visiting the Mazda Museum in Hiroshima, housed amidst the company's main manufacturing site on the shore of the Enko River, you can follow Jujiro Matsuda's early 20th century entrepreneurial path from artificial cork manufacturer to machine and machine toolmaker, to motor vehicle producer. But probe a bit deeper into the exhibits, and you can uncover more than just a chronicle of corporate achievements: delightfully weird outliers, paragons of oddball design, engineering and marketing solutions It's looking at these delightful misfits that really illustrates Mazda's tale. You can also see precisely how many of these vintage conveyances led directly (or indirectly, or obtusely) to Mazda's most iconic American-market cars and trucks. Our seven favorite precursors, and their lovable successors, are listed below. 1931 Type TCS/Mazda B-Series Mazda's first vehicle was this little three-wheeler, powered by an air-cooled, one-cylinder motor. Because the company lacked a distribution network at the time, the trucklet was marketed by Mitsubishi; hence the three-diamond pattern on its side. All of this is very reminiscent of the company's eventual foray into the U.S. market, where its sales were spearheaded by compact pickups. The B-Series, which was one of the first Mazda vehicles available in the U.S., arrived in 1972, and stuck around through the first decade of the 21st century. Like its partnership with Mitsubishi, Mazda teamed up with stakeholder Ford to market this little truck as Ford's first small pickup, the Courier, the precursor to the Ranger. There was even a rotary-powered B-Series for a few years, but we're getting ahead of ourselves. 1968 Bongo Van/Mazda5 The Bongo allegedly was the first one-box van design in Japan, and apparently it was so popular that the name Bongo became, for a period of time, the generic metonym for the category—the way that Kleenex is a stand-in for all facial tissue. With a tiny rear-mounted engine and a planar expanse of metal to push around, it was not particularly fast, but it was both spacious and innovative. The same could be said of the brand's mini-minivan, the Mazda5, which was available for a couple of generations in the States in the Aughties. Sadly, the name 5 never caught on as a synonym for fun-to-drive family hauler, at least not yet, and the category itself (like nearly every other car category) was crushed in America by the rise of the crossover.