2004 Mazda Mazdaspeed Mx-5 on 2040-cars

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2019 Mazda3 AWD First Drive Review | Unconventionally incredible

Here's some quick consumer advice: If you were considering buying one of those "premium" AWD compact sedans like the Audi A3 Quattro or the Mercedes CLA250 4Matic, don't you dare, because the 2019 Mazda3 AWD is a far better car than either. And you can have one for under $25,000. Not only does the little Mazda have an interior far nicer than any of its actual competitors, it also drives better than almost all of them, and it's prettier than any car at this segment has a right to be. (I'm talking about the sedan here, not the Mazda3 Hunchback Hatchback.) In short, if you need all-wheel drive but hate the idea of a wasteful, copycat SUV, or if you want a compact sedan and don't want your friends to think you're in a rental car, buy a new Mazda3. Got it? Good. That was easy. But for those of you who want to know how the Mazda3 AWD became so special, I need to give you some background information. Specifically, I need to tell you about my friend John, because we all have a friend like John, and Mazda is like John. John is a genius. Like, a certified, bona-fide human supercomputer. He understands more about most subjects than experts on those subjects. And he walks straight into a wall three times a day. Mazda and John have a lot in common. You might look at some of the things they do and think they're not paying attention. But if you take the time to dig deeper, you learn that there's amazing stuff going on beneath the surface. For example, you might wonder why the Mazda3 has two fuel gauges, one analog and the other a digital facsimile of that analog gauge, four inches apart. Or you may scratch your head that Mazda finally installed Apple CarPlay and Android Auto functionality, only to get rid of the touchscreen those systems are designed to use. You might wonder why a powertrain designed from stem to stern in the name of efficiency — we're talking cylinder-deactivation on a four-cylinder! — can't match the fuel economy of most of its more traditionally engineered competitors. And then you walk towards this car and momentarily forget all of this. The Mazda3 sedan oozes sex appeal. Open the door, get in, and you'll plunk yourself into a seat that's positioned like it's in a sports car: your hips are low, the steering wheel is squarely in front of you, and your legs aren't bunched against a firewall that's a foot too close.

2016 Mazda MX-5 Miata in motion for the first time

By now, you've already poured over the details (however few there may be) and images of the 2016 Mazda MX-5 Miata. For us enthusiasts, it's arguably the most important new car debut of the year, and for Mazda, it marks the 25th anniversary of its iconic roadster - something that's being celebrated all weekend long out in Monterey, CA.
Our resident Miata owner, Chris Paukert, is out in sunny California and just passed along this video, showing all four generations of the MX-5 in motion (slowly), on the road at Mazda Raceway Laguna Seca. This is the first time the 2016 MX-5 has been shown driving under its own power, and it will join a wealth of other roadsters as Mazda attempts to break the world record for most Miatas in one place at one time.
Have a look at the emailed-from-an-iPhone-quality video above, and then take a moment to read Paukert's own notes from the ND Miata's live showing earlier this week, here.

Mazda plans to launch an EV in 2020, plug-in hybrid by 2022

Thanks to an interview Automotive News Europe conducted with Mazda president and CEO Akira Marumoto, we have more insight on Mazda's plans to lower its vehicle emissions in Europe. This will undoubtedly bring changes to the U.S. lineup, too, but The Continent sees the first fruits in part because Mazda is well over the European Union's fleet CO2 emissions target for 2021 of 95 g/km. In response to how Mazda plans to achieve the necessary reduction, Marumoto said the carmaker will launch its first EV in 2020 and have a plug-in hybrid on the road in 2021 or 2022. First, some clarification on the emissions numbers and timeline. The 95g/km figure is based on the New European Driving Cycle (NEDC) emissions schedule being phased out next year; the AN piece cites JATO Dynamics findings that Mazda Europe's fleet CO2 average is 135.2 g/km. The new Worldwide Harmonised Light Vehicle Test Procedure (WLTP) schedule comes into full effect in 2020, the fleet CO2 target under that methodology translating to 114.9 g/km. The rules dictate that 90 percent of an automaker's range needs to meet the cap number by the end of 2020, the rest of the lineup must come into compliance by the end of 2021. Failure means enormous fines. Industry analyst IHS Markit estimates "average fines for those not complying could reach ˆ624 ($707) per vehicle at the end of 2020, with a further ˆ190 ($215) increase in 2021." The penalties quickly grow so large that Fiat will reportedly pay Tesla hundreds of millions of euros to pool their fleets and avoid an even larger bill. Mazda's most popular vehicle in Europe is the CX-5 with CO2 emissions ranging from 128 g/km to 150 g/km. On top of that, for a small automaker, the size of potential fines has material effect on the R&D budgets necessary to develop the technologies that will lower emissions, and whatever EV Mazda launches in 2020 needs to sway legions of customers into purchases to be of practical use. This will be challenging. A line in the IHS Markit summary about the industry in general states, "Once in 2021 and subject to full WLTP regulatory monitoring, only a seismic shift (over the baseline) in consumer demand for BEV ('Electric-Plug-In') and PHEV ('Hybrid-Full Plug-In) will result in the full mitigation of EU28 fleet level excess emissions premiums." Mazda hooked up with Toyota and Denso in 2017 on a joint venture called EV Common Architecture Spirit Co Ltd to develop EV technology.