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Mazda CX-5 updates bring nav to more trim levels

The refreshed 2016 Mazda CX-5 is already one of our favorite crossovers of its size for the model's engaging driving experience, upscale interior, and slick infotainment system. For a new 2016.5 model year upgrade that arrives in January, Mazda gives customers even more standard features to enjoy, but prices also tick upward. The Japanese automaker just gave the 2016 CX-5 light upgrades like LED signature lights and an update to the Mazda Connect infotainment system. The 2016.5 updates add a backup camera on every version except for the base front-wheel drive Sport with the six-speed manual. For buyers considering higher trims, all Touring and Grand Touring models get the welcome inclusion of standard navigation, and the Touring now comes with heated front seats, too. The extra tech comes with a jump in cost. As of Dec. 15 Mazda increases its delivery and destination charge from $820 to $900 for crossovers and $835 for cars. The change brings the base price of the front-wheel drive 2016.5 CX-5 with a manual gearbox to $22,695, and the top-spec all-wheel drive Grand Touring now retails for $30,770. 2016.5 Mazda CX-5 Adds More Standard Features to Best-Selling Compact Crossover - Backup Camera Now Standard on Most Trim Levels, Navigation Added to CX-5 Touring and Grand Touring - IRVINE, Calif., Dec. 18, 2015 /PRNewswire/ -- Just in time for Christmas, Mazda North American Operations (MNAO) has announced pricing and packaging for the 2016.5 Mazda CX-5 compact crossover, adding value and reducing complexity in CX-5's trim level structure. 2016.5 Mazda CX-5 Adds More Standard Features to Best-Selling Compact Crossover New for the mid-model year, a backup camera is now standard on all trim levels equipped with Mazda's SKYACTIV-Drive six-speed automatic transmission. CX-5 Touring models gain standard navigation and heated front seats. CX-5 Grand Touring models also add navigation as standard equipment. "The added content in 2016.5 CX-5 reflects our customers' tastes toward premium features in a compelling, fun-to-drive, stylish crossover," said Robert Davis, Senior VP of U.S. Operations, MNAO. "CX-5 buyers are educated, upwardly mobile, active-lifestyle individuals. With these updates, we aim to provide them with an even greater ownership experience." Previously, CX-5's backup camera was part of the Rear View Camera Package on the CX-5 Sport trim level. Navigation was available in the CX-5 Touring and Grand Touring Technology Packages.

Mazda mulling furniture, designer goods in bid to command higher prices

Brands like Porsche and Ferrari make a mint every year by selling branded lifestyle goods like shoes, hats and even wilder items. Bugatti takes things to the extremes with things like its $84,000 belt buckle. These products not only make their respective companies some extra money, but they reaffirm their high-end design aspirations to wealthy buyers. However, the next firm possibly dipping its toe into this upscale pool is a bit more mass-market - Mazda.
That's right. The Japanese automaker best known among enthusiasts for its segment-defining Miata and rotary engines is considering its own line of luxury goods in the coming years called Mazda Design. The project is the brainchild of styling boss Ikuo Maeda, and according to Automotive News, he has backing from company CEO Masamichi Kogai. Although the green light isn't quite on yet, Maeda is already brainstorming. "Not only furniture, but I'd like to build a Mazda Design brand. That's my dream," he said to Automotive News.
The possible project is just one aspect of Mazda's move to become a near-premium brand. According to Automotive News, it wants to see higher transaction prices partially by offering more stylish design than its rivals. Launching a line of luxury goods is meant to communicate this new focus to customers.

Watch a high-speed chase from a motorcycle-mounted officer's point of view

Riding a motorcycle through high traffic can be a stressful experience. And we don't even want to imagine what it's like to have to actually pursue someone on a motorcycle. Fortunately, we don't have to. Officer Troy Gurley of the Florence, Alabama police force recently attempted to stop a vehicle for traffic violations. The driver, 24-year-old Justin Sanders, figured he could use his Mazda3 to outrun the bike cop. Turns out, not so much.
Gurley pursued Sanders for nearly five minutes as the Mazda driver ran stop signs, swerved through traffic and raced through residential neighborhoods, but the perpetrator couldn't shake the tenacious and experienced rider. Other units soon joined the pursuit, and Sanders thought it best to leave the protection of his car to attempt to flee on foot. From there, it didn't take officers long to apprehend him. You can watch the video below for yourself.