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Full 2016 Mazda MX-5 Miata pricing released

Take heart, roadster fans. The first 2016 Mazda MX-5 Miatas due for the US are now in production. To go along with that milestone, the Japanese automaker has finally released full pricing for the fourth-generation Miata. As previously revealed, the 2016 Miata in the base Sport trim starts at $24,915 (plus $820 destination), and for that outlay buyers get a 2.0-liter four-cylinder making 155 horsepower and 148 pound-feet of torque that's matched to a six-speed manual. The convertible comes standard with features like LED lighting and a Bluetooth-equipped audio system. For $1,075 more on all models, customers can spec a six-speed automatic gearbox, and keyless entry is another $130 but standard with the auto 'box. One rung up is the Club trim for $28,600, and it improves things with 17-inch wheels, a more aggressive body kit and a seven-inch touchscreen infotainment system. Order the manual trans, and the roadster gets a limited-slip differential, Bilstein dampers and a shock-tower brace. There's also a $3,400 package to make this version of the convertible even sportier with 17-inch BBS wheels, Brembo front brakes, side sill extensions and a rear bumper skirt. Among the regular trims, the top rung is the Grand Touring for $30,065 that adds luxuries like heated, leather seats, automatic climate control, rain-sensing wipers, and adaptive headlights. Mazda's i-Activesense is also standard and includes blind spot monitoring, rear cross-traffic alert and lane-departure warning. Finally, there's the Launch Edition, which is limited to 1,000 units, and it sells for $30,495 (or $31,570 for an automatic). All of them come in an exclusive combo of Soul Red with Sport Tan leather, and buyers get all of the Grand Touring's kit, plus standard keyless entry. The order site for these special roadsters opens on May 5, but hopefuls can pre-register now for a reminder. The first 2016 Miatas should hit dealers in late summer. That should provide some time for top down driving fun before it gets too cold. Related Video: U.S.-Bound 2016 Mazda MX-5 Miata Production Kicks Off Today - Mazda Also Announces U.S. Pricing for Entire MX-5 Lineup - IRVINE, Calif. (April 20, 2015) – The wait is almost over, as North America-bound 2016 Mazda MX-5 Miata production began today, signaling the imminent arrival of the next generation of the world's most popular two-seat roadster at U.S. dealers.

Half of Chinese car buyers won't shop Japanese over hard feelings

The hard feelings between China and Japan is no real secret. Besides modern-day disputes, the two countries have had a long-running enmity that dates back to well before the atrocities of World War II. All things considered, then, it shouldn't be a shock that half of Chinese car buyers wouldn't consider a Japanese car. This survey, conducted by Bernstein Research, found that 51 percent of 40,000 Chinese consumers wouldn't even consider a Japanese car – which, again, isn't really surprising, when you consider stories like this. According to Bernstein, the most troubling thing is the location of these sentiments – smaller, growing cities where the population is going to need sets of wheels. We imagine it wouldn't be as big of an issue in traffic-clogged Shanghai or Beijing, but these small cities are going to become a major focus for automakers. "Nationalistic feelings are an impediment. [Japanese] premium brands will struggle," analyst Max Warburton wrote in a research note, according to The Wall Street Journal. Things will improve for Japanese makes, although China will remain a challenge, with Warburton writing, "the one thing that comes out most clearly is that most Chinese really want a German car. While we expect Japanese brands to continue to recover market share this year, ultimately the market will belong to the Germans." There are a few other insights from the study. According to WSJ, Japanese brands are viewed better than Korean brands, and they're seen as more comfortable than the offerings from Germany or the US, despite the fact that everyone in China apparently wants a German car. This is a tough position for the Japanese makes to be in, as there's really not a lot they can do to win favor with Chinese buyers. It will be interesting to see how this plays out, particularly as the importance of the PRC continues to increase year after year. News Source: The Wall Street Journal - sub. req.Image Credit: Kazuhiro Nogi / AFP / Getty Images Honda Mazda Nissan Toyota Car Buying

2016 Mazda MX-5 Miata design walkaround

By now, you've likely read what we think of the 2016 Mazda MX-5 Miata's new looks both inside and out, and you've probably poured over the available photos and started to make up your own mind about the roadster's radically more aggressive new appearance. More than likely, however, you haven't heard much from Mazda itself about its new design, and we're here to remedy that. Join Autoblog as we go over the new Miata from tip to tail with Derek Jenkins, Mazda North America's director of design. Jenkins, a veteran of both Audi and Volkswagen design studios, has been with the Japanese automaker for nearly four years, and he's kept a close eye in the ND Miata program along with his team in Irvine, CA. Check out our video to see Jenkins explain his team's exterior and cabin handiwork and to learn a little more about why the new model graduates from the Miata's historically cute and friendly aesthetic to something altogether more assertive.