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Autoblog readers meet the 2016 Mazda MX-5 Miata [w/video]

Mazda dropped off a 2016 MX-5 Miata at our office this week with only two stipulations: don't break it, and don't talk about driving impressions until 3:01 AM Eastern on Monday, June 1. Easy enough. But rather than hold our notes until the embargo lifts, we decided to do something different. By now, you've no doubt read all there is to know about the 2016 Miata, including our review of the Japanese-spec car with the 1.5-liter engine that isn't coming to North America. You know it's smaller than the outgoing NC model. And you know that, at 2,332 pounds, it's nearly as light as the original. But what you, and we, didn't know, is what Miata owners think about the 2016 model. The MX-5 group is incredibly enthusiastic, and they love their cars. Hell, they love each other's cars. So we gave them an opportunity to not only get together, but to get an up-close, informal look at the ND Miata outside of an auto show, several months before it officially goes on sale. Here's what we did. Cars And Coneys Anyone who's familiar with the Woodward Dream Cruise in metro Detroit has no doubt heard of Athens Coney Island in Royal Oak, MI. It's an iconic place, known for its top-notch coney dogs, quick service, and the fact that, on pretty much any warm-weather weekend, you can find cool cars in the parking lot. We called the folks at Athens, told them about our Miata meet-up, and they were immediately on board with coneys, soda, and coffee for our gathering. We first published our meet-up info late last week, and sent the details out on our social media channels, as well. But without any formal RSVP system, we had no idea how many people would show up. And since Mother Nature decided to provide us with gray skies and chilly temperatures, we figured a lot of would-be attendees opted to bail at the last minute. Needless to say, we were surprised to see several Miatas already lined up in the Athens parking lot when we arrived with the ND at 4:40 PM, 20 minutes before the listed 5:00 start time. No one kept a formal count, but our best guess is that something like 50 or 60 cars showed up over the course of three hours. Some folks stayed the whole time, some people only stopped by for a quick cup of coffee. A couple people drove long distances to attend – a few Miatas hailing from southern Ohio, and many from western Michigan. We had a huge mix of cars, too.

Mazda struggles to meet demand on rising sales

For Mazda there's good and not-so-good news on the heels of strong US sales in 2012: demand is high - especially for the Mazda3, Mazda6 and CX-5 - but supply is low, TheDetroitBureau.com reports. That's partly because all Mazda production happens in Japan, since it ended its alliance with Ford and pulled out of a joint venture with the blue oval building cars in suburban Detroit last year.
In 2012, Mazda sales here jumped 26.4 percent, but 2013 sales through August have just been keeping pace with the overall US auto industry, increasing at a rate of 6.8 percent. Mazda North American Operations director of marketing and communications Jeremy Barnes says that sales have slowed because the company is facing challenges delivering products here.

Recharge Wrap-up: Mazda, Subaru and Toyota PHEV, Nomadic Power grant

The next generation of the Toyota Prius Plug-in Hybrid looks to be important for Mazda and Subaru as well. Toyota will likely need to sell more of the new plug-in hybrid to meet stricter ZEV standards in California. That means it will get more extra electric range, as customers have been asking for. Subaru and Mazda will also have to adhere to the California standards beginning in 2018. Those two smaller automakers will likely license a plug-in hybrid powertrain from Toyota in order to fulfill compliance. Read more at Green Car Reports. Tesla is partnering with Dalhousie University to improve battery technology. Tesla signed a five-year research agreement with Dalhousie's Jeff Dahn, a lithium-ion battery researcher. Dahn and the 25 researchers in his lab will work with Tesla's Director of Battery Technology, Kurt Kelty, to increase capacity through improved materials. The collaboration could be important both for Tesla's automotive and stationary batteries. "Our research group's goal is to increase the energy density and lifetime of Li-ion batteries, so we can drive down costs in automotive and grid energy storage applications," says Dahn. Read more from Dalhousie University. Nomadic Power is receiving a European Commission grant worth ˆ2 million (about $2.26 million) for trailer-mounted mobile batteries. Nomadic Power's mobile batteries, called Nomads, have incorporated photovoltaic systems and can be used to extend the electric driving range of a plug-in vehicle, or to provide backup power to a home. The Nomads use an intelligent energy management system to learn and predict user behavior and manage the solar system based on weather forecasts. "We see a strong future in electric-powered mobility and an increasing use of renewable energy, photovoltaic power in particular," says Nomadic Power CEO Dr. Manfred Baumgaertner. "Our mobile batteries have great potential in these markets that recently got a significant shot in the arm by Tesla's announcements." Read more from Nomadic Power, and at Green Car Congress. Related Gallery 2012 Toyota Prius Plug-In: First Drive View 24 Photos News Source: Green Car Reports, Dalhousie University, Green Car Congress, Nomadic PowerImage Credit: Nomadic Power Government/Legal Green Mazda Subaru Tesla Toyota Technology Electric recharge wrapup